Medical Device Maintenance and Marketing is the study of marketing, marketing strategy, market research and marketing management and other related knowledge.
Medical Equipment Maintenance and Marketing is a comprehensive discipline, students need to master the safety performance of medical equipment, operating skills and maintenance and repair skills, but also need to understand the relevant knowledge of medical equipment marketing.
Cultivation Objective:
To cultivate middle-technology applied talents with basic theoretical knowledge and practical operation skills of medical equipment manufacturing and maintenance, basic theoretical knowledge and skills of marketing, and to engage in the first line of work in the production, service and marketing of medical equipment.
Major Courses:
Fundamentals of Medicine, Medical Physics, Basic Computer Application, Electrical and Electronic Technology, Commonly Used Medical Devices, Medical Electronic Instruments, Medical Testing and Analyzing Instruments, Medical Devices Management and Regulations, Medical Devices Product Management and Practice, and Marketing.
Career direction:
Can be engaged in hospitals, medical equipment manufacturers, medical equipment business enterprises, testing centers and operating companies and other enterprises and institutions in the production management and quality control of medical equipment, instrument testing, maintenance and repair, as well as the marketing of medical equipment and other work.
Employment prospects and discipline development of medical equipment maintenance and marketing:
1, employment prospects
Medical equipment is an important part of the medical industry, with the aging of the population and the continuous improvement of medical technology, the medical equipment industry demand will continue to increase. As an important career in the medical device industry, medical device maintenance and marketing has a very broad employment outlook.
As far as medical device repair is concerned, small and medium-sized medical institutions, medical device manufacturers, agents, distributors, and medical repair service organizations are all employers of medical device repair, so there are great employment opportunities for medical device repair technicians. As the probability of medical devices malfunctioning will continue to increase, the employment outlook for medical device repair technicians will therefore be very optimistic.
2, discipline development
Medical equipment repair and marketing discipline development is more mature, according to the market demand, the relevant professional curriculum is also constantly enriched and improved. In the future, with the continuous updating of various medical technologies and devices, the knowledge related to medical device repair and marketing will also be updated and changed, and the development of related professions will gradually develop in the direction of specialization, segmentation and deep integration of industry, academia and research.