1, dress in line with the image of a regional sales manager, to give the applicant a good feeling, at least feel able to do the job.
2, to the past performance to do a detailed description, in the past with how many people in the team, sales is how much, so that the unit feel that there is the ability to work.
3, to explain why you left your last job and joined a new company, without the stigma.
4, in the new company can do how long, that is, the issue of loyalty, no one wants to do 2 days to leave.
In short, it feels like giving people a sense of trust, and past performance gives people a sense of competence.