A good project must be a project that has been tested by the market, and a direct store is the best way to test the feasibility of the project. The successful operation of direct stores can test the correctness of the business model of the project, whether the products are suitable for the current consumption trend, and whether the store operation is operable. The development of direct stores also objectively shows the core competitiveness of the brand.
A good project direct store must be the benchmark: the service is in place, the products are excellent, the decoration is attractive, the location is excellent and the profitability is super strong. If the direct store can't do the above, where can the headquarters summarize the successful experience and pass it on to the franchisees?
After determining the brand, do the following three things well, and you can open a shop more calmly.
1, learn to observe: Although it seems simple to open a grain and oil store, there are still some risks in poor management. So carefully study the communities and people you are targeting and see how their consumption level is. Zhang Ling, the founder of post-80s oil mother-in-law, chose a shop and searched for a long time before finding a berth. He stood there counting people and observing the consumption habits of the residents around him. Only in this way can you position your store and products.
2. Product quality: Good products are the key to run a grain and oil store, especially in grain and oil products, the benefits of non-GMO have been repeatedly emphasized; Therefore, if you want to manage the products of grain and oil stores well, you must let the people recognize them. This is the initial intention of our oil mother-in-law, who has always insisted on zero addition and no blending, and made green and healthy grain and oil. Only when the products are safe and healthy and recognized by consumers, the business of grain and oil stores will get better and better.
How to run a grain and oil shop
3. Store address: To open a grain and oil store, you need to choose a good store address. If the store is located in a remote place, no matter how good the products are, few people can see your products and few people will buy them. So how to choose the location of the store? Your mother-in-law provides you with nanny service and helps you choose the right address. The most suitable address for opening a grain and oil store is the neighborhood and the food market, which is the place where life needs it most. Analyze the products suitable for consumers in various regions and sell the good products to the most suitable people. This is the business idea that can give full play to the regional advantages.
I hope my answer can help you!