The first step, find ways to get some of the target hospital first-hand information, such as the hospital level, hospital size, annual operating income range, the use of department director's name, origin ...... northern hospitals, functional departments are generally called ** Section, ** Office, such as medical services; southern hospitals are called ** Department, such as the Department of Administration, Purchasing Department.114 can be utilized, to the hospital's target department step is also important.
Two, formal visits.
The first visit should be the use of the department, for familiar hospitals, you can directly visit the equipment section. Use the low threshold of the department, the possibility of touching the wall is small. Attention to 2 points: do not let the equipment section know that you have been to the use of the department; product introduction should be wonderful and moderate, and customer communication is much more important than chattering about the product.