1, Leyaya (a brand of Kao in Japan, and the sanitary towel brand in Japan ranks first)
2. Sophie (Unijia brand, focusing on comfortable absorption)
3.kotex (kotex maintains the top three market shares in the United States, Europe and North Asia).
4, cotton age (allergic skin, cotton-aged Princess Ness sanitary napkins can be used as the first choice)
5. Hushubao (Hushubao brand ranks first in China sanitary towel and pad brand strength index (C-BPI))
6. Seven-dimensional space (Hengan's brand, the seven-dimensional space locates the user group as girls, and comfortable cotton products are its characteristics)
7.ABC(ABC series sanitary napkins occupy the second place in South China market)
8. Jie Ting (Jie Ting belongs to Bao Si Group, recommended series: breathable double U series)
9. Anerle (sanitary napkin brand launched by Hengan Group for young women who have just entered the workplace, a large domestic manufacturer of sanitary napkins and baby diapers for women)
10, Freedom Point (a well-known sanitary towel brand under Boya International Group, focusing on caring for women)
Top ten brands of sanitary napkins:
First place: Laurier is happy and elegant
Japanese sanitary towel brand
Recommended series: pet muscle series, zero touch series, super instant absorption series.
Kao in Japan has a long-standing reputation in three fields: beauty, health care, laundry and household cleaning. Its baby diapers are famous for their beauty and comfort, and women's sanitary napkins are not difficult to give up. Kao adopted water-absorbing polymer material technology for the first time in the world at 1978, and quickly seized the Japanese market and won the first place. Compared with Sufi brand with complete categories and low price, its Lerya brand can firmly sit at the top of Japanese sanitary napkins with its solid research and development capabilities and high-quality products in the Japanese market.
The absorbent core is the core of sanitary napkin, which is mainly composed of polymer absorbent resin and fluff pulp. Kao selects high-quality raw materials from all over the world to ensure product performance. As for the absorbent layer, the polymer water-absorbent resin was purchased from Sumitomo Seika, Japan. This kind of polymer water-absorbent resin is the top in the industry, and it is matched with fluff pulp, a native pine tree in the southern United States, with large water absorption and high absorption rate. The non-woven fabric material of the surface layer originated from Unijico, the first non-woven fabric manufacturer in Japan.
Comfort is the advantage of music and elegance, and the pet muscle series is the most prominent, and its main focus is comfort. This model corresponds to the F series imported from Japan, and won the first place in the Japanese Cosme award list in the past three years. The air-sensitive soft surface layer and bumps made of soft cotton help to reduce the contact area between the towel body and the skin, which is soft and comfortable. Combined with breathable basement membrane, it can relieve menstrual sultry discomfort and is suitable for sensitive skin. This series is a high-end model of Learya. The daily price of imported F series is within 2-3 yuan/piece, and the unit price for night use is 4.5-7 yuan. The price of 40cm for night use is even more expensive than Sophie's, kotex's and Seven Degrees Space, while the price of pet muscle series is lower than that of imported F series, and the unit price is between 2 and 4 yuan.
The combination of polymer absorbent resin and fluff pulp is the basic configuration of ultra-thin sanitary napkins. The zero-touch series is light and thin, and the absorption layer is only 0. 1cm, because it contains polymer water-absorbing magic beads, which can cope with a large number of tides. This series, the Japanese version of the S series, won the highest honor of the Japanese Cosme Award, using the same soft cotton material as the F series. However, due to the diamond-shaped design surface with zero touch, the touch is not soft enough and the comfort is slightly inferior. This series has the most complete specifications, with a small amount of 17cm wingless mini towels and a large amount of 22.5-30cm, which can be used in 35cm and 40cm at night. In addition, there is a zero-touch vertical lock to protect the surroundings, which has better side leakage prevention effect.
The zero-touch series is light and thin, but the ultra-instantaneous absorption series with large absorption capacity will undoubtedly be more reassuring. Other brands mostly use dry mesh material to achieve instant suction. Ultra-instant suction still adopts zero-touch series cotton soft towel body design. With the drainage channel, the absorption force is stronger than that of F series and zero-touch series, but some comfort is sacrificed. This is the thickest series of music and elegance. China market daily use of 30 ultra-instant series price is 25 yuan, the Japanese version has not yet been launched.
If the quantity is large or it is inconvenient to change sanitary napkins, good night pants or pajamas imported from Japan can come in handy. The price of good night pants is around 7 yuan, and the price of pajamas is around 10 yuan. The adhesive on the back of Leerya sanitary napkin is not a common vertical adhesive, but many small horizontal strips, which are relatively stable and do not stick to underwear. There is no difference in the use of sanitary napkin products made in China and Japan. No matter the quality, technology and materials, they are strictly controlled by the Japanese headquarters and can be selected at the right price.
