The life of car companies under the shadow of the epidemic

●Epidemic News? ●

By 24:00 on February 6, the national **** confirmed diagnosis of new coronavirus infection of pneumonia (hereinafter referred to as the new coronavirus pneumonia) 31,161 cases, 636 deaths, cured 1,540 cases, **** there are 26,359 suspected cases. Among them, Hubei cumulative diagnosis has been more than 20,000.

The rising numbers have triggered panic among the public, with masks and medical alcohol in short supply, and the heat on Vulcan Mountain, vaccines and other topics of great concern always high.

This new coronary pneumonia could have a huge impact on every aspect of China's economy, with prices difficult to regulate, the service sector suffering severe setbacks, and transportation virtually paralyzed during city and road closures.

The automotive industry, which is huge in volume, has also been hit hard by the epidemic, but we can see that many companies, both state and private, are doing their part to help the country through this difficult time, whether it's by donating money, providing resources for transportation trucks, or making purchases overseas.

●Central enterprises newsletter? ●

No automaker has suffered more in the wake of the incident than Wuhan-based Dongfeng Motor Group Co.

On January 23, 2020, Dongfeng Group urgently held two thematic meetings, on the basis of the previous emergency response mechanism, once again specifically and systematically study and formulate the company and each base to prevent and control the work program and measures, and quickly set up a new Crown Pneumonia Epidemic Prevention and Control Command.

On January 24, Dongfeng Passenger Vehicle Company said in the epidemic emergency response announcement that it should do a good job of caring for employees during the epidemic. This is also the basic purpose of the whole Dongfeng Group during the epidemic.

In addition to caring for employees, Dongfeng is more mindful of the people. On the first night when Wuhan was closed, Dongfeng Group donated the first 10 million yuan to Wuhan Charity Federation. After that, Dongfeng donated another 10 million yuan each to Shiyan and Xiangyang respectively. Dongfeng Motor Co., Ltd. and Dongfeng Honda Motor Co., Ltd. each donated 3 million yuan to Wuhan Economic and Technological Development Zone (Hannan District). As of January 26, Dongfeng Group has donated a total of 36 million yuan to Hubei.

On January 27, Dongfeng Xiaokang Automobile Co., Ltd. donated Dongfeng Fengguang 580, Dongfeng Fengguang ix7 and other vehicles, *** worth about 5 million yuan in total, to Hubei Charity Federation through Chongqing Charity Federation.

As of the morning of January 27, Dongfeng Motor Parts (Group) Co., Ltd. donated 10,000 medical masks to Sinopharm Dongfeng Health Industry Co., Ltd.; Dongfeng Commercial Vehicle Co., Ltd, Dongfeng Special Equipment Division (Dongfeng Off-road Vehicle Co., Ltd.), and Dongfeng Special Commercial Vehicle Co.,Ltd.*** donated to Sinopharm Dongfeng Health Industry Co., Ltd. 400 sets of protective suits, 900 Goggles; Dongfeng Commercial Vehicle Co., Ltd. donated 50 sets of isolation suits and 50 anti-impact glasses for the Dongfeng Travel Shiyan Emergency Fleet; Dongfeng Automobile Parts and Components (Group) Co., Ltd. and Dongfeng Xiaokang*** donated to Shiyan Prevention and Control Command*** 300 sets of protective suits and 200 goggles.

More than donating property, Dongfeng Group and its enterprises are also doing their best to fight the epidemic. Dongfeng Honda Automobile Co., Ltd. urgently mobilized available materials and raised 400 sets of standard white hooded protective suits, 1,000 pairs of latex gloves, and 1,200 medical masks to donate to Dongfeng Travel for the fleet of vehicles that helped the epidemic.

On Jan. 24, the Wuhan New Crown Pneumonia Command announced that the city's online cabs would stop operating starting at 12 p.m. 300 drivers from Dongfeng Mobility signed up to form an emergency fleet for use by medical teams in times of crisis.

