Recently, major car companies have released monthly sales reports of 2020 1. Among independent brands, the market performance of Geely Automobile, Great Wall Motor and Changan Automobile has attracted much attention from consumers. A few days ago, the sales of these three independent brands in 2020 1 month were announced. Xiao Zhi will make corresponding comments on the market performance of these three car companies in May 438+10.
Recently, Geely Automobile announced the monthly sales data of 2020/kloc-0: In 2020, the total sales volume of Geely Automobile reached 11838 vehicles, down 29.4% year-on-year. Under the influence of the Spring Festival and the epidemic, it is not easy for Geely to stabilize 1 10000. In terms of specific models, in June 2020, Geely's sales of Job, Emgrand, Emgrand GS and Yuebin all exceeded 1 10,000 vehicles.
As for cars, Geely Automobile sold 4 190 1 car in June+/0/0, accounting for 37% of its total sales (including Lexus). In terms of specific models, the sales volume of Emgrand 1 reached 22 185; Binrui 65438+ 10 sold 7256 vehicles in October; New vision handed over 6075 transcripts; The sales volume of Lectra 03 reached 5 1 19 vehicles, accounting for 56.8% of the sales volume of Lectra brand 1(9008 vehicles). So far, the cumulative sales volume of Lectra products in the past two years has reached 257,000 units. The monthly sales data of Borui/KLOC-0 is unknown at present.
Emgrand has always been Geely's best-selling car and has a high popularity in the A-class car market. At present, the profit rate of Emgrand in the market terminal is 65,438+0,000-20,000; Ke Ling 03 is full of brand attributes in the same market. The appearance of Ke Ling 03 is very sporty and fashionable, and its performance model 03+ has an excellent performance of 5.9 seconds.
In terms of SUV, Geely Automobile sold 68,765 vehicles in June 5438+ 10, accounting for 62% of Geely's total sales (including Lexus). In terms of specific models, the sales volume of Job Series (Job PRO and Job) reached 23,472; Yue Bin 65438+ 10 sales reached 10234 vehicles; Emgrand GS monthly sales 10292 vehicles; Among the Yuan Jing family, the sales volume of Yuan Jing X6 reached 8079; Visual X3 5438+ 10 handed over the report card of 8207 vehicles in June.
Last year, Geely launched Job PRO, which together with Job formed the Job Family. Job PRO is equipped with GKUI intelligent ecological interconnection system; In terms of power, in addition to the manual version, its automatic version is also equipped with 1.8TD "China Core" engine and 1.5TD engine respectively. With rich power configuration and intelligent configuration, the market performance of Job family is quite stable.
In addition, the market performance of Yue Bin, an SUV model under the BMA modular structure, is also remarkable. In addition to the dynamic shape and power, the acceleration of 7.9 seconds is enough to satisfy the driving pleasure of young consumers.
In addition to SUV series and sedan series, Geely Automobile's new energy and electrified vehicles contributed 4,762 vehicles in June 2020+10, including Emgrand EV, Geometry A and Emgrand GSe.
In 20 19, Geely automobile sold1360,000 vehicles, which was also the brand sales champion in China. Geely Automobile's sales target in 2020 is 65,438+0,465,438+0 million vehicles. In terms of brand, the brand will officially enter Europe this year, taking a key step in the global development of the brand; In terms of new cars, Geely Automobile will launch a series of new cars, such as Geely ICON, Lexus 05, Lexus 06, medium and large SUV Hao Yue and Geometry C, the first pure electric SUV of Geometry.
At present, Xiao Zhi has learned that this year's Beijing Auto Show will be postponed, and it remains to be seen how Geely will launch a new car. However, in order to reduce the losses caused by the epidemic, Geely Automobile has launched a variety of innovative marketing methods. For example, since February 10, Geely has launched a "car-to-door" service for customers all over the country, and Link has also launched a number of measures to ease the pressure on dealers and launched an activity of making an appointment for a home test drive.
In this battle against pneumonia, Geely Automobile's performance is also commendable. Geely Holding Group and Li Shufu Public Welfare Foundation set up a special fund for epidemic relief of 200 million yuan, donated 158 Cargill cars successively, and announced that it would invest 370 million yuan in advance to start the research and development of "all-round health car" with virus prevention function. In addition, many people in the industry predict that there will be a small peak of car purchase after the epidemic, especially products that pay more attention to safety and healthy air in the car will be more popular with consumers. At this time, Geely's product advantages are reflected.
5438+ 10 month, Great Wall Motor sold 8026 1 new car. Among them, Great Wall, Haval, WEY, Euler and Great Wall pickup trucks sold 58,720 vehicles, 6,395 vehicles, 1.3 million vehicles and 1 new vehicles in June. In terms of specific models, the sales of Haval H6, Haval F7 and Haval M6 ***3 * all exceeded 10,000 vehicles.
Among the Haval H series SUV products of Great Wall Motor, Haval H6 defended the title of SUV in June of this year at 5438+ 10, and its sales volume reached 264 14. Rich sub-vehicle layout, high cost performance and broad mass base are important factors for the long-term prosperity of Haval H6. In the Haval F series, the performance of Haval F7 is also remarkable. June 5438+10, delivered 10 193 vehicles. In addition to the dynamic shape, the rich intelligent driving assistance function of Haval F7 is also impressive.
WEY brand 65438+ 10 * * sold 6395 new cars, of which the sales of VV5, VV6 and VV7 in 65438+ 10/0 were 1724, 3 120 and150 respectively. In the past three years, WEY brand's labels on "intelligence" and "safety" have gradually gained popularity. In addition, its expansion in the new energy market is also worthy of attention. Last year, Xiao Zhi took a long-distance test drive of the plug-in hybrid VV7, and its comprehensive quality was impressive.
