How to join a chain to open a drugstore? How to open a chain pharmacy?

Related items: self-help joining fast food joining grain mill joining part-time entrepreneurship and fun wealth Jewelry is popular