The catalog page is a very important part of the album layout, it is a summary of the whole album of all the catalog page is good or bad directly affects the readers of the entire content of the book to understand and quickly access. Catalog page design elements are generally composed of pictures, text, auxiliary graphics, etc. How to arrange the design elements of the catalog page is very important. The design (Beijing Zhonghui Avenue Consulting Co., Ltd.) organized eight practical super catalog page design techniques to share with you.
1, straight line connection method
Through the page number of each chapter is connected to its corresponding title, which can play a role in visual guidance, but also make the directory more clear, the arrangement of the lines will use the page to form a unified, neat aesthetic.
Chinese sinks in the design of the original album works
2, information grouping method
Through the title of the chapter content and page number to form a combination of unit shape, the content of each chapter are the same combination of the form of the rules repeated arrangement, help to organize the directory information, to reduce the confusion, and to enhance the readers of the structure of a clear.
3, the picture into the method
By placing the associated directory picture, so that the layout of the catalog page more vivid, rich and full of content. Can quickly let the reader understand more about the content of each chapter.
4, table arrangement method
The form of table of contents elements (page numbers, chapter titles, pictures) to arrange, so that the information is more clear, more orderly. This design technique is not common, but has a sense of design.
5, grid column method
The use of the grid system in the principle of columns for the regular arrangement, especially suitable for directory content is more than the case, in order to avoid monotony and uninteresting, usually adding picture elements, can make the layout of the content of more interest and sense of order.
brochure design template how to do?Brochure design is an important and challenging task that needs to be accomplished by combining multiple aspects of brand identity, message and visual art. Here are a few basic steps to help you create an effective and attractive brochure.
1. Determine your target and audience
First, you need to understand who your target market is. This can help you determine the key information content, set up alternative perspectives on the page to express the order or the development of ideas and other details, and set up some form of moving, deep and ready to go language or graphic elements to attract their interest, so as to achieve the effect of publicity more easily.
2. Develop an outline
Before entering into the specific production you have to set up an infrastructure and thematic clues to successfully run through it, design a detailed outline to summarize the entire brochure structure. This includes basic details such as length and number of pages, a brief description of the core message of each page, and a plan for the layout of the text and images. In this way, the expected detailed options and their strengths and weaknesses will be available in real time before the design process begins.
3. Create Visuals
Use creative visuals to mold your brochure into a work of art that will capture interest and attention. Try to follow guidelines such as simple and generous design guidelines and brand color schemes to make them visually appealing. At the same time to highlight, emphasize the information placed in the reader can be seen as soon as possible.
4. Maintain a thematic thread
Ensure that your brochure structure can maintain a thematic thread throughout the design, and always focus on the message you are expressing. This not only helps to achieve visual coherence, but also allows the design plan to be more faithful to the original thoughtful design ideas that were previously developed, thus enhancing internal compatibility, formatting and flow.
5. Avoid over-design
As a representation of a well-crafted image, a brochure must be consistent with your organization's medium- and long-term development plans and activities. Even if some of the transitional complex elements can improve the visual appeal, but if these elements can not even effectively meet the content of the promotion, it will leave the audience with no real value of the feeling. Therefore, you should aim to create a balance between visual appeal and verbal logic that reaches the intended audience in a timely manner.
In short, a successful brochure requires a proper combination of interactive methods and verbal and visual arts to realize its function as a brand image presentation tool. By designing layouts that are easy to read and understand, using event-appropriate color schemes and fonts, and making adjustments such as maintaining correct proportions, you can improve the feedback and imagery without sacrificing quality.
Original brochure design works
The above is a professional brochure design brand in the sink design (Beijing Zhonghui Avenue Consulting Co., Ltd.) to provide content, design industry accumulation of many years, a lot of design cases, I hope to be able to help you.
How to design a product albumThe product album is an important way to publicize the products of the enterprise, good layout design can attract the attention of customers, while enhancing the image of the product and promote sales. The following are some of the product album layout design skills:
Page structure planning
The number of pages of the product album may be variable, and therefore should be based on the content to determine the appropriate number of pages, at the same time in the page for a clear planning of the information, the use of obvious headings, subheadings and paragraphs to organize the content.
Defining colors and font styles
Customizing text files and color schemes for a brand helps ensure the overall effect of the product book. Choosing the same set of colors and font styles makes the entire brochure look uniform, easy to understand and professional.
Layout and typography considerations
In the early stages of typography, a variety of layout choices can guide content creators in describing their ideas clearly.
Conceptualizing a library of basic elements, such as questionnaire data sets, standard catalog templates, and so on, can save a lot of production time later (when the category expands). These basic elements can then be used to create blog posts, social media campaigns, etc. This technique of quickly moving content directly from official documents is especially useful for key collateral program placements.
Uniform image and copy design
For the product's target market and audience, use a uniform document layout framework and company colors, and make every effort to pay attention to the consistency of the same scale, size, and background elements of the card-type specification, while the text should also have a theoretical readability and clear logic. Picture auxiliary description should also maintain the visual style of the entire album and its stay sense.
Adopting a hierarchical layout design
Assigning the priority of various important content on the page and the style of white space in the blank area can make the design more clear and easy to understand, and help readers in a long book to quickly get to understand the information provided by the pen show. Title / font size / text density and other elements are very important.
Illustration and graphic design decisions
Choose good illustrations and graphics which are conducive to product promotion. For example, images can be used to show details of the product's appearance, product features, and functionality. Professional color charts with industry specifications to depict data can be helpful for some specific groups. For the two auxiliary role in the layout design must make trade-offs and balance, streamline the album buffer time performance effect.
In short, the product catalog layout design needs to consider the information on each page, the organization is clear, the page composition ratio coordination, and provide consistency in the application of high overall style. Follow the specification of the elements, pictures and text style of the brief with the correct use, so that the album is more readable and commodity emphasis, while the use of illustrations and graphics must be the right amount of valuable to help convey the other aspects and vivid presentation of the characteristics of the new product.
Original brochure design works
The above is a professional brochure design brand in the design (Beijing Zhonghui Avenue Consulting Co., Ltd.) to provide the content, the design industry has accumulated many years, many design cases, I hope to help you.