January 26, Wuhan central city, the implementation of the ban on motor vehicles management, Dongfeng travel and then built a community fleet consisting of 700 network taxi and 300 cabs, they have been stationed in 280 Wuhan communities, for the inconvenience of the residents to provide free door-to-door delivery of food and medicine services.

Even if one is optimistic, the battle to prevent and control this epidemic will not end until March. Dongfeng's production and operation in this quarter will thus become very difficult. But in the face of difficulties, Dongfeng methodically made a response to the deployment, showing a central enterprise should be the quality and responsibility.

As another giant of automobile central enterprises, China FAW announced on February 2, China FAW and FAW-Volkswagen were additional donations of 40 million yuan, plus FAW Toyota's 1 million yuan, China FAW Group accumulated donations of 81 million yuan, and set up a special fund for the prevention and control of the epidemic.

Beijing Automobile Group (BAIC), together with its 10 units***, donated 17 million yuan, which will be used for purchasing emergency relief materials in the infected areas and distributed to the five provinces of Hubei, Zhejiang, Guangdong, Henan and Hunan, which are the most serious areas of the epidemic, and Beijing Municipality through the China Charity Federation. Not only independent brands, BAIC joint venture car companies have also helped fight the epidemic. Among them, Beijing Benz donated 10 million yuan, Beijing Hyundai and Hyundai Motor 15 million yuan, and Beijing Hyundai Financial 1 million yuan. BAIC Group and its members and affiliates have donated a total of 43 million yuan.

Since Jan. 26, BAIC Group has made several donations in conjunction with its affiliated companies, and the cumulative donations have exceeded 22 million yuan, including more than 15 million yuan from BAIC Group's headquarters.

●Private enterprise newsletter?

Not only central enterprises, but also private enterprises are on the road to fight the epidemic.

Since the outbreak of the epidemic, Geely Holding has joined hands with the Li Shufu Public Welfare Foundation to set up a special fund of 200 million yuan for the prevention and control of Xinguang Pneumonia and launched an initiative to all the employees of the group to "build a city of will, go all out, mobilize globally, and Geely is in action".

On the afternoon of February 3, in the center of the epidemic in Wuhan, Geely 4S store, Geely Automobile Li Shufu Public Welfare Foundation donated 50 Geely Jiaji MPV was officially delivered to the Wuhan Economic and Technological Development Zone new coronavirus epidemic prevention and control command, this batch of vehicles will be used to support Wuhan's prevention and control of the material transfer. In addition, Geely also donated 34 Jiayi to Guiyang, Xi'an and other places to support the anti-epidemic war in many places.

Geely's globalization is on full display in its emergency response. At a time when domestic supplies are in short supply, masks and supplies purchased by Geely's team from Sweden, Spain, Belarus and other countries have been shipped to the country one after another.

Great Wall Motor donated 5 million yuan to the Hubei Provincial Charity Federation, which was used to support more than 10 cities, including Wuhan, Huanggang and Qianjiang, to buy much-needed epidemic prevention and control materials, as well as the prevention and control headquarters for unified deployment and use.

On February 3, Great Wall Motor donated 10 Great Wall gun pickup trucks worth 1.15 million yuan to the Chongqing Charity Federation to support the epidemic prevention and control work in Chongqing.

On January 28, OU Travel, a subsidiary of Great Wall Holdings, took the initiative to ask for help from the Baoding Epidemic Emergency Response Command and set up the "OU Travel Epidemic Emergency Protection Fleet" to establish an immediate communication channel with the traffic authorities and transportation management agencies. The drivers are on standby 24 hours a day to provide convenient transportation services for medical personnel and the command center. At present, OU travel emergency protection fleet has transported a number of batches of medical supplies for medical personnel, and actively cooperate with the competent authorities to win the battle against the epidemic.

●All for one?

This list of relief efforts from the automotive industry continues to be updated.

On February 3, SAIC Volkswagen made an additional donation of up to 40 million yuan to the infected area.

Volvo's first donation of 1 million yuan was directed to support the Shanghai Public **** Health Clinical Center, in an effort to win the battle against the epidemic from the ground up. After that, Volvo again donated an additional 10 million yuan to the Shanghai Public **** Health Clinical Center and some of Shanghai's tertiary hospitals for the purchase of emergency supplies and epidemic prevention and control work.

