From Wearable Devices to Healthy Cloud
In Hall 1, Shenzhen Beitai Health Measurement and Analysis Technology Co., Ltd. presented the latest generation of products at this year's high-tech fair, including wearable devices for measuring blood and blood sugar, telemedicine solutions, mobile medical solutions, smart health communities and smart pension solutions.
Modern mobile medical care can access the network through wearable smart medical devices and mobile APP. For example, an ordinary elderly monitoring watch can actually measure the blood pressure, blood sugar, blood pressure, body composition, body temperature and other data of the elderly. The most novel thing is that the data measured by the elderly can be transmitted to their children's mobile phones. No matter where the elderly are, children can master the health data of the elderly at any time and anywhere, and upload the data to the background of Beitai Health Cloud in time.
The "health pavilion" on the booth made the experiencers queue up. The reporter saw at the scene that the "health pavilion" exhibited by Beitai this year was even more "tall". Although it is almost as big as an ordinary telephone booth, the experiencer can sit comfortably on the sofa inside and reach out to measure his physical examination data. He can test the basic physiological signs such as height, weight, body temperature, ECG, blood pressure and blood oxygen by himself. The Health Hall is also equipped with the financial functions of bank teller machines, which can realize the functions of bank card inquiry, transfer and credit card payment. You can also establish your own medical files through the intelligent identification system and social security card reader in the Health Hall, so that every physical examination data can be queried in the system.
Through understanding, we know that "self-service telemedicine detection platform" is a health hall, which is the first product in the world. Betai has signed contracts with Xiamen, Tianjin, Chongqing and other cities to equip public areas such as hospitals, community health centers and district governments with health kiosks.
Wang Youyu, general manager of the domestic industrial cooperation division of Beitai Company, said that one of the characteristics of product iteration in the Internet era is to achieve multi-functional integration and expand customer use groups by meeting the diverse needs of users. Medical health and financial services are two basic needs of people. At present, the mobile Internet has well met people's social, reading and entertainment needs, and mobile financial services are also in full swing. Internet health service will be the next blue ocean.
"Not only will the public know their physical condition in real time, but these data will also be uploaded to the company's cloud background. The public can make video calls with our doctors in the background over 1000. Minor illnesses can be diagnosed and treated without leaving the community, and serious and chronic diseases can be tracked and prevented in time. " Wang Youyu introduced to reporters.
Hou Yunchao, deputy director of ETEC Group's market, told the reporter that the purpose of participating in the high-tech fair is to show the company's chronic disease intervention system and new health service model, and push them to the market to meet the diversified needs of consumers. He pointed out that ETEC Group has more than 200 patents and international certifications at home and abroad, and is very competitive in the field of intelligent health services, with portable, mobile and interconnected new medical care terminals and information products.
According to the survey, the O2O international chronic disease intervention service system can also provide comprehensive services for cardiovascular and cerebrovascular diseases, diabetes, cancer, sports workers, late follow-up of patients with serious diseases, follow-up treatment of chronic diseases, monitoring of high-prevalence diseases, and patient care. Provide health management services such as data collection, health consultation, health analysis, health assessment, life intervention, physiological adjustment, psychological comfort, rehabilitation nursing and emergency rescue for home, community and health check-up institutions.
business model
At present, domestic money still depends on hardware.
With the development of mobile Internet and wearable devices, the mobile medical industry in China is surging. The reporter saw that compared with the mobile medical care and smart health exhibited at the high-tech fair in previous years, this year's enterprises no longer bring concepts and products, but also have some preliminary business models.
Before the opening of Hi-Tech Fair, a 20 14 China Mobile Medical Research Report jointly sponsored by Mobile and Smart Medical Professional Committee of China Medical Device Industry Association and Medical Device Innovation Network pointed out that nearly 60% of the respondents thought that the reasonable charging method of mobile medical APP was free. This survey shows that most individuals are unwilling to pay for mobile medical care. Without a payer, how can mobile medical care find a profit model that can support market development?
Hou Yunchao said that although wearable devices and technologies have played a catalytic role in the development of mobile medical care, mobile medical care is not a technology-driven business model. Mobile medical care is still medical care, and the essence of medical care is service. Under the current medical system in China, it is very difficult to provide services only online, and the development of mobile medical care still needs to be combined with offline. Therefore, "Safety Testing O2O International Intervention Service for Chronic Diseases" adopts a new mode of health management service combining online and offline, which not only provides health management and health consultation services online, but also expands offline physical stores. It is reported that the company has opened an outpatient department specializing in chronic disease management in Nanshan Science Park.
"The outpatient department mainly cooperates with online health testing and health management to conduct offline chronic disease intervention." Hou Yunchao said that ETC has recruited 300-400 general practitioners, nutritionists, sports coaches, physiotherapists, psychologists and health experts, and will formulate rolling intervention programs for its members from the aspects of sports consultation, diet matching, standardized medication, traditional Chinese medicine physiotherapy and family health care.
In order to achieve the purpose of intervention, the Chronic Disease Intervention Center also provides 13 kinds of O2O package services, including pressure control package, hypoglycemic package and sub-health conditioning package. Most of them are Chinese medicine conditioning services. According to reports, the cost of these packages is about 1 year, about 4,000 yuan-1 10,000 yuan. For example, a menstruation-regulating package costs about 4,000 yuan a year, including lifestyle guidance, self-massage guidance, and menstruation-regulating needles, acupoints and other services 10. "A year's service fee is cheaper than a life beauty service." Hou Yunchao said.
Abstract: With the development of social productive forces, many emerging science and technology industries are also developing vigorously. Like this mobile medical industry, many medical technologies are in it, which can bring a lot of convenience to the people and doctors, and can realize rapid diagnosis of diseases. I believe everyone is looking forward to the convenience brought by the mobile medical industry.