? This is the first time that Taiyuan Liquor South China Operation Center of Guizhou Maotai Group's health wine industry held Taiyuan Liquor Empowerment and housewarming activities in Dongguan, and jointly held product promotion activities, which can be described as double happiness! We invited Chen Chuanyu, former vice mayor of Guangzhou, Zhang Deyong, deputy general manager of sales of Maotai Group, chairman of Tianjin Jintaihe Group, Pu, founder, Xue, shareholders Guo, Zhen Xiao, Jiangsu Chamber of Commerce, Consulting, Niu Shanghui and other entrepreneurs to attend the event.
Guizhou Maotai Group Health Wine Industry Taiyuan Wine Industry South China Operation Center has frequent highlights. Let's review it together and feel the warm atmosphere at the scene.
? The layout and on-site layout of Taiyuan Liquor of Maotai Group reflected the high quality of this grand event and brought a visual feast to the guests.
? This activity was highly valued by the Health Wine Group and strongly supported by the government and entrepreneurs from all walks of life. After Pu Yuanying, Chairman of Zhong Hui Yiyou Trade, delivered the opening speech, Chen Chuanyu, former vice mayor of Guangzhou, and Qiu Cheng, deputy general manager of health wine group, made speeches successively, which opened the whole meeting.
? Pu, Chairman of Zhong Hui Yiyou Trade, took the stage to deliver a speech. First of all, he thanked the leaders, guests, entrepreneurs, distributors, relatives and friends who participated in the "Taiyuan Fine Wine Empowers Life" and housewarming celebration of the South China Operation Center of the health wine industry. He shared that he was from Maotai Town, and five generations of his family worked in Maotai Distillery. He founded Guangdong Zhonghui Yiyou Trading Co., Ltd. with enthusiasm and inherited his family's love for soy sauce. It took only 8 months to share how the company changed from 100 square meters to 300 square meters and then to 1000 square meters. The team of core shareholders is divided from 0 to 5, with joint shares 15. The team has grown from 0 to more than 30 people. As soon as the voice fell, thunderous applause broke out at the scene, pushing the atmosphere of the event to the first climax.
Chen Chuanyu, former deputy mayor of Guangzhou, said that it was a great honor to be invited to attend this grand event, and everyone gathered together to congratulate Taiyuan Fenjiu South China Operation Center on its sailing. Our generation and future generations must spread Maotai Taiyuan wine well. As Chairman Pu said, we should be "the carrier of Moutai, the disseminator of China liquor culture, and the enabler of liquor industry", and we should pass on the good brand of China (Taiyuan liquor), which is what we and future generations should do today, so as to make the pearl of China liquor culture have a long history and go to the whole country and the world. The scene warned us that we must cherish our own brand, do a good job in product quality, do a good job in inheritance and innovation, make good use of technological innovation and the era of big data, and do a good job in marketing. At the same time, around the theme of "Taiyuan Liquor Empowers * * *", let dealers and entrepreneurs unite to make Taiyuan Liquor South China Operation Center bigger and stronger and develop for a long time.
? On this beautiful afternoon, I entrusted Wang Kaifu, Chairman of the Party Committee of Maotai Distillery (Group) Health Wine Co., Ltd., to congratulate the birth and relocation of Taiyuan Fenjiu South China Operation Center, and to thank the leaders and guests present. Kweichow Moutai Winery (Group) Health Wine Co., Ltd. is the earliest subsidiary of Maotai and has a history of 35 years. In the past, it mainly provided labor insurance services, but now it has developed into a medium-sized liquor enterprise (the largest in Maotai) integrating brewing, health wine and liquor. Over the years, the company has constantly adjusted its brand structure and market layout according to market development and consumer demand, and implemented a series of marketing development strategies such as brand serialization, channel specialization and marketing specialization. There were more than 60 brands three years ago, and now there are only eight. There used to be thousands of products, but now there are only dozens, so the brand value will be higher and higher, and the profit points will be more and more abundant. As the initial brand of health wine industry, Taiyuan brand is also the earliest sub-brand of Maotai Group. After more than 30 years of baptism and precipitation of Maotai-flavor liquor culture, it has formed its own unique brand culture, adhering to the essence of traditional Maotai-flavor liquor brewing technology, adhering to cultural wine, ecological wine and healthy wine, and further excavating and highlighting the extraordinary quality of Maotai-flavor liquor. Mr. Cheng emphasized that brand success depends on quality, which is the lifeline of enterprises. Join hands with dealers to make Taiyuan Fenjiu South China Operation Center bigger and stronger.