Not every car company has the same strength as groups like Geely. Lesser ones include Nezha, which donated 1 million yuan, and Baovo, which offered free cars.

There are also those who take a different approach. SAIC-GM-Wuling said in a Feb. 6 release that it would join with suppliers to switch to producing masks by altering production lines. The dust-free workshop for the production of masks will be rebuilt by Guangxi Construction Engineering Group, which will set up 14 production lines for masks, including four N95 mask production lines and 10 production lines for general medical protection masks, with a daily output expected to reach more than 1.7 million. This workshop will be completed in this month, the production of masks preliminary plan mainly by the Guangxi regional government, Liuzhou city government for the deployment of supplies, will quickly alleviate the shortage of masks in the Guangxi region.

South China's Guangzhou Automobile Group is also preparing for the mask production line, but the specific progress has not been announced to the public.

Regardless of the way, donate more or less, at this time, the actions of the car companies are worthy of praise, all the people and companies that have contributed to the fight against the epidemic, are worthy of being grateful and remembered by the times.

●Business Express? ●

And to win the war against the epidemic, major car companies should not only help the infected areas, but also focus on themselves and stabilize the economy. While liberalizing dealer policies, they also need to maintain their customer base.

Several brands of 4S stores and dealer groups earlier responded to national regulations by extending the Chinese New Year holiday, which has delayed dealers' business hours again. The shortened operating hours and reduced customer traffic have made it difficult for dealers of all brands to meet their sales targets.

In response to this situation, a number of car companies have adjusted their business policies.

For example, Jaguar Land Rover China and Chery Jaguar Land Rover, under the epidemic, it canceled the single-month assessment and adjusted the quarterly target accordingly; at the same time, they implemented the three new service measures of "peace of mind to the store, rest assured of purchasing a car, and attentive to the maintenance," to provide multiple protection for consumers.

Dongfeng Yueda Kia has also made corresponding adjustments to its business policy for the first quarter, canceling the February car pickup and retail targets, reducing the burden of operations, eliminating the bundling of incentives and achievement rates, and canceling the assessment for the first quarter, so that dealers will be "zero-pressure on the battlefield".

Volvo Cars official announcement said that in February will not set sales targets, staff subsidies for dealers to issue personnel, a variety of business projects special support, manufacturers **** with the response to the difficulties at hand.

GAC directly supported a total of 11 million yuan of funds to the special store for special epidemic prevention, to ensure safe business. And in early February, the company launched "4 major care and 12 major initiatives" for customers, in an effort to protect every customer and every dealer partner.

Lincoln upholds the "Lincoln Way" customer service concept, and brings the "Lincoln Way" five care actions for all vehicle owners and potential customers - extended service, Free pickup and delivery, real-time sanitization, free roadside assistance, and online finance, so that every customer can enjoy thoughtful care and service.

While SAIC-GM-Wuling is fully supporting the fight against the new coronavirus epidemic, its brand New Baojun has launched the "*** Anti-Epidemic, Service Upgrade" action, which implements the "3 prevention, 0 touch, 3 exemption, double 0" in the areas of online contactless purchase, offline store service, after-sales protection and financial policy. The company's products and services have been widely recognized as the best in the world for their quality.

Currently, the new Crown pneumonia epidemic is still under prevention and control, and it is an uphill battle for society, the industry and the enterprise. This epidemic on the car market losses will also be incalculable (Expanded reading: after the crisis, the car market where to go from here? |? Jia Xinguang Auto Review), but for the current status quo, only the will of the people to **** overcome the difficulties. Enterprises to play the important social responsibility and bear the responsibility of the enterprise, the public also need to manage their own, all together, in the same boat ****, go all out to contribute to the early victory over the epidemic.

The trickle of water can be converged into a sea, starting from the end can be cast into a long dike. After the winter, there will be a warm spring, and hope will come!

This article comes from the author of the automotive home, does not represent the views of the automotive home position.