Which company is better for website construction?

There are many website construction companies on the market, each with its own characteristics, first of all, we should understand the role of the enterprise website is what? How should it be built? What does a quality website consist of?......

Enterprise website as an Internet product is to meet the needs of the enterprise digital marketing and integrated functions and services, emphasizing the website function and service attributes, is able to meet the needs of the deep refinement of the enterprise "carrier". Website is not an "off-the-shelf" commodity, but a solution to help your business to achieve business growth, therefore, a good official website is like a strong converter, can effectively improve the conversion rate of inquiries.

Product Thinking, Data Thinking and Growth Thinking are at the core of our thinking to create a quality website.

Product Thinking treats the website as a product, with the purpose of meeting demand and realizing the global mindset of website iteration;

Data Thinking: data-based promotion of website construction and iteration, quantification of the problem, and solving the problem;

Growth mindset: everything to growth as the core purpose, through the site to achieve business growth.

01. Product Thinking

Most people position the website as an information bulletin window, but why should we see the website as an Internet product? Because the essence of the website is to solve problems and meet needs, therefore, the purpose of understanding the product thinking is to be able to efficiently and scientifically realize the essence of the product,in the construction of the website is to build a not only aesthetics online, but also very high utility of the website.

02. Data Thinking

Data thinking is one of the most scientific and reliable modes of thinking today, and by thinking in terms of data, we are able to quantify the problem, find out the logic behind it, and promote decision-making. This is also true for the construction of the website, the enterprise in the start of the construction of the new website can be collected from a variety of channels in the early stages of a large amount of data,data is the foundation of "rational design", the rational use of these data can effectively help us to create a high-quality corporate website.

03. Growth Thinking

The official website of a company is part of the infrastructure of the company's digital marketing in the process of realizing growth, so the construction of the website is also the core purpose of the growth, which is derived from the growth thinking that we advocate is the whole process of planning, design, analysis are centered on growth.

In fact, the website from the short- to long-term growth form of analysis, different time spans have different meanings:

● Short-term significance: the realization of the website planning content to the ground, the construction of a new marketing infrastructure from 0 to 1 (official website), for the 0 to 100 to provide the possibility.

● Medium-term significance: in order to empower enterprises and brands, provide a powerful growth tool, and can be continuously iterative update, with the times, to maintain competitiveness.

● Long-term significance: In the process of continuous iteration, gradually realize the long-term goals of the next 1 year, 3 years, to help enterprises complete the strategic layout, and realize the long-term development of enterprises.

In addition to this, we also need to consider the user experience of the site, we send the target visitors who? How to grasp them?

Visitors as the source of our website, we test the site whether the quality of the decision is also in the hands of the visitors, the visitors to have sufficient knowledge, we can make a quality and successful website. Our preliminary market research to analyze the site visitor profile, targeted visitor profile for targeted planning and conceptualization, in addition, we will also think about the behavior of visitors, for example, some visitors are accustomed to quickly browse the contents of some visitors are accustomed to in-depth understanding of the station and read the article, so we are divided into different visitor behavioral characteristics of the crowd:

Professionals Exploratory: industry insiders, in-depth reading group;

Professional browsing: industry insiders, rapid skimming group;

Non-professional browsing: non-industry people, including job applicants, investors, and so on.

The purpose of visitor group division is to better refine the content and content hierarchy, to create a progressive website content structure, to meet the different browsing habits of different groups of people, and ultimately to achieve a better information dissemination effect.

Which company is better for website construction? Needless to say, choose you think the case is better, the theory is more suitable for your business is the best, I believe that the professional is able to impress you.

These are some of the things we have shared in our thinking on website building.