Rooted in China, Steady and Progressive
Today, Canon has 12 local legal entities including production, R&D, and sales in Dalian, Zhuhai, Zhongshan, and Suzhou, and has invested more than 1 billion US dollars in China, with more than 35,000 employees, and contributes to the development of China's economy through technology transfer and foreign exchange earnings, which is one of the most important achievements among many foreign-funded enterprises. The company is one of the largest foreign-funded enterprises in China.
Deeper development, fruitful results
In 1997, Canon (China) Co., Ltd. was established in Beijing, and began to be responsible for Canon's investment and other related businesses in China. Along with the implementation of relevant economic initiatives by the Chinese government, Canon's China business began to be integrated into Canon's globalized sales system. 2002 saw the official relocation of Canon's Asia Marketing Group headquarters to Beijing, and the development of Canon (China) Co., Ltd. began its strategic shift from an investment-focused approach to a market-focused approach. 2004 was the beginning of Canon (China) obtaining the right to direct importation and sales, 2005 The year 2004 was the beginning of Canon (China) obtaining direct import and sales rights, and 2005 was an important year for Canon (China) to further strengthen and improve its sales system.
On the one hand, Canon's factories in China will continue to increase the number of products better adapted to the needs of the Chinese market, and on the other hand, Canon has strengthened its sales force and endeavored to deepen the construction of sales channels. Since 2006, Canon has entered the second phase of rapid growth, and China, with a population of 1.4 billion people and an economy that is beginning to take off, has presented Canon with even more extensive business opportunities. 2007 marked the 10th anniversary of the founding of Canon China, with sales exceeding $1 billion, which has made Canon a more and more important overseas market, and has continued to make progress toward higher goals. 2008 saw the company focusing on the company itself, improving the company's institutional system, and ensuring that the company's sales and marketing channels are strengthened and enhanced. In 2008, Canon (China) focused on the company itself and improved the company's various institutional systems to ensure a solid foundation to provide protection for the next takeoff.
The Canon Group has positioned 2010 as a year of transition, the "Year of Growth". Canon will once again challenge itself to turn the corner on its growth path while further improving the quality of its operations. In order to achieve this goal, we will first strive to become the absolute No. 1 in our existing business fields, and at the same time, we will further expand our business through our "cross-media imaging" strategy, which is based on a new type of business centered on the collaboration of Canon's product vendors.
In 2011, Canon launched a new medium- to long-term management plan, "Global Excellence Group Vision Phase IV. Amidst the accelerating changes of the times and the increasingly competitive global environment, Canon is striving for "change" and "sound expansion" in order to create a new image that will impress the world five years from now. The challenge is to create a new Canon.
Harmonious Development, Global Life
Canon has always been at the forefront of the times, and as a global enterprise that serves society with technology, it has insisted on the development of cutting-edge products that better meet the needs of the times. Canon has successfully utilized its world-class imaging technology to provide the Chinese market with a wide range of products such as cameras, copiers, printers, fax machines, scanners, projectors, etc., and has been actively expanding into the fields of consumables and medical equipment, so that both individual consumers and business users can benefit from them.
In this new period of development, Canon will continue to support China's economic development and contribute to its social prosperity by continuing its efforts in the areas of employment creation, human resource development, technical support and social assistance.