Informatization is the historical process of fostering and developing new productive forces represented by intelligent tools, mainly computers, and making them beneficial to society. (Intelligent tools are also known as informationized production tools. It generally must have the functions of information acquisition, information transmission, information processing, information regeneration, and information utilization.) The productive forces that are compatible with intelligent tools are called informatized productive forces. Intelligent production tools are not the same as those in the past productivity is that it is not an isolated and scattered thing, but an information network system with a huge scale, top-down and organized. This network of production tools will change people's mode of production, mode of work, mode of learning, mode of communication, mode of life, mode of thinking, etc., will make the human society has undergone extremely profound changes.
The rapid development of information technology is changing the traditional economic structure and social order in China, the enterprise is not in the past material economic environment, but the network as the medium, customer-centric, the enterprise organizational structure, technology research and development, manufacturing, marketing, and after-sales service is closely linked to the information economic environment. Information-driven management of the transformation of enterprise growth has an all-round impact, it will completely change the enterprise's original business ideas, business methods, business model, through the business model innovation, product innovation, or to increase investment in a variety of resources, with the help of information technology to provide a powerful method and means of realization, the key to its success is the different stages of growth of the enterprise and information technology tools of the organic combination of the tools. Traditional software vendors to provide information technology products, as well as related services, only limited to the vendor's own product range, thus forming only for the sale of a certain product transactions and delivery activities, ignoring the customer's organic combination of the diverse needs derived from this, as well as with the development of the business and the emergence of new needs, the formation of the current domestic ERP software industry prevails with the stage of cooperation between the customer, product updates, repeated Maintenance and frequent support and other issues occur.
Table of Contents
Part I Abstract
I. Description of the information company's profile
II. Purpose and objectives of the information company
III. The current shareholding structure of the information company
IV. Funds invested and the use of
V. Introduction of the information company's current main products or services
VI. Market overview and marketing strategy
VII. Introduction to major business sectors and performance
VIII. Core management team
IX. Explanation of the advantages of the information technology company
X. The current information technology company in order to achieve the objectives of the demand for capital increase: reasons, amount, mode, purpose, repayment
XI. Financing plan (financing and investment methods and Exit plan)
XII. Financial analysis
1. Financial history data
2. Financial projections
3. Assets and liabilities
Part II Overview
Chapter 1: Introduction to the information technology company
I. Purpose of the information technology company
2. Information on the information technology company
3.
3. Functions and Business Objectives of Departments
4. Management of Informatization Company
1. Board of Directors
2. Management Team
3. External Support
Chapter 2 Technology and Products
1. Technology Description and Technology Holding
2. Product Status
1. Product Catalog
2. Product Characteristics
3. Overview of Products in Development/to be Developed
4. R&D Plans and Timetable
5. Intellectual Property Strategies
6. Intangible Assets
3. Product Manufacturing
1. Resource and Raw Material Availability
2. Existing Manufacturing Condition and Production capacity
3. Expansion facilities, requirements and costs, and production capacity after expansion
4. The original main equipment and the need for additional equipment
5. Product standards, quality control and production cost control
6. Packaging and storage and transportation
Chapter III Information Technology Market Analysis
I. Information Technology Market Scale, Market Structure and Segmentation
II.
Second, the target market setting
Third, the product consumer groups, consumption patterns, consumption habits and the main factors affecting the market analysis
Fourth, the current information technology company product market conditions, the product market development stage (blank / new development / high growth / mature / saturated) product rankings and brand status
Fifth, the market trend prediction and Market Opportunities
VI. Industry Policies
Chapter 4: Competitive Analysis
I. Whether there is an industry monopoly
II. Competitors' Market Share from Market Segmentation
III, Competitive Advantages of Informatization Company's Products
Chapter 5: Marketing
I. Overview of the Marketing Plan
II. Formulation of Sales Policies
III. Sales Channels, Methods, Marketing Segments and After-sales Service
IV. Status of Major Business Relationships
V. Sales Force and Sales Benefit Distribution Policies
VI. Promotion and market penetration
1. Main promotion methods
2. Advertising/PR strategy, media evaluation
7. Product pricing program
1. Pricing basis and price structure
2. Factors affecting price changes and countermeasures
VIII. Sales data statistics and sales record method, the calculation of sales cycle.
IX. Market development planning, sales target
Chapter 6 Investment Explanation
I. Explanation of capital demand (amount/term)
II. Capital utilization plan and progress
III. Form of investment (loan/interest rate/interest rate payment terms/conversion - common stock, preferred stock, optional stock/corresponding price, etc.)
IV. Capital Structure
v. Return/Repayment Plan
vi. Explanation of the structure of capital stock and liabilities
vii. Collateralization of investment
viii. Guarantee of investment
ix, Report
xiii. Payment of miscellaneous expenses
Chapter VII Investment Compensation and Exit
I. Stock Listing
II. Equity Transfer
III. Equity Buyback
IV. >
iii. R&D risk
iv. Production uncertainty risk
v. Cost control risk
vi. Competition risk
vii. Policy risk
viii. Financial risk
ix. Management risk
x. Insolvency risk
Chapter 9 Management
i, Organizational Structure of Information Technology Company
ii. Management System and Labor Contract
iii. Personnel Plan
iv. Salary and Welfare Program
v. Equity Distribution and Stock Purchase Plan
CHAPTER TEN FINANCIAL ANALYSIS
i. Explanation of Financial Analysis
ii. Forecast of Financial Data
1 . Breakdown of sales revenue
2. Breakdown of costs and expenses
3. Breakdown of salary level
4. Breakdown of fixed assets
5. Balance sheet
6. Breakdown of profit and profit distribution
7. Cash flow statement
8. Analysis of financial indicators
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