When it comes to MNU Health, we're all familiar with it, but few people know that Yu Rong, who founded this "No. 1 in the private medical checkup industry," is actually a "Fuqing brother".
When it comes to MNU Health, we're all familiar with it, but few people know that Yu Rong, who founded this "No. 1 in the private medical checkup industry," is actually a "Fuqing brother".
01
The real estate industry is out of the medical checkups big brother
In 1993, Yu Rong graduated from the Shanghai Jiaotong University, majoring in communications engineering, and gave up the work assigned by the state to enter the real estate industry at the time of the hottest.
At that time, hundreds of billions of dollars were pouring into this industry, and 8 out of 10 people wanted to make a fortune by speculating on real estate. This boom, out of the Xu Jiayin, Yang Guoqiang, Feng Lun, Pan Shiyi and other later resounding business tycoons.
Yu melting is not willing to lag behind, in the real estate planning company to do two years, then founded his own real estate company.
This was Yu's first change in life. He once said in an interview that he switched careers because he didn't do well in school and didn't get good enough grades, otherwise he wouldn't have given up his four-year college degree.
This is not the best thing to do, so let's do something else.
In 1996-1997, the real estate industry reached a freezing point, with an average profit margin of only 0.91% and a total loss. From the peak straight down to the trough, Yu Rong experienced a round of industry rise and fall, so that he felt for the first time to defend the industry useless, only to continue to attack, there is a new vitality.
"The more you worry about losing something, the more you tend to want to hold on to something, but you can't hold on to it." More importantly, Yu fusion in the real estate industry can not see their own position, Vanke, Greenland, Evergrande and other pearls in front, "I'm trying again can not do the industry's first." So, in 1998, Yu fused again to change the road, the establishment of Tianyi investment, turned into an investor.
Yu Mang set up the Tianyi Investment Group, Tianyi Investment has four funds under its umbrella (with a total size of 3 billion yuan), and has invested in eight listed companies, including Leipzig Technology, and the scope of investment involves real estate, high technology, agriculture, securities, environmental protection and other fields.
02
cross-border can also become the industry big brother
"investment fierce, treat people mildly," this is the outside world affixed to this Fuqing brother The first thing you need to do is to get a good deal of money. For such evaluation, he once said, "I respect the evaluation of different roles to me."
Since 2004, Tianyi's industry fund has successfully invested in a number of IPO-listed enterprises, and the total market value of the layout ecosystem enterprises has exceeded 100 billion yuan.
In 2007, healthcare investment set off a boom, with Jiuding, CCB International, Qiming Venture Capital and others setting up funds dedicated to the healthcare sector. According to the statistics of Zero2IPO Research Center, the sum of PE and VC invested in this field in the whole year of 2007 was $96 million, while the figure reached $3.5 billion from January to September 2011, a four-year doubling of about 40 times.
With the previous experience, Yu melting later investment has become cautious, "two or three years we have seen a lot of large and small projects, including hospital management companies, hosting hospitals, Chinese medicine chain, my feeling is that the medical industry, everyone outside the door to see feel good, really suitable for private capital involvement in the field is not too much. "
A chance encounter, Yu Leng met Lin Faxiong, a Fujian-based veteran and former director of the Shanghai Sixth People's Hospital. Under the guidance of Lin Faxiong, Yu melted in 2006 from the Shanghai Municipal Health Bureau to take over 20% of the shares of the State Guest Medical Examination, the first contact with the medical examination industry.
At the time, there was no crossover between Guobin and Zhang Ligang's Akcome. This offline physical examination center has an annual turnover of more than 40 million yuan, with a profit of more than 10 million yuan.
With such high profits and not many fierce competitors, Yu Meng realized that this was a huge business opportunity.
In 2014, after the failure of Ciming's IPO, Mian signed a purchase agreement with Ciming to acquire Ciming's shares in two batches. The private medical checkup market was originally Mianian Health, Ciming Medical Examination, Aikang Guobin "triad" situation, began to "two male hegemony" change.
In July 2017, the merger and acquisition between Mianian Health and Ciming Physical Examination, which lasted three years, came to an end, and the pattern of "two male hegemony" was officially formed.
According to the 2017 financial report, Mianian Health has covered more than 400 physical examination centers in 215 cities, with more than 21.6 million medical checkups in a year. This is such an "outsider", the physical examination industry turned upside down, the original industry first and second picked off the horse.
At present, the company's subsidiary has "MENI Dahua Health" "Ciming physical examination" "Ciming Aoya" "Mizhao physical examination" and other brands of physical examination.
Yu melting introduction, to create a digital, intelligent health management platform is also the MENI health efforts to focus on.
03
In five years of incubation of the three "American" dental corps
If you are not a senior investor in the dental industry, it may be difficult to realize that the medical checkup industry boss, the publicly listed company MENI, has basically completed its investment in the dental industry.
Since then, Yu melting to Tianyi Group as the main body, "Meinian big health", "China Health Fund", "health wisdom valley" for the investment matrix, integration of the government, the industry, channels and terminals, such as medical resources and external public and private equity resources, the formal layout of oral health care services industry.
Compared to the investment in the entire dental industry chain by Gotham Capital with Pinehurst Investment as the core, MNU Health has set up a RMB 1.5 billion special M&A fund with China Oriental Assets*** as the core, and plans to set up a RMB 10 billion investment fund, which will focus on the layout of the oral healthcare industry, and lay out the downstream service terminals of the oral healthcare.
From the strategic level of Mianian Health Group, Mianian Health is committed to realizing the closed loop of the whole life cycle of health services from prevention to health care, with massive and accurate health big data and artificial intelligence layout, combining the "demand for treatment" and "demand for treatment" to meet the needs of consumers in the whole life cycle, and to meet the needs of consumers in the whole life cycle.
In Yu Rong's planning, Meadville Dental will follow the "efficient operation + rapid mergers and acquisitions" development path of Meadville Health, and use the power of capital to rapidly sink the market, scale operations, and build it into an industry leader.
As a project enterprise that has received multiple rounds of financing, Joy Dental, Meiwei Dental, and Mei Ao Dental are all heading towards the goal of listing in the development of the industry, compared to Pine Capital's emphasis on the upstream, midstream and downstream of the whole industrial chain of investment in the ecological synergism, MLK can be said to have a more direct goal, and pay more attention to building the ecology of the system.
Talking about the goal, Yu Rong intends to make the group become "an industrial platform and investment group with medical and healthcare business as its core", and the medical service and medical device field is Yu Rong's focus, and he believes that the huge medical industry will become the next outbreak point of the capital market. The greater the ability, the greater the responsibility.
Yu Rong's entrepreneurial spirit has become a model for the new era, and he believes that under Yu Rong's leadership, Meinian will be able to ride the wave of the wind.