As for pickup trucks, in June this year, it sold15438+ 10/vehicle, with a year-on-year increase of 17% and a market share of 45.8%. The cumulative sales volume of the Great Wall Gun was 23,850 within four months. It should be mentioned that the passenger car version, commercial version and off-road version of Great Wall Gun have made different product positioning for different user groups to meet the car needs of different consumers.
Euler brand 65438+ 10 month * * sales 1300 new car. Euler R 1 has a high popularity in the mini pure electric vehicle market, especially by many female consumer groups, because of its fashionable shape and excellent three-electric technology.
The total sales of Great Wall Motor in June 5438+ 10 exceeded 80,000 vehicles, and the sales of Haval H6, F7 and M6 all exceeded 1 10,000 vehicles. In addition, its performance in the pickup market is also quite good.
In 2020, Great Wall Motor will launch two new cars, Haval H9 Lorenz Polaris Edition and Euler R2, and the remaining models will be mainly redesigned annually. The pickup truck market is the key area of Great Wall Motor. 2020 off-road version of Canon, Canon EV, Feng Jun 7? EV and Feng Jun 5? EV and Feng Jun 5 countries and 6 editions will be launched one after another.
The process of globalization strategy of the Great Wall in 2020 is also worthy of attention. 65438+ 10 17, Great Wall Motor signed an agreement with General Motors to acquire the Tarigon plant in India; On February 5th, Great Wall Motor officially participated in the15th Delhi Auto Show and announced its entry into the Indian market.
In order to win the epidemic prevention war in COVID-19, Great Wall Motor successively donated 8.85 million yuan and materials to the epidemic areas, launched the 20 million user care fund, launched the "three reductions and three supplements" dealer support policy, and launched the "zero contact" car purchase plan for users, which explained the responsibility and responsibility with practical actions.
Recently, Changan Automobile released the monthly sales report of 1. In June, 2020, Changan Automobile sold a total of 5438+134578 new cars, of which the sales volume of Changan's own brand reached 103899 in June, and four SUV models were 5438+/kloc-0 in June.
Changan CS75 series sold 25,773 vehicles in June 5438+ 10 this year, up 56% year-on-year, and ranked second in the monthly sales list of SUVs for four consecutive months. The CS75PLUS, which went on the market in September last year, contributed 65,438+07,874 vehicles in June this year. In terms of product strength, the shape design of CS75PLUS is quite exquisite, and the power combination performance of 1.5T+ Aisin 6AT\2.0T+ Aisin 8AT is also remarkable.
In addition, Changan CS75PLUS also participated in the crash test of China Insurance Research Institute. From the results, except for crashworthiness and economy, all other crash scores related to personal safety passed with a perfect score of G, and Changan CS75PLUS got a strong excellent score from a third party in terms of safety or further helped its sales.
The sales volume of changan CS35 series in June 2020 was 10253, and changan CS35 series was praised by consumers at the terminal for its consistent high configuration and high cost performance. In addition, its advantages in space and face value are also important factors to attract consumers to pay the bill.
Changan CS55 Series June 5438+1October Sales 106 15. Changan launched CS55PLUS at Guangzhou Auto Show last year, and the addition of new models has greatly helped its sales growth.
In the car sector, Changan Yidong sold 6560 cars in June 5438+ 10. In March this year, Changan Yidong PLUS will be listed. With the blessing of the front face of the Butterfly Wing family and the blue whale NE 1.5T engine, Xiao Zhi is optimistic about the sales of Changan Yidong family.
In the month of 65438+ 10, the sales volume of Changan passenger car brand Auchan was 19243, up 48.4% year-on-year. With the support of product features such as atmospheric modeling and spacious space performance, Auchan X7 has shown good competitiveness in the same class. During the period of 65438+ 10 this year, the sales volume of Auchan X7 reached 13007 vehicles, an increase of 17.4% from the previous month.
Judging from the market performance of Changan's own brand in June 5438+ 10, Changan's
The sales of CS35, CS55 and CS75 "Three Musketeers" all exceed 10,000, and CS75 even has the momentum of "pushing Haval H6"; Auchan X7, a compact SUV focusing on space and cost performance, has also gained a firm foothold in the 65,438+million market. This year, Changan's new series UNI-T will make its debut at the Geneva Motor Show. This brand-new model can be said to be full of attraction.
In this anti-epidemic operation, Changan Automobile donated 6.5438+million yuan to fight the epidemic, and also invested in the first-line anti-epidemic work in the form of making special materials for epidemic prevention and control and psychological assistance. In addition, Changan Automobile will also bring "healthy cars" to users. On March 10 this year, Changan Automobile's "PM0. 1 grade" composite antibacterial and antiviral high-efficiency filter screen will usher in mass production.
In order to meet the needs of users during the epidemic, Changan Automobile deployed 4S stores around the country to start the modes of "one-to-one video car watching" and "on-site car watching" one after another, and launched a series of customer care measures such as "online car buying" exclusive policy, car booking, door-to-door car picking up and car delivery.
By analyzing the sales volume of the top three independent companies in June 5438+ 10, we found that their fist products such as Emgrand, Job, Haval H6, Haval F7 and "Changan CS Three Musketeers" all achieved brilliant performance in June 5438+ 10. In addition, we have seen that the top three independent companies actively respond to the impact of the epidemic by donating money, reducing the burden on dealers, and exploring new models for users to buy cars. Their respective social responsibilities are commendable.
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.