C-end products generally have the following characteristics:
C-end products are divided into:
C-end products can be divided into:
The emergence of the Internet has made one of the greatest contributions to traditional enterprises by increasing sales channels and customer sources. By gathering a large number of users in C-end products and then promoting them commercially, a transaction can be reached, which greatly reduces the push cost and sales manpower of traditional enterprises. Therefore, C-end products pay more attention to the conversion rate, and the product manager at C-end will "change ways to coax users" and urge users to convert consumption, which also requires the product manager at C-end to know the needs and consumption psychology of target users very well.
B-end products are also called "2B(business)" products, which are used by organizations or enterprises. B-end products are often based on a certain business field, which can solve problems encountered in office or business process for customers, improve efficiency, increase income and reduce costs. In a word, it is "earn more for customers and save more".
B-end products generally have the following characteristics:
In fact, in the process of commodity sales, there are many factors that will affect product sales, and B-end products can only undertake some optimization work, which is not a guarantee of 100%. Business is not a cold machine and rules, the market changes all the time, and products need to constantly adjust themselves to adapt to the market.
The deployment methods of B-end products are divided into:
The technical architecture of B-end products can be divided into:
B-end products can be divided into:
Some students will have questions: What about SaaS products?
SaaS is the abbreviation of software as a service, which means software as a service, that is, providing software services through the network.
Saas platform vendors uniformly deploy application software on their own servers. Like software vendors, customers can order the required application software services according to their actual needs, pay the fees to the vendors according to the quantity and duration of the ordered services, and obtain the services provided by SaaS platform vendors through the Internet.
SaaS products are characterized by charging according to service content and market duration. At the same time, SaaS products have the characteristics of multiple leasing and scalability. The same set of software deployed on the cloud server can be sold to multiple users at the same time, and the functions of the software are easy to expand and can be iterated flexibly.
Generally speaking, B-end products are more profound and huge, because the broad business field and complex business model make it impossible for B-end products to be simple. Product managers at the B-end often need to be deeply involved in an industry for 2-3 years before they can have a preliminary understanding of the industry. If they want to become great gods, they need longer accumulation and precipitation.