Business mapping - Baidu promotion how to charge

How about Wizards Epidemiology?

Not bad.

WAYZ WAYZ technology will AI + empowered in the field of LBS, cumulative for more than 1.4 billion + equipment terminal to provide high-precision positioning and scene perception services, established based on the 1 billion mobile Internet, 3 billion Internet of Things and 100 million car networking location intelligence service platform AiLoT (Artificialintelligence +). AiLoT (Artificialintelligence+LocationofThings).

Covering daily super massive location big data, unique 700 million + users real offline behavioral portrait and more than 80 million offline commercial network mapping, WAYZ WAYZ location cloud platform location capabilities and AI algorithms superimposed on the full amount of multi-dimensional high-precision analysis of the offline scene and commercial traffic.

WAYZ is committed to comprehensively digitizing the physical world and empowering offline retail services, intelligent marketing, medical security, travel and transportation, smart cities and other scenarios.

Since the outbreak of the new coronary pneumonia epidemic, blocking transmission and strengthening isolation is one of the effective means of prevention and control, and scientific and effective control of the development of the epidemic is crucial to the prevention and control of the epidemic.

As a leading AI platform company in the field of LBS location-based intelligence, WAYZ has quickly engaged in this battle, and was the first to go online with the WDCIP (Waste Disaster Control and Prevention AI Analytics Platform), which provides daily uninterrupted services for the national health and epidemic prevention department, local governments and public **** security systems, timely detection of close contacts of patients, and provides information for the discovery of potentially infected people. The service provides information for the detection of potentially infected persons.

At the same time, in order to ensure the safety and normal operation of community residents during the epidemic, we have rapidly developed a small anti-epidemic assistant "Epidemiology", which effectively helps community residents to more quickly check the surrounding epidemic situation and the risk level of medical and living facilities through their own coordinates, and provides timely advice on safe travel, and has provided a cumulative total of more than 30 million users with travel protection since its launch on February 15th.

The functions of WAYZ epidemic assistant are as follows:

1. Risk assessment: around the user's location, it displays the distribution of people in the current neighborhood/office building, such as population density, the proportion of people returning to the city, the proportion of high-risk groups visiting the city, as well as the diagnosis of the disease in the vicinity of 3 km, and combines the data from various sources to give a risk rating.

2. Convenience: The distribution of medical and lifestyle services such as pharmacies, shopping malls, and fever clinics in the user's neighborhood is given to facilitate the user's purchasing of supplies and medical treatment.

3. Safe travel: Users can view more data information about the neighborhood, such as the distribution of the population in the neighborhood of the user's return to the city of origin, the surrounding supermarkets and convenience stores and hospitals outpatient traffic and the risk of epidemics, the user can be based on the assessment of the choice of the appropriate travel location.

Flabby son-in-law fierce: luxury son-in-law's business map

"Little flabby son-in-law, can also rise again." That's the line from the first drama of the year, "Flabby Son-in-law".

The son-in-law is a son-in-law who comes to the door. The story is about a business tycoon who was betrayed by a friend and fell into trouble, who accidentally crossed the border and became a son-in-law, and then assisted his wife in turning the business world around and eventually became a tycoon.

Don't laugh, the plot is exaggerated, but

son-in-laws have always been a force to be reckoned with in the business world.

The son-in-law sector's predecessors, but also from Li Ka-shing, Cheng Yu-tung, Ho Hung Buck loading scared Portuguese countenance to get a slow wave of light Zhen

In 2011, the American writer Joe Stawell published a book called "Hong Kong, Southeast Asia, money and power". The book focuses on the attitudes of people in Southeast Asia and Hong Kong toward money and power, and also introduces the history of the development of business tycoons. In the book, Li Ka-shing, Ho Hung-buck but exhausted harmonic Put "godfather", very interestingly summarized these godfathers **** the same characteristics, one of them is - like to myth himself, said he came from a humble background, through their own efforts to get rid of the clutches of poverty.

