Medical media is generally responsible for the hospital's new media operation and other work, for example: according to the hospital requirements responsible for Shake. Small Red Book. Small Red Book. Zhihu and other new media daily operation and maintenance work for the expert doctors to create a persona service; responsible for short video reception, cases, Scientific video filming and copywriting planning work; responsible for the brand of self-media In-depth operation, in-depth discovery and analysis of user needs and preferences, to enhance the influence of the media and user activity, including user surveys. Content output. Content output. Data feedback. Adjustment and optimization, etc.; Research emerging social network marketing platforms and means, expanding their respective media accounts to introduce fan channels. Enhance user activity. The company's goal is to increase the number of followers.