Second place: Sophie Sophie
Japanese sanitary towel brand
Recommended series: gentle muscle series, pocket magic series
From 65438 to 0995, Unija entered the China market. Starting from Sophie, You Nijia successively launched a series of products, such as elastic close-fitting, three-dimensional protection and super sleep, to seize the China market. Focusing on Asia, Unija's overseas sales have accounted for 60% of the total. As the second largest supplier of disposable sanitary products in Japan, Youjani, like Kao, uses polymer water-absorbing materials refined by Sumitomo in Japan, but the absorption performance of the products will be different.
Compared with Leya, Sophie's products are more diversified, and a variety of products are launched to meet the needs and pain points of consumers. Pocket Magic is only half the size of other series sanitary napkins. Lovely "palm bag" design, lively color matching, easy to carry. The newly launched pocket magic S series adopts a retractable towel body, which is suitable for people with big menstrual movements. Corresponding to pocket magic, imported ceter-in is also portable, with two specifications of fragrance and fragrance. Super sleep series adopts convex absorber, which fits the contour of human body, prolongs the towel body and prevents leakage. In addition, comfortable pants with less than 5 yuan are more affordable than Le Ya 'an pajamas, and the material around the waist is soft and breathable, which is suitable for girls of all shapes.
Sophie also has many high-end products from Japanese and Korean in China market. Japanese-made Airfitslim dollar series, the towel body is made of superfine fiber, which is light and fragrant. The price of a pack (16 pieces) is around 30 yuan. Gentle muscle series is also very popular in the Japanese market. The surface layer of concave-convex stripes can absorb viscous blood and reduce the feeling of stickiness and friction. Three-dimensional protection design, good side leakage prevention effect Both sides are non-woven fabrics, and the biggest difference lies in the thickness. The US dollar series is mainly thin and close-fitting, and the tender muscles pay attention to absorption. The absorption layer is mostly fluff pulp, and the towel body is slightly thicker. This series has the most complete styles, and wing protection models are also available.
Both of them focus on comfort and absorption, and the price difference is not big. However, Sophie's tender muscle surface is not as soft as Loya F series air cotton spots. There are more fluff pulp components in the tender muscle absorption layer, less polymer absorbent resin than F series, and the towel body is thicker, but its absorbency is not more prominent.
Sensitive muscles are not recommended to use the boudoir Ailang series (also known as Gui Ai Niang) imported from Korea. This product is produced by Sophie, a joint venture between Youyou and South Korea's LG. /kloc-the price of 0/8 pieces of daily clothes is close to that of 40 yuan, which is relatively expensive, and it contains traditional Chinese medicine. People with allergies should be careful. In addition, the back of Sophie's sanitary napkin is not sticky, and it is easy to make the towel go astray when the movement is big.
Third place: Kotex kotex
American sanitary towel brand
Recommended series: Zhen Xuan series, Australian sports series.
After learning that some military nurses used medical bandages as temporary sanitary napkins on the battlefield, Kimberly resolutely decided to use fiber cotton to produce sanitary napkins, thus launching the first international sanitary napkin brand Kotex. By 1970, Kimberly has occupied 60% of the sanitary napkin market in the United States. Today, kotex maintains the top three market share in the United States, Europe and North Asia.
Kotex products are positioned in the middle and high-end. The high-end models have good breathability and comfort, such as Zhen Xuan series, Australian Sports Edition and Invisible School. The middle-end models, such as unbridled sleep, kissing cotton, Miss Peach, plant extraction series, paw pericardium and girl muscle series, have their own strengths.
Pure cotton sanitary napkins do not irritate sensitive skin. The surface layer of kotex Zhen Xuan series is pure cotton non-woven fabric imported from Australia, which is milder and more comfortable than ordinary non-woven fabric. The clear guide groove design prevents menstrual blood leakage to some extent. The surface layer of pure cotton is relatively dry, and the permeability is not satisfactory in the evaluation of Consumer Report. The price of a piece ranges from 1 to 2 yuan.
In order to meet the needs of women's sports, kotex launched the Australian sports series, and the wick adopts X-shaped large-area design. The larger the core area, the better the absorption level. The surface layer of the perforated film and the breathable bottom film improve the absorption performance and breathability of the towel body, and the packaging bag is designed as a rope-drawing type, which is convenient for storage. It should be noted that the outer packaging of this series of products does not clearly indicate the length of the products, and can be distinguished according to the packaging instructions. The normal price is 230mm, and the super price is 280 mm. The price of this series is the highest, not lower than that of 3 yuan. Invisible factions at the same price are also suitable for sports. The absorption sheet is only 0.07cm, and the towel is light and obedient.
