What is the size and content of a brochure

Centralink Design (a professional brochure design company) Answer:

The size and content of a brochure depends on the target audience, the product or service being advertised and the purpose of the promotion. Here is some information that may be useful:

1. Size:

- A4 or A5 size is usually the most common choice as they are both easy to produce and easy to carry.

- Smaller sizes (e.g. A6) are good for quick distribution or handing out at trade shows.

- Larger sizes (e.g. A3) are better suited for posting on walls to attract the attention of pedestrians.

2. Content:

- The content of the brochure should be concise, easy to understand and emphasize the uniqueness and benefits of the product or service.

- The brochure should include a description of the product or service, its features and functionality, and information about the company/brand.

- Pictures and diagrams can enhance the attractiveness of the brochure and stimulate the interest of potential customers.

- Social evidence such as customer testimonials and case studies can be added to increase customer confidence in the product or service.

- Finally, include contact information (such as a phone number, email address, or a link to your website) so that potential customers can learn more about the product or service and contact you.

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