The authors say that only one in five people really started from nothing. Most of the tycoons either came from good families or were son-in-laws of good families.

This includes Li Ka-shing.

Li Ka-shing's wife, Zhuang Mingyue, is his cousin, a typical noblewoman from a wealthy family, and his father, Zhuang Jingan, is the founder of Hong Kong's Zhongnan Watch Co. In 1938, the Japanese bombed Chiu Chau, and at the age of 10, Li Ka-shing and his mother fled to Hong Kong to join his uncle, and at the age of 14, Li Ka-shing began to work as an apprentice at a watch store, where he fell in love with his cousin. At the age of 20, Li Ka-shing was promoted to general manager of a plastic flower factory because of his outstanding performance. Two years later, with the help of his uncle's capital, Li Ka-shing founded the Cheung Kong Plastics Factory, which became the start of the Cheung Kong Industrial Group.

That is to say, Li Ka-shing's first step to become Hong Kong's richest man was not "poor and hard work", but the financial support of his uncle and cousin.

Another top tycoon, Cheng Yu-tung, founder of Chow Tai Fook Group and New World Development, is a "lucky son-in-law" like Li. Chow Tai Fook was originally founded by Chow Chi-yuen, Chow's father-in-law, who trained him as a handyman before handing over the business to his son-in-law in 1956, from whence he began his dominant career in the goldsmith's kingdom.

As for the "generation of King of Gamblers" He Hong Sheet, who passed away just last year, the reason why he started, also has the help of his father-in-law.

Ho Hung-sheets burin in Hong Kong's famous Ho Tung family, but the good times did not last long, at the age of 13, because of his father's capricious investment in stocks led to bankruptcy, and from then on the family way to fall, life was once very down and out. Later on, Mr. Ho came to Macau to make a fortune in Hong Kong Dollars, and met his original wife, Ms. Lai Yuen Wah. Lai Yuen Wah came from a famous family, her grandfather was a high official in Portugal, and her father was a famous lawyer in Macau. After marrying Lai Yuen Wah, Mr. Ho made a comeback, expanding his business step by step and becoming a wealthy gambling king.

Compared with the Hong Kong tycoons who hide their "son-in-law history", the Japanese business families are much more generous.

They have simply adopted the "son-in-law adopting son" system.

"Son-in-law" means that if the founder of a business does not have a son, or if the son is incapable of taking over the business, he will look for a capable young man outside the family and marry his daughter to him. After one year of marriage, the son-in-law is formally adopted as his son in a ceremony.

The system of "son-in-law adopting a son" has a long history in Japan. A chart of the Mouri family in Japan during the Warring States period

The most famous of them was Konosuke Matsushita, "the god of management," who founded Matsushita Electric Co. in 1918. In his later years, Matsushita began to think about finding a successor to the company, and finally in 1961, at the age of 65, he passed the presidency to his son-in-law's adopted son, Masaharu Matsushita. Matsushita Masaharu, formerly known as Hirata Masaharu, graduated from the Faculty of Law of Tokyo Imperial University, and married Matsushita Sachiko, the daughter of Matsushita Konosuke, in 1940. 1971 he became the president of Matsushita Electric Industrial Company, Ltd. and became the chairman of the board of directors in 1977. It is believed that Shoji Matsushita not only inherited his father-in-law's management philosophy, but also created a new business model for sustained growth.

Konosuke Matsushita's son-in-law and grandson-in-law are both in control of the family.

More interestingly, Masaru Matsushita's son-in-law, Tsuneo Sekine, the husband of his eldest daughter, Kuniko, also became a senior figure in the Matsushita Group, serving as president and chairman of Matsushita Kogyo Co. From 1983 to 2002, Sekine served as president and chairman of Matsushita Industrial Co.

