Company background
Master Kong is a local enterprise in China. Master Kong is the largest Taiwan-funded enterprise in Chinese mainland. Wei Yingzhou, the founder of Master Kong, has 90% of the company's senior managers from Taiwan Province Province, and its headquarters is located in Tianjin, China. At the same time, Quan Wei and his family under Master Kong are also Taiwan-funded enterprises. The Japanese Chamber of Commerce has only a part of shares in Master Kong, which is an enterprise in China. The largest shareholder is Taiwan Province Ding Xin International Group, which is still controlled by China people, but also has Japanese investors, accounting for about 33.6656.600000006 The largest shareholder is Ding Xin (Cayman Islands) Holdings Limited, accounting for 33.27% of the shares. Master Kong is headquartered in Tianjin Economic and Technological Development Zone, mainly engaged in the production and operation of instant noodles, drinks, cakes and related supporting industries. Master Kong was listed on the Stock Exchange of Hong Kong Limited on February 1996.
scope of business
The success of "Master Kong" instant noodles in the market has strengthened Ding Xin's determination to take root and develop in the mainland, so in Tianjin Economic Development Zone, the first noodle factory, the second noodle factory and the seasoning factory have been built and put into operation one after another, and the production scale has been continuously expanded. Since then, carton factory, PSP bowl factory, paint factory, plastic fork factory and other supporting service manufacturers have been built one after another, forming a vertical integration of the industry, laying a solid foundation for the further development of Master Kong. "Master Kong" has set up production bases in Guangzhou, Hangzhou, Wuhan, Chongqing, Xi, Shenyang and other places, and has developed from convenience food business to many business fields including cake business and beverage business.
Is currently the world's largest producer of instant noodles. Today, "Master Kong" series products are not only sold in China, but also exported to the United States, Canada, Singapore, Western Europe and Russia. "Master Kong" pure water, green tea, oolong tea, fruit juice drinks, eight-treasure porridge, "3+2" sandwich biscuits, rice cakes and other products are also among the best in domestic similar products.
company profile
Master Kong is engaged in the manufacture, canning, packaging, sales and distribution of Pepsi non-alcoholic beverages in China. Master Kong's products include braised beef noodles, spicy beef noodles, iced black tea, green tea and sandwich biscuits. The company's subsidiaries include Master Kong Convenience Food (BVI) Co., Ltd., Tianjin Dingyi Food Co., Ltd. and Guangzhou Dingyi Food Co., Ltd. Master Kong Group began to produce instant noodles from 1992, and expanded its business to convenience foods and drinks from 1996; On March 20 12, the group further expanded its beverage business, completed its strategic alliance with PepsiCo's beverage business in China, and began to be exclusively responsible for the manufacturing, filling, packaging, sales and distribution of non-alcoholic beverages of PepsiCo in China. The company was listed on the Stock Exchange of Hong Kong Limited in February 1996. 2065438+0565438+1 October1Master Kong announced that Wei Yingzhou, the founder of Ding Xin Group, who founded Master Kong brand, officially stepped down as the chief executive officer. Wei Junxian, CEO of Group Food Business, will succeed Wei Yingzhou as CEO. The appointment will take effect on 20 15 1, and Wei Yingzhou will continue to be the chairman. He will focus on the overall development strategy planning and senior team planning of the Group. Ding Xin Group confirmed that Taiwan Province Master Kong decided to dissolve on June 0, 2065438+2007+65438. "Honesty, pragmatism and innovation" is Master Kong's business philosophy, which requires great efforts to achieve today's impressive performance. However, it is the company's unswerving goal to create history, live up to the trust of the public and investors, become a world-class food group and take a leading position in the global economic arena. Master Kong is committed to cultivating first-class talents while striving to build first-class products. While providing employees with a competitive salary and welfare system, he pays full attention to the development, management and development planning of human resources, so that enterprises have both strategic talent advantages and sales advantages.
food safety
Master Kong has always taken the food safety of consumers as its own responsibility, aiming at building a virtuous circle of quality and safety management. Everything stems from Master Kong's positive response to the concept of "quality control from farmland to table" from beginning to end, investing huge sums of money to strictly control the source safety, firmly grasping the upstream supply chain and strictly controlling raw materials and suppliers. Food safety and product quality are the most important things related to life and health, and are the foundation of an enterprise. As a leading enterprise in FMCG industry, Master Kong shoulders the important responsibility of food safety and quality assurance. Master Kong constantly builds and improves the ISO220000 management system, establishes a risk prevention management mechanism, and implements all-round control over food safety to ensure product quality and safety.
Brand honor
In addition, Master Kong has also been selected into the Top 500 Asian Brands of 20 16, the list of the most innovative companies in the world published by Forbes, and the list of the Top 50 Fast-moving Brands of China published by KantarWorldpanel, a research institution. In the C-BPI list released by the Ministry of Industry and Information Technology on 20 16, Master Kong won the title of the first brand for four consecutive years, and in March of 20 14, he won the "Best Product Brand Award" and "Best Catering Brand Award" issued by the German Brand Association.