In fact, if you focus on the 65438+ million-level joint venture small SUV, everything will become simple. Because at this price, the first model that many people think of is Honda's Binzhi.
Since its birth, Honda Binzhi has sold nearly 5 million vehicles worldwide. Moreover, the car was listed in China in 20 14 years, and the cumulative sales volume exceeded 165438+ 10,000 vehicles. In addition to its huge user base, Binzhi also won the categoryNo. 1 of China New Car Quality Research (IQS) compact SUV awarded by J.D. Power in 2022, and won the top spot in China auto insurance premium list for three consecutive years (2020-2022).
It can be said that Binzhi is undoubtedly a king-like existence at this price, regardless of sales volume, word-of-mouth or rate of preservation. Moreover, with the listing of a new generation of Binzhi, the new car has been upgraded in all directions in terms of product strength, which will also meet the needs of young people. Then, let's discuss how the new Binzhi can further meet the travel needs of young people.
0 1 focus on "transparent design aesthetics", which is in line with the aesthetics of young people now.
Needless to say, young people care about face value. In the past eight years, Binzhi has been able to rapidly hit the China market, and it is precisely because of its high value and sincere price that it has gained a large number of young fans. As a replacement model, the new Binzhi has once again made drastic changes in its design. If you want to use a word to describe the change of new guests, "transparency" is perfect.
The brand-new Binzhi has adopted a unique "transparent design aesthetics", which presents a simple and atmospheric visual effect on the overall visual impression. For example, the front face of Xinbinzhi adopts the design concept of "borderless" and the same color grille design makes the front face more atmospheric.
At the same time, in order to further highlight the sporty atmosphere, the whole headlight group of the new Binzhi has adopted a flat design, and an integral enclosed daytime running light bar is added, which is connected with the "I" line of the top mesh grille, which not only makes the front face more recognizable, but also makes the visual impression of the front face more open and transparent.
Also on the side of the car body that embodies the "transparent" design concept, the horizontal waistline of Xinbinzhi extends from the front lamp to the LED taillight, which is officially called "horizontal adjustment". This design has also greatly lengthened the visual length of the whole vehicle. In the rear part, the design of penetrating taillights also enlarges the visual effect of the whole vehicle.
It can be seen that Xinbinzhi makes the whole vehicle look transparent through simple and exquisite design techniques. Let the brand-new Binzhi, small in size, look nothing like a "car", and it is also in line with the aesthetics of young people now.
At present, the new Binzhi design has also been recognized by the industry. Not long ago, the new car won two world-class honor awards, namely "2022 Red Dot Design Award" and "Japan Pavilion Automobile Design Award 202 1-2022".
The cockpit is "transparent", and a small SUV can also have a large space.
It is precisely because it is a small SUV that consumers will pay more attention to the performance of its space. In terms of body size, the measurements of the new Binzhi are 4380mm x1790mm x1590mm, and the wheelbase is 26 10mm, which has little change compared with the previous generation models.
However, you know, Honda is known as the "space magician". Although the size of the whole vehicle has not been increased, the "room rate" is higher. Under the guidance of Honda's MM space concept, the rear knee space of the new ergonomic chair is increased by 35mm longitudinally, and the backrest angle is increased by 2, which greatly improves the riding comfort of the rear passengers. In addition, the Rubik's cube seat comes standard in the new arrival system, which has very good soft wrapping and can be divided and laid down in a ratio of 4/6, thus obtaining more luggage space.
The new Binzhi is not only more spacious than the previous generation, but also incorporates "transparent design aesthetics" in the interior design, which enables passengers to have a more spacious and transparent ride experience when sitting in the car.
How did Xin Binzhi do it? First of all, in order to give users a better view, Honda's design team will slightly improve the driver's sitting posture, plus a simple and flat engine compartment cover and a wide and clear exterior rearview mirror. These details further improve the driver's perspective and make the driver look farther and more at ease.
