Who are the enterprises of brand demonstration project?

Brand demonstration project enterprises include Sany Heavy Industry, Haidilao, JD.COM, Midea Group and Lenovo Group.

1, Sany Heavy Industry

Sany Heavy Industry is one of the largest construction machinery manufacturers in China and one of the largest concrete machinery manufacturers in the world. With its strong strength in product quality, R&D capability and manufacturing scale, Sany Heavy Industry has become a leading enterprise in the field of construction machinery in China, a China brand and an international first-class brand, and has been listed in the list of national key brand cultivation enterprises.

2. Haidilao

Haidilao is a famous hot pot brand in the Internet era. As a leisure catering enterprise, Haidilao has created a highly differentiated well-known brand image through the ultimate pursuit of details such as service and dishes. Haidilao brand has been implanted with cultural factors, which is not only widely praised in China, but also rapidly expanded around the world.

3.JD.COM

Through its original customer-centered strategy and shallow network relationship, it has quickly become a leading enterprise in the Internet retail industry in China. At present, JD.COM has established more than 260 distribution centers and more than 7,000 service stations across the country, actively expanding overseas markets and establishing a platform image as one of the most popular shopping websites in Greater China.

4. Midea Group

Midea Group is one of the famous home appliance manufacturers in China, and its product line covers many kinds of home appliances. Midea Group, established in 2003, has built a leading brand image of kitchen and bathroom appliances through the continuous pursuit of independent innovation and smart home. In China household appliances industry, Midea Group is recognized as one of the representatives of China brand.

5. Lenovo Group

The released computer and mobile phone sub-brands such as ThinkPad, Yoga and Legion have been recognized by millions of consumers. Lenovo Group has not only achieved great market success in China, but also emerged in the international market, and has been committed to brand building, and has been selected as one of the top 500 most valuable brands in the world in 20 19.

The above contents refer to Baidu Encyclopedia-Sany Heavy Industry Baidu Encyclopedia-Haidilao Baidu Encyclopedia-JD.COM.