1. Brand history:
Kelon Air Conditioning, founded in 1984, is one of the earliest air conditioning enterprises in China, with rich experience in R&D and air conditioning manufacturing. Hisense Air Conditioning was established in 1996. Although it started late, with the technical accumulation of Hisense Group in the electronic field, it quickly gained a place in the air-conditioning market.
2. Product positioning:
Kelon air conditioners are mainly located in the low-end market, mainly producing air conditioners with high cost performance, which are suitable for price-sensitive consumers. Hisense air conditioning has a relatively high positioning. In addition to producing low-end products, we also set foot in the high-end air conditioning market to meet the needs of different consumer groups.
3. Technology research and development:
Kelon air conditioning has many core technologies in the field of air conditioning, such as frequency conversion control, high efficiency and energy saving, silent operation and so on. Relying on the technical support of Hisense Group, Hisense Air Conditioning has advantages in intelligent control, comfort and health. In addition, Hisense has also launched a series of special products such as fresh air and purification to meet the needs of consumers for a healthy life.
4. After-sales service:
Kelon and Hisense, as well-known brands in China, have relatively perfect after-sales service systems. Their after-sales service outlets are all over the country, providing consumers with services such as installation, repair and maintenance. However, consumers in different regions may have different experiences in specific service quality and response speed.
5. Market share:
In China air-conditioning market, Kelon and Hisense have high market share. However, because Hisense has invested heavily in brand marketing and channel construction, it may be slightly better in popularity and influence.
Generally speaking, Kelon air conditioner and Hisense air conditioner have their own advantages in performance and function, and consumers can choose according to their own needs and budgets. When purchasing, you can pay attention to energy efficiency ratio, additional functions, after-sales service and other factors, so as to choose the air-conditioning products that suit you.