In addition, in order to make passengers sit in the car not too depressed, Xinbinzhi is equipped with the panoramic canopy with the highest technical specifications of Honda brand so far, which can isolate more than 99% of ultraviolet rays, about 95% of infrared rays and about 75% of light and heat. Passengers can not only see the scenery through the panoramic canopy, but also be afraid of the summer sunshine.
The "transparency" of the new Binzhi is not only manifested in providing users with a spacious ride environment. Rich intelligent and comfortable configuration also allows users to get a more comfortable and transparent ride experience.
For example, it is equipped with Honda CONNECT 3.0 intelligent guidance interconnection system, which allows drivers and passengers to achieve control intentions more quickly and conveniently. In particular, its voice control function can control music, navigation, etc. through voice, making daily driving operation more convenient and faster. Moreover, through this system, the owner can also remotely operate the air conditioner (on/off, defrosting, temperature), door opening/closing, position inspection, and car condition through the mobile APP, especially in winter and summer, and turn on the air conditioner for pre-cooling or preheating before using the car. The sense of black technology is directly full.
In addition, the brand-new Pinto air conditioning breeze system is also a very humanized functional design, which can not only prevent the body from being blown directly by airflow, but also accelerate the air flow inside the car and keep the air in the cockpit healthy. This is also a detailed embodiment of the new guest to "transparent" design concept.
On the whole, the new Binzhi strives to show the "transparency" of the cockpit through the optimization of space and the design of interior details, so that the car can also have more spacious and comfortable seating space.
The driving experience should be smooth and transparent, but also economical and fuel-efficient.
Young people also have a higher pursuit of a car's driving experience and are unwilling to pay too much for performance.
First of all, in terms of power performance, the new Binzhi is equipped with a mature Honda 1.5L Earth Dream technology i-VTEC in-cylinder direct injection engine, and adopts Honda's core technologies such as i-VTEC and direct fuel injection, and the emission reaches the most stringent national standard B. In terms of parameters, the maximum power of this engine is 9 1kW/6600rpm and the maximum torque is/. More importantly, the comprehensive fuel consumption of Xinbinzhi 100 kilometers is only 6.3L, which is basically the same as that of small cars.
In the actual driving experience, Xin Binzhi's overall sense of power is very "light". When you need to accelerate overtaking, the power of 1.5L will not make you lack confidence, and the CVT gearbox shifts smoothly without any sense of frustration. Not only that, its matching 18 inch tire comes from the German brand UC6, which is also a rare configuration in the same class, with better wear resistance and good grip performance. It's not over yet. In order to further improve the handling performance of the vehicle, the lateral stiffness of the new Pentax suspension is increased by 25%, and the longitudinal stiffness of the suspension is reduced by 65,438+00%, which brings more stable handling performance.
Of course, even if you are positioning a small SUV in the city, excellent passability is essential. The minimum ground clearance of new arrivals is increased from 130mm to 150mm, and the passability is also improved accordingly. This is undoubtedly attractive to young people who like to drive on weekends.
Finally, for a car, the foundation of good driving should also have good enough safety as a guarantee. The new Binzhi is equipped with Honda SENSING safety extrasensory intelligent driving assistance system, which integrates LKAS lane keeping assistance system, ACC active cruise control system (with LSF low-speed vehicle car-following system), RDM lane departure suppression system and other intelligent driving functions to help users cope with high-speed cruising and urban traffic jams more easily, and further improve the safety of daily travel.
Write at the end:
Ordinary people say: living fully is a realm of life. As a replacement model, the new Binzhi brings the design concept of "transparency" and integrates it into the exterior design, interior cockpit and driving experience of the whole vehicle. It not only makes the brand-new Binzhi face value more points, but also makes the ride space more spacious and comfortable and the driving experience more enjoyable. The brand-new Binzhi has further brought a transparent car experience to young users with the new label of "transparency". It can be said that the price of 65,438+10,000 is more attractive to young people now!
(This article was originally written by the New Media Editorial Department of the automobile industry and written by Lan Zhan. The source should be indicated when reprinting. )
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