Chongqing Zhengda Software Vocational and Technical College Management Engineering Department has those majors

Chongqing Zhengda Software Vocational and Technical College Management Engineering Department has 11 professional direction, the specific introduction is as follows: Market Development and Marketing (Cloud Computing Digital Business) Professional Introduction Cultivation Objective: Cultivate high-quality skilled personnel with good communication skills and strong practical application ability, as well as cloud computing digital business services, market development and promotion, e-commerce business operation and management of the basic ability. Main Courses: Marketing Practice, Market Research Practice, E-commerce and Network Marketing, Introduction to Cloud Computing, Cloud Computing and E-commerce, Cloud Computing Digital Business Services, Market Development and Promotion, E-commerce Operation Management. Career-oriented: mainly to the telecom operators, e-commerce, large enterprises and institutions, engaged in cloud computing digital business system planning, cloud computing digital business services, market development and promotion, e-commerce operation and management work. Market Development and Marketing (Business Planning and Marketing Management) Professional Introduction Cultivation Objective: To cultivate high-quality skilled talents with the basic ability of enterprise market research, channel development, customer service, market promotion, business planning and marketing management. Main Courses: sales promotion and negotiation, marketing practice, e-commerce and network marketing, telemarketing, customer service management practice, channel management, business planning practice, marketing promotion practice. Career-oriented: mainly to all kinds of enterprises and institutions, companies engaged in market research, market development, sales management, administrative management, telemarketing, customer service management, sales promotion management, advertising planning and network marketing and other work. Market development and marketing (automobile marketing) professional introduction training objectives: to cultivate high-quality skilled personnel with automobile marketing customer reception, business negotiations, marketing, marketing management, customer management and other basic capabilities. Main Courses: Introduction to Automobile, Basic Principles and Technology of Automobile, Basics of Automobile Marketing, Automobile Consumption Psychology, Automobile Insurance and Claims, Automobile Marketing Planning, Used Vehicle Transaction Practice, Whole Vehicle and Auto Parts Marketing Practice. Career-oriented: mainly to the major automobile vehicle and parts manufacturers and sales companies, 4S stores, automobile insurance companies, automobile leasing companies, engaged in vehicle sales, parts supply and management, customer service management, automobile market research and analysis, automobile marketing planning, automobile leasing services, used car trading services, automobile insurance services and other work. Market Development and Marketing (Tourism Service and Management) Professional Introduction Cultivation Objective: To cultivate high-quality skilled personnel with the basic ability of tourism planning and investment promotion, tour guide service, scenic spots and attractions marketing management, travel agency service management, exhibition promotion and service management. Main Courses: Tourism Marketing, Tourism Policies and Regulations, Tourism Psychology, Travel Agency Operation and Management, Tourist Guide Service Management, Scenic Spots and Attractions Marketing Management, Tourism Merchandise Marketing, Convention and Exhibition Marketing and Promotion. Career-oriented: mainly to major scenic spots and attractions, travel agencies, tourism companies and related enterprises, engaged in scenic spots and attractions tourism planning, investment management, marketing management, administrative management, operations management, tour guide services and management, travel agency services and marketing management, exhibition marketing and management, customer service management and other work. Market development and marketing (hotel service and management) professional introduction training objectives: to cultivate high-quality skilled personnel with hotel business planning, hotel operations management, hotel marketing, hotel service management, hotel human resource management and other basic capabilities. Main Courses:Hotel Management Foundation, Hotel Marketing Practice, Catering Service and Management, Hotel Front Office and Room Management, Hotel Public **** Relations and Social Etiquette, Hotel Consumption and Service Psychology, Hotel Operation Planning, Hotel Promotion Practice. Career-oriented: mainly to the four-star and above hotels and related enterprises, engaged in hotel reception and management, catering service and management, room service and management, hotel marketing, hotel human resources management, hotel customer management, administrative management and other work. Market Development and Marketing (International Financial Settlement and International Trade) Professional Profile Cultivation Objective: To cultivate high-quality skilled talents who are familiar with international economic cooperation and foreign trade policies, customs regulations, customs procedures and practices, commodity categorization, inspection practices and other international trade practices, and who have strong business English communication, international financial settlement and international accounting skills. Main Courses: English for Foreign Trade, International Marketing, International Financial Practice, International Trade Practice, International