How does a cosmetologist do a good job of customer consultation and skin analysis?

A good first impression can help you get customers, on the contrary, if you let customers leave a bad first impression, then you may lose the customer forever. The first contact with the customer may be through a telephone conversation, the person who returns the call must have a pleasant voice and beauty expertise. The person returning the call must have a pleasant voice and expertise in beauty care, as well as a thorough understanding of the services offered by the salon. The receptionist should also have the above mentioned qualifications. Professional Atmosphere of the Salon: The salon should maintain a good professional atmosphere and a high degree of efficiency at all times. All the details should be ready before the customer comes to the salon. The receptionist must be neatly groomed, dressed in uniform or overalls, and have a friendly, confident attitude. The customer's confidence in the salon should be built from the first moment he enters the salon. Appointments should be made on time so that customers do not have to wait for their treatments. If it is the customer's first visit, the receptionist should properly introduce her to the treatment program and the beautician who will be treating her. The professionalism shown by the receptionist and the salon can enhance the image of the beauty industry and build up customers' confidence. Second, consulting services: Beauty salons can provide free consulting services for facial care and make-up in order to solicit more business. Customers call or come to the salon in person to consult, should be as successful as possible to answer all the questions, while the skills of marketing products and skin care or nursing services, so that new customers into the salon's regular customers. It is important to remember that customers who come in to ask questions are usually the same customers who are interested in patronizing your salon. Discuss the price of facials and products: A professional esthetician should be able to recommend services and products that are beneficial to the customer without hesitation. Since the customer has taken the initiative to come into the salon, he will be disappointed if he is not able to discuss with the esthetician about the professional treatments and products, as well as self-care at home. When consulting, customers usually ask about the price of facial care, in order to get the best results, the esthetician can not propose the price of long-term care. Just one treatment will not achieve the results that the customer expects, and it is better for the esthetician to let the customer understand that just one hour of care or treatment will not immediately cure the skin problems that have been incurred over the years, and that only long-term care can achieve clear results. Many salons are hesitant to offer long-term treatments to their customers and usually suggest that they receive shorter treatments first. For example, you can offer your new customers the total price of six beauty treatments, which is certainly cheaper than six individual treatments. This will not only bring customers back to the salon to increase your revenue, but will also allow your customers to receive greater benefits under the guidance of a professional esthetician, which is good for both the customer and the salon. Record cards used in beauty salons should include the following information: 1, name, address, telephone number. 2, the customer's medical records, whether they are currently taking medication, whether they are being treated by a doctor? 3, skin abnormalities. 4, whether they are allergic to any substances? 5, sometimes the diet may affect the skin condition, so it is important to record the customer's daily dietary habits. 6, the customer's age and weight, whether they are on a diet? 7. Record the customer's skin type, skin texture, skin color and other information. During the consultation or care period, all the care procedures and products used should be recorded for future reference. If there is a change in the method of care, should also record the date of the change in the method of care and effectiveness. 8, in order to determine the choice of future advertising, the consultation card can also be listed on the customer is introduced by whom (in order to thank him) or read what kind of advertising. The esthetician can record the date of the treatment on the back of the record card. If the customer receives skin care and then receive make-up, then all the colors used cosmetics name and any process should also be recorded in detail. Third, skin analysis: you may be able to determine the customer's skin problems in a moment, but you should use a magnifying lamp to do a complete analysis. This step allows the customer to be sure of your professional skills, but also believe that you can target his skin condition for appropriate care. Before examining the client's skin, the esthetician should sterilize his hands with alcohol and then dry them. This sterilization procedure is best seen by the customer. If the customer is wearing too much makeup, the makeup needs to be washed off before using the magnifying lamp.