Kotex's classic series is also innovative. 420mm unbridled sleep sanitary towel adopts U-shaped induction tail technology, which will automatically tilt when it meets liquid, thus preventing leakage to some extent. The price of a single piece is around 2.5 yuan. In addition, comfortable and soft kiss cotton also has a good performance in the market, and the price is civilian. The price of each piece shall not exceed 1 yuan. In addition, in order to meet the needs of portability, kotex introduced the pure cotton claw pericardium series. It is very small, with a surface as thin as 0.07cm, and can be easily put into a pocket.
Kotex's new plant essence series, which introduces the concept of ecological protection and pays attention to natural skin-friendliness, is only available in China. The surface fiber of the product comes from VEOCEL, a professional non-woven fabric of Blue Whale Group, a leader in textile industry. This material is made of renewable logs, and is often used in baby care products, masks and cosmetic pads, with good skin-friendliness. The absorption core of plant extraction series is natural primary color, which reduces the process of chlorine bleaching. It has passed the baby products test of OEKO-TEXStandard 100 and the degradation test of TUV, which is very friendly to the environment. The single-chip price of Cui Zhi series is around 3 yuan, compared with the single-chip price of Hushubao 1-2 yuan's pure cotton series, the cost performance is not high. The surface layer of Hushubao pure cotton series is made of virgin fiber, and it has also been certified by the British Skin Health Alliance, which is soft and comfortable. Kotex Cui Zhi series focuses on high-end, materials and certification pay more attention to environmental protection, but the sense of use is not much different.
Fourth place: PurCotton cotton age
Recommended series: Princess Ness series
At first, Steady Medical was only an OEM-based medical dressing production and export-oriented enterprise. After developing the "cotton spunlaced nonwovens technology", we gradually tried to "turn medical treatment into daily use". In the cotton era established in 2009, the patented technology of all-cotton spunlaced nonwovens was used to produce all-cotton daily necessities, which pioneered the civilian use of medical textiles. Its all-cotton spunlaced nonwovens are softer and more skin-friendly than other materials.
In the cotton age, she entered the business late and had primary experience. There are not many sanitary napkin products, all of which belong to Princess Ness. * * * There are four series: cotton core, ultra-clean suction, instant suction ultra-thin and gauze antibacterial. The overall price is on the high side, and the price per tablet is about 1-5 yuan. Pure cotton material is its bright spot, and the overall skin friendliness of the product is good.
For allergic skin, Princess Ness sanitary napkins in the cotton age can be the first choice. Waterproof nonwoven fabric can prevent menstrual side leakage, and directional guide groove can prevent leakage. Although it is pure cotton, it is dry and not sticky. Compared with kotex's Zhen Xuan series, due to the different non-woven technology, Princess Ness feels more delicate and gentle, while kotex is rough. However, Princess Ness' towel body is thicker than kotex's, and there is less polymer absorbent material, so its absorption performance is not as good as kotex's Zhen Xuan series. At the same time, the design of the towel guide groove of Princess Ness series is not deep enough, which will slow down the guiding speed of menstrual blood.
Princess Ness series is divided into two different surface designs: skin-friendly plain and cotton cool, which correspond to ultra-clean suction and instant suction ultra-thin respectively. The towel body with plain design pays attention to skin-friendliness, the cold noodle with cotton pays attention to dryness, and the fine mesh accelerates absorption, thus improving dryness. If the pursuit of comfort, the ultra-clean suction experience is better, and the suggestion of large menstrual period is to choose ultra-thin suction.
The price of the skin-friendly cotton surface layer of Princess Ness series is the same, ranging from 240mm-4 17mm, one piece 1.5-3 yuan. Compared with other brands in the cotton era, there is a lack of pants-type sanitary napkins. The longest size of sanitary napkins for pregnant women is only 420mm, but the price of one piece is equivalent to Sophie's comfortable pants.
Among the major brands, the cotton core style was introduced in the cotton era, and the traditional wood pulp material was replaced by cotton fiber. At the same time, the cotton surface layer and breathable bottom film are used, so the towel body is softer and closer to the skin, and its absorption performance is better than other products of Princess Ness. This kind of sanitary towel is the most expensive product of this brand. The daily price is about one box (including 4 tablets) in 32 yuan, and the price of one tablet for night use is within 5-5 6 yuan. At present, there are many wood pulp cores containing polymer water-absorbent resin on the market, but there is no relevant data showing the difference between cotton and wood pulp in water absorption performance.
In addition, in the cotton era, gauze antibacterial sanitary napkins were newly introduced, and the product price was relatively expensive. 30 yuan has a box of ***4 tablets, and the price of one tablet is within 3-4 yuan.
In the cotton age, packaging was very meticulous. Sanitary napkins are packaged separately by non-woven fabrics or vacuum sealing, and the outer packaging is easy to pull and stick, and can be sealed again after each opening, which is convenient for carrying.