Accounting Practice, WTO Practice, International Settlement Practice, International Cargo Transportation and Insurance Practice. Career-oriented: mainly to foreign-related enterprises, foreign-funded enterprises, customs, import and export inspection and other levels of foreign trade and economic cooperation management departments and government agencies and other enterprises and institutions, engaged in international financial settlements, international trade, international marketing, international accounting, customer management and other work. Market Development and Marketing (Real Estate Marketing) Professional Introduction Cultivation Objective: To cultivate high-quality skilled personnel with the basic ability of various real estate project marketing planning, project promotion, sales management, after-sales service and management, real estate agency services and management. Main Courses: Introduction to Real Estate, Real Estate Marketing Practice, Real Estate Market Research Practice, Real Estate Marketing Planning Practice, Real Estate Brokerage Practice, Real Estate Sales Management, Real Estate Project Promotion Practice, Real Estate Customer Service Management. Career-oriented: mainly to major real estate developers, investors, real estate sales agents, asset management companies and related enterprises, engaged in real estate market research, project planning, sales management, project promotion, customer management, property management, intermediary services and management, administration and other work. Chain Store Operation Management (Chain Store Operation Management) Professional Introduction Cultivation Objective: To cultivate high-quality skilled talents with basic abilities of purchasing management, commodity management, logistics management, information management, marketing management, administrative management and customer management of chain enterprises. Main Courses: Chain Store Operation Management, Chain Enterprise Logistics Management, Chain Enterprise Outlet Development and Design, Chain Enterprise Customer Service Management, Franchise Practice, Chain Supermarket Management Practice, Chain Headquarters Operation Management, Chain Enterprise Promotion Practice. Career-oriented: mainly to catering, medicine, home appliances, building materials, food, clothing and other chain enterprises, engaged in market research, procurement management, commodity management, chain franchise promotion, chain store development and design, store operation management, logistics management, customer service management, administrative management and other work. Chain Store Management (Customs Brokerage and International Freight Transportation) Specialization Cultivation Objective: To cultivate high-quality skilled personnel with the basic ability of international marketing, making foreign trade documents and reviewing documents, handling international freight forwarding, commodity inspection, customs declaration, and so on. Main Courses: foreign trade business English heard, customs English, international trade practice, international freight and insurance, customs clearance practice, foreign trade documentation practice, foreign trade documentation practice, warehousing management practice. Career-oriented: mainly to foreign-related enterprises, import and export companies, customs, international logistics companies, international freight forwarding agents and other enterprises, engaged in international marketing, documentary services, document production, customs clearance, port commodity inspection, international cargo transportation management, foreign trade warehousing management, customs brokerage and other work. Computer Information Management (Engineering Cost and Project Management) Professional Introduction Cultivation Objective: To cultivate high-quality skilled personnel with the basic ability of investment decision-making and project cost and project management in all stages of the whole process of engineering construction projects necessary for cost engineers and consulting (investment) engineers. Main Courses: Engineering Economics, Building Architecture, Engineering Project Management, Engineering Supervision, Engineering Pricing, Engineering Construction Management, Engineering Cost Management, Engineering Contract Management. Career-oriented: mainly to construction engineering related enterprises and institutions, engaged in engineering cost bidding agency, construction project investment and financing and investment control, engineering cost determination and control, bidding and quotation decision-making, contract management, project pre(final) accounting, project cost analysis, engineering consulting, engineering supervision and other work. Computer Information Management (Computerized Accounting and Financial Information Management) Professional Introduction Cultivation Objective: To cultivate high-quality skilled personnel with the basic ability of practical operation of corporate accounting, financial information processing, accounting software application, financial institutions, various bills, fund settlement, large shopping malls, supermarkets, cashier, bookkeeping agent, tax agent, and other basic capabilities. Main courses: basic accounting, management accounting, financial accounting, auditing, financial analysis, economic law and tax law, application of computerized accounting, financial statement preparation and analysis. Career-oriented: mainly to the financial institutions, shopping malls, supermarkets and other related enterprises and institutions, companies, engaged in accounting, cashier, financial information processing, internal auditing, bill settlement, fund settlement, credit management, warehouse management, administrative management and other work.