In addition, the second-generation founder of Isetan, one of Japan's leading retail groups, was a son-in-law of the Isetan family. Later, he added his own "dan" to the name, and the combination evolved into "Isetan". His successor, Takahashi Ihei, was also an adopted son of the family.

Mitsui Zaibatsu, one of Japan's largest families, is a son-in-law empire.

The Mitsui Zaibatsu was founded in the 17th century and remained in existence for more than 300 years until it was dissolved in Japan's defeat. From 1900 to 1945 alone, six of the 29 heads of the Sogyo, Gohon, and Goren families*** under the Mitsui Zaibatsu were adopted sons, accounting for 21% of the total.

Even in 2012, the British magazine The Economist published a research article titled "Japan's prevalence of son-in-law adoptive son". According to the article, the secret of Japan's centuries-old business families such as Mitsubishi, Suzuki and Matsui Securities is "son-in-laws raising children".

The article said, "son-in-law" can form a competitive incentive mechanism in the internal, theoretically, this practice makes the family business can have and professional training managers of the company's talent resources comparable to more importantly, this can be spurred on the biological children to develop a good style of never slacking off.

Translated, the tycoon son-in-law, is the introduction of a catfish in the family ah!

The term "son-in-law of the rich", although it seems to be flirting with, but behind it implies a serious topic: the issue of corporate succession.

According to statistics, most of China's private entrepreneurs were born in the 1950s and 1960s, and succession is imminent -

Whether to choose a child, son-in-law, or professional manager to inherit the family business, very realistic.

In 2011, Forbes debuted its "China's Families and Family Businesses List", and "son-in-laws taking over" became a new highlight of the year. According to the information, among the 460 listed family businesses in that year, 4% or 19 son-in-laws of the actual controllers of the listed family businesses served as directors, general managers or even chairmen of the boards of the listed companies.

The most typical of these is the stainless steel vacuum vessel manufacturer Halls (002615) company. "Halls" is a typical example of the first generation of family controllers without children, as the company's de facto controller of Lv Qiang and his wife, Jin Meier, will be part of the transfer of equity to the eldest daughter Lv Lizhen and son-in-law Lv Zhenfu, the second daughter Lv Lififei and son-in-law Ouyang Bo, the two sons-in-law hold 4.5% of the shares of Halls and served as the "The two son-in-laws each hold 4.5% of the shares of HALS and are directors of HALS.

And earlier than Lv Qiang son-in-law to take over, is the former richest man Liu Yonghao's brother Liu Yongyan. Sichuan Liu's "good words and deeds" four brothers quit their jobs together to start a business, together to create the famous Hope Group. 1990s, the four brothers split up, each set up a "hope", from the oldest to the oldest four are the continental hope, the Oriental hope, the western hope and the new hope. and New Hope.

At present, Liu Chang of the New Hope Group is gradually taking over the business from his father, Liu Yonghao. The boss Liu Yongyan, as early as about 20 years ago, has been no longer involved in the specific management of the enterprise, handed over to his son-in-law Chen Bin. Chen Bin was born in 1960, is a native of Chengdu, graduated from Sichuan Foreign Languages, and later received a doctorate in economics. As early as 2003, he was named one of China's top ten entrepreneurs and became a representative of the "new Sichuan businessmen".

On the issue of succession, Cao Dewang, chairman of Fujian Fuyao Glass, also drew attention from the outside world.

Cao has two sons, Cao Hui and Cao Daiteng, as well as a daughter and son-in-law named Ye Shu. According to the public resume, Ye Shu in Fuyao glass has served in a number of positions, from 2003 to 2008 Ye Shu in supporting, construction and other departments, and later served as deputy general manager of the procurement department, supply management department director, etc. In 2017, Ye Shu became the general manager of Fuyao glass. In addition to Fuyao Glass, Ye Shu also served as executives in a number of companies under Cao Dewang. The media once had news that he would take over.

In addition to this, there are a number of tycoons who seem to be on the way to let their son-in-laws take over.

For example, Zhejiang's Rongsheng Holdings, a Fortune 500 company, has an annual revenue of more than 200 billion yuan. It is believed that son-in-law Xiang Jiongjiong is interested in becoming the successor. 2017, Xiang Jiongjiong, who was the assistant chairman of the board of directors, was appointed as general manager.

Another Zhejiang small and medium-sized enterprises listed on the Asia-Pacific Pharmaceuticals, as early as many years ago, founder Chen Yaogan resigned as chairman of the board of directors, had son-in-law Lv Xuxing to take over, but later Chen back to the chairman of the board of directors. Lv Xuxing was born in 1975, is currently serving as vice chairman of the Asia-Pacific Pharmaceuticals, general manager.

Of course, it's not easy to be a son-in-law of a wealthy family. There have been successes and failures.

January 1, 2021, Hong Kong, Saigon, Sai Kung, near the bus station in the village of Tesla, a middle-aged man burned charcoal to commit suicide, sent to the hospital after the invalid death. It was later confirmed that the deceased's name was Han Fuk Nam (Paul Heffner), the grandson-in-law of the founder of Dragonair and "woolen king" Tso Kwong Biu, 55 years old.

Han Heffner on social networking sites

Some media outlets suspected that Han Heffner was plagued by money problems that led him to his deathbed. In 2019, his fund company was reprimanded and fined HK$2.5 million by the Securities and Futures Commission (SFC) for allegedly failing to put in place adequate measures to ensure accurate and punctual disclosure of notifiable interests in eight Hong Kong-listed companies' shares.

The Samsung family also had a "son-in-law" tragedy.

The second generation of Samsung's eldest daughter Li Jianxi Li Fu Zhen, met bodyguard Ren Woozai at work and fell in love, and eventually the fairy tale ending is saddening: Ren Woozai was exposed to domestic violence, suspected cheating, divorce judgment obtained 8.6 billion won after the family property, continue to appeal to the 12,000 billion won (6,944 million yuan) of the lawsuit for the division of property.

It has to be said that since ancient times, there are a lot of grudges in the rich family, and there is no shortage of money in the deep house, and there is also no shortage of interest entangled in the story of grudges. The company's main goal is to provide the best possible service to its customers," he said, adding that the company's father-in-law is not a good person.

The shrewd Kuo once said: "Son-in-law is the world's most difficult to manage animals. For my son-in-law, I have only eight words: 'do official business and keep a close eye on him'". His son-in-law, Cao Sijie, is not a nobody. Cao Sijie's grandmother is the niece of Sun Yat-sen's eldest son, Sun Ke, and his grandfather was the deputy general manager of COSCO Airlines.

To be clear, the real "son-in-law" is still rare. Even if the origin is general, personal ability and Li Ka-shing general, can match with the father-in-law, son-in-law position in order to sit firmly.

How to charge for Baidu promotion

Hello, Baidu promotion first need to pay a pre-storage fee, pre-storage fee of 6,000, the specific charges according to the different product lines to deduct, there are CPC click deductions, there are CPT time deductions and so on. Baidu promotion has many advantages, as follows.

1, user volume

Baidu is the most familiar to each of the partners of an Internet platform, so far has more than 1 billion user groups, is a huge flow of 2, advertising exposure Baidu will be able to advertise to hundreds of millions of Baidu search users to put, can help companies to a huge amount of exposure to the ads, to attract more users to enter our website. 3, realize accurate placement

Baidu promotion can use AI technology to analyze the interests of users, and put relevant information they are interested in to help more accurately obtain the target users. 4, flexible placement Baidu ads can be based on the characteristics of the product features, screened out and the product is most compatible with the time period of the user group, for flexible placement, can make each advertisement can be placed. 5, the maximum user click-through rate.

The use of Baidu promotion can be targeted, such as geography, gender, age and so on, so that each product can find its own "master", maximizing the conversion of the product.