First of all, you have to be clear about what you do the purpose of the promo, can not follow the trend.
Real-life shooting will give to pass to the customer a sense of reality, will increase the customer's Xinnai. But it will take a lot of time to conceptualize before shooting, and it will consume a lot of manpower and material resources in the middle of shooting.
From the scale of the enterprise, historical development, corporate philosophy, core technology, advanced devices, management mode, sales model, development vision and other aspects of the digging, with a high lens to show the picture, coupled with emotional voice and post-production staff packaging. Will create a high-fashion corporate videos.
What should be done to achieve the effect of the enterprise promoEnterprise promo production is, frankly speaking, advertising, and advertising activities for the enterprise has to enhance the image, improve brand awareness, shaping the value of the product sales and other roles. Therefore, every year, the monthly rise of small and medium-sized enterprises are very important to the production of corporate videos. The importance of the same time want to create a high quality corporate videos with a low budget.
Therefore, the production of corporate videos can not only have a set of programs, to only have a set of programs, then you need to let the customer no matter from which point of view to think, your promo can be what he needs, that is, the overall solution of marketing video. All Road Culture corporate video program, the so-called "form away from God is not", in each promotional video throughout the same thread, that is, the God of the enterprise, from the concept to behavior to the visual, this set will not have any change.
In Henan, the production of an enterprise promo after the publicity effect will be good?Corporate videos are still very popular, as one of the tools to publicize the corporate brand, which has the characteristics of visual and artistic. If the enterprise will use this tool properly, is able to receive a great return, specific can be used in the following methods of publicity:
The internal meeting of the enterprise, the annual meeting can be played to strengthen the sense of honor of the staff.
Fairs, stores, bidding meetings and other occasions can also be used. External corporate promotional video on behalf of the business card of the enterprise, each enterprise hopes that their business card is perfect, the whole road culture is so feel.
Promotional films are useful no matter whether they show products or enterprises. We hope that every enterprise will make good use of the tools and play them to the best advantage.
Where to release the enterprise promo can play a better role in publicity?
The effect of television is the best, but the cost is also very high, I believe you have seen Comet Pharmaceutical and Wuliangye's image of the promotional film in the CCTV exhibition effect;
Secondly, I would like to suggest to you two kinds of programs, the first one is its own media, for example, your internal television system, LED display are very good, and there are their own website
The second is that you With the help of a video portal, but the general site then there is a prerequisite is that your promo must have a grade, whether it is the form of novelty, creativity, or production standards are best to have a certain height, otherwise it is counterproductive
Enterprise promo. The best company in Wuhan to produce a corporate video?
Corporate videos, depending on what you want to do
High requirements for the picture, then find Wuhan HD Radio and Television Media to do it
They are a planning type of film and television company
Do a lot of classic film
Like the Dongfeng
Bank of Communications
Jinglun Electronics
Tianhe Airport
The company is also the first in the world to have made a major contribution to the development of the industry in the past few years. > ......
How to make a corporate video
1. Creative plan
First of all, you have to write a better creative plan, to record some good ideas to the leadership, so that the leadership to mention the comments.
2. Write the dubbing
It is very important to write the dubbing, a good dubbing can make the movie more professional, so that the audience can understand it more easily, plus the professional dubbing teacher to read it out will be very weighty.
3. The code
According to the plan and the dubbing script to make the code, extract the picture, text and so on. The code is to divide a movie into a number of sub-shots to shoot and produce one by one, and gradually complete.
4. Collection of materials
According to the sub-shot collection of materials: including the shooting of the video material, photographs and images material, related music effects and other materials; materials are divided into text, pictures, sound, video, animation, and other types of production stage.
5. Typography
PS/AI Typography: In order to determine the basic features of the design of the promotional video, such as typography, composition, color, etc., this stage determines the tone of the artwork, a good design will make the film look very comfortable and enjoyable
6. animation / special effects production
Animation / special effects production: This stage is mainly used in the film and television, such as AE. Special effects software to produce one by one sub-shot, if necessary, to use 3D max maya to produce three-dimensional roaming animation to increase the effect of shock.
7. Non-linear editing
Non-linear editing, although this stage is relatively simple. But it tests our ability to grasp the whole of a movie, and requires a big-picture perspective and reference to the split-screen command code. The video, audio, subtitles, dubbing, background music, special effects sound, etc. that you collect and produce are effectively organized together according to the command code, the corporate image of the film is generally more advanced, do not insert low-grade transitions, professional films commonly used in non-trick transitions and superimposed special effects transitions.
8. compressed out of the film
Video if not compressed a few minutes of the film may be several G.
How to make a corporate video?Hangzhou Perfetti Culture and Art Planning Co., Ltd., a professional team for you to create extraordinary corporate videos, we have served many companies, Zhejiang Panshi, Guo Rui technology, wood play family, oil sellers and so on
How much does it cost to make a corporate video? How much does it cost to make a corporate videoThere is no fixed cost for a corporate video, it depends on your requirements for the film, you can tell your requirements to the production unit, and then by the production unit to give you a specific quote. I hope I can also help you
How to make a good corporate video?A good corporate commercial is more than simply shooting and editing. The ultimate goal of a corporate manufacturing campaign is to spread the corporate image and sell products. It is requested not only the picture is exquisite, the content of the vivid, more request can unify the corporate image and product characteristics. If it is just to shoot and shoot manufacturing, then it is better not to do!
Enterprises do TV promo first to understand the purpose. Why do you want to do promotional videos.
The enterprise to make a promotional video is to enhance the corporate image or introduction of the product? If it is to enhance the image of the enterprise that of course is to do corporate image film. The image of many enterprises themselves is not very prominent, within the enterprise itself does not have a unified understanding, in the channel and consumers also did not constitute the impact and **** knowledge. This is very unfavorable to the development of the enterprise. Then the enterprise needs to stop the integration of its own resources, to refine a unified corporate image. In the promotional video to discuss, highlight, the theme revolves around the corporate image of the brand to develop.
If the enterprise to do is a product promotional video, and corporate image, product characteristics and functional positioning is also very important. The product has a product image, product utility positioning should be able to show the quality of the product shown by the product, taste and shape to the transition of the brand. Product promotional videos can help companies to complete the enterprise - product - consumer **** knowledge of the corporate image and products.
Understand the purpose but also understand the use, is used to promote, participate in exhibitions or investment, product release, which are different requests for publicity film. Ruzi cattle culture wear it also said that like product release will, investment and meetings and other feature films, to focus on the introduction of the strength of the enterprise, the dissemination of new product information utilization. The face of the audience is the first contact with the product, so the need for detailed content, outstanding selling points. If the enterprise is in the existing channels to unify the image, then the purpose of the audience to understand the enterprise and the product has a little bit of knowledge and understanding, such a promo needs to emphasize the concise. In short, enterprises in the resolution to do promotional videos before the enterprise itself to carefully analyze the situation, understand the purpose and usefulness. Can not do a promo for the sake of doing a promo.