Some businesses nominally carry out free health talks and free travel activities, but in fact they are selling health care products. Invite so-called "experts", "professors" and "doctors" to talk about health preservation on the spot. Some elderly people buy health food or health equipment because they blindly believe the words of "experts", and the price ranges from several hundred yuan to tens of thousands of yuan. In addition, after participating in free consultation and free physical examination, the elderly listened to the advice of "doctors", pinned all their hopes for treatment on health care products, and even refused to listen to the doctor's advice of regular hospitals, resulting in worse and worse physical condition.
Health lecture
Salesmen seize the frail psychology of the elderly and their desire for health, run classes and teach, and gather popularity. Let's talk about the symptoms, causes, harm and prevention difficulty of some intractable diseases, and take the opportunity to exaggerate the effect of the products sold, so as to fool participants into buying.
Gift temptation
Most elderly people are thrifty, and health care products merchants often set up small gifts or lottery according to their hobbies and life needs to lure them to buy health care products.
Employment and deception
Recruit salesmen with high salary and use the relationship between relatives, friends and colleagues of the elderly to lobby and promote their products; Invite so-called "experts", "scholars" and "authoritative people" to introduce the "special efficacy" of products in public and publish "authoritative testing report"; Instruct others to write a thank-you letter, send a banner, and show up in the name of a fake patient to explain the curative effect; Create the illusion of snapping up at the sales site, trick consumers into buying and so on. Under the interaction of a series of means, ordinary health care products have become a good medicine that pays equal attention to treatment and nourishing, and can even cure all diseases.
High-tech "misleading"
Some operators mislead consumers with the concepts of high-tech, green, health and imported products, claiming that their products are the application of patented technologies such as negative ions, ultrasound, microcirculation and hyperoxia chamber design, which can cure all diseases, exaggerate health care functions unilaterally, and make consumers mistakenly think that the health care products they sell have great curative effects and can even replace medicines. At the same time, merchants deliberately avoid the side effects and indications of health care products and do not inform the information that may cause harm to consumers' health.