ka manager is the key account manager or key account manager.
The title of ka manager means that you enter the company is a certain strength and scale of the enterprise, is a standardized management of the enterprise, is a certain industry status of the enterprise.
Ka manager, contact are ka customers, key stores, in the image and momentum to outperform the general account manager, means that you have more opportunities to contact more advanced stores, more standardized management, more professional operation and more excellent procurement, store management personnel.
KA specialists are different from general sales, KA specialists are required to dock the development of the company's important customers. These customers are the company's bread and butter, so the requirements for KA specialists will be more stringent than general sales.
But the content of the work with the same sales, responsible for the development of the company's important customers, docking, signing contracts and after-sales service, etc., will require employees to have a strong sense of responsibility and work ethic, the goals and results to be reviewed and summarized and have a certain amount of resources and so on.
Have the ability to
1, communication
KA manager every day to deal with the relevant personnel to deal with all kinds of problems, how to deal with different people to solve the problem, all rely on communication. There is no one who can not communicate, there is no problem that can not be solved. "Communication without limits", depends on whether you have the ability to communicate. Not only to the external sales communication is important.
At the same time, within the company, the parallel communication of various departments, up and down the communication is also very important, because the KA manager must rely on the support of the company's internal team in order to better carry out their work. So communication is very, very important!
2, coordination
This is a question of BALANCE, balance is a supreme state. Factory and store is a close collaborator, strategic alliance and benefit **** the same body, but from another point of view is a contradiction in the opposite party. Because both sides want to pay the least and get more.
The coordinator in the middle is the KA manager, who has to meet the needs of customers and take into account the interests of the company and let them rationalize. The baton is in the hands of the KA manager, and if it is properly directed, it is harmonious and heavenly music, otherwise it is unpleasant noise. A suggestion to the KA manager is to listen to the store and the company's internal voice, sensitive to find close to the note, it will be flexible combination of use, there will be gains.