"The epidemic is fierce, masks are in short supply!" A sudden new crown epidemic in 2020 caught people off guard, and masks became a scarce commodity. In the face of such a large national demand for masks, even mask manufacturers all normal production still can not meet the demand, not to mention that at that time was during the Spring Festival most manufacturers are on vacation shutdown state. Masks in the supply of a large gap, which invariably adds another pressure to the battle against the epidemic.
And the performance of car companies in this epidemic, especially eye-catching. In addition to regular donations, some car companies have even switched to producing masks to support the front line. Among them, Wuling joint suppliers through the alteration of production lines to produce masks, daily output of 1.7 million. In the mask production at the same time, the Wuling mask machine and intelligent mobile temperature measurement vehicle has also been put into production, just 15 days to complete the shipment.
BYD also followed suit, for the transfer of production masks and free hand sanitizing gel and so on. It is reported that BYD mask production capacity of up to 5 million / day, disinfection gel daily output of up to 300,000 bottles. In addition, Guangzhou Automobile Group also began trial production of masks in mid-February, the average daily production capacity of 1 million masks. And a few days ago, Changan Automobile has also begun production of masks.
It should be emphasized that these car companies turn production of masks and other medical supplies, are used in the front-line epidemic prevention work, the rest of the materials are handed over to the relevant departments to unify the deployment, or in the form of gifts and points and other forms of suppliers upstream and downstream and car owners, etc., and is not used to earn a profit. The behavior of these car companies have won many netizens have praised and called.
And recently Fiat Chrysler (FCA) Automobiles also said it would switch to the production of masks. But the final performance has been criticized by many netizens. According to foreign media reports, FCA Group CEO Mike Manley (Mike?Manley) said in an email to employees that it will use one of its auto plants in China to produce masks, producing 1 million per month, all of which will be donated to U.S. police, first responders, firefighters, and staff at hospitals and medical clinics.
An FCA plant in China is installing a production line this week, according to Mike Manley, and the company expects to begin producing the masks in the coming weeks.
With dismal sales and huge losses, FCA is in name only in China. It is reported that FCA's sales in China in June 2019 were only 5,177 units, down 54% year-on-year, and this is the 18th consecutive month since the beginning of 2018 that FCA's sales have declined.
In 2019, FCA's global market profit is expected to exceed last year's 6.7 billion euros, such a performance, mainly due to the North American market, the "profit cow" pull.
In the North American market, FCA's Ram and Jeep brands are popular with local consumers, and the market performance is extremely strong. It is reported that last year, FCA in the United States large pickup market share reached 27.9%, at the same time, FCA in the North American region's profit margin of up to 10%. FCA in the North American market performance is so eye-catching, from which the profits are so rich. That's probably a big part of the motivation for FCA to choose to donate the masks to the U.S. by making them in its Chinese factories.
Writing in conclusion
Thanks to the excellent performance of the North American market and Latin America, FCA's global market has made good profits. But in the Chinese market, FCA's performance has been exceptionally dismal, and can even be said to exist in name only. Although FCA and PSA (Peugeot Citroen) has officially announced the alliance, will become the world's fourth largest automaker, but for FCA, the alliance is also difficult to put out the Chinese market, "close to the fire". The loss of the Chinese market FCA, or in the future development encountered a big bottleneck.
(This article was originally published by Wenwu Lane New Media Studio, please indicate the source: Wenwu Lane, the author of this article: Xia Mu)
This article comes from the author of the automotive home car, does not represent the views of the automotive home position.