First, China's existing pet store stock is simply unable to meet the growth in the number of pet ownership. According to relevant statistics show that the number of existing pet stores in China is about 30,000 families. But the stock of pets is not less than 100 million, an average of 3,000 pets per pet store to serve. And in fact each pet store if you can serve 300 pet families is very impressive. It can be seen that the gap in the number of pet stores is 10 times the number of existing pet stores. This is also one of the important data to support the experts that the pet service industry has great potential.
Second, the pet store industry operating level is low, serious homogenization. The main business of most pet stores are washing, boarding, grooming, product sales, live trading, etc., regardless of which provinces and regions in the north and south of the Yangtze River, the pet store, what they see is the same, the differentiation of the business consciousness is not strong, they are in the performance, appearance, and even the marketing means to imitate each other, so that the gradual convergence.
Third, the comprehensive quality of practitioners is not high. This is a very prominent feature of this industry, from the analysis of the data of more than 6300 pet stores visited by the team, it can be seen that the operators of pet stores are mostly couples of elderly people, cross-border entrepreneurial young people, non-professional pet enthusiasts, etc., who have a fairly limited knowledge of the industry, so there is no obvious advantage in the theoretical knowledge, business management, scientific pet care and so on. The quality of practitioners determines the quality of the industry to a certain extent.
Fourth, the lack of relatively fair, unified, open learning and exchange platform and management mechanism. The current Chinese pet industry is still a chaotic state, not only the management of pets without a legal basis, even the regulation of pet food processing industry also lacks formal industry regulations to support, but also a perfect industry training system and exchange mechanism. So there are practitioners seeking to learn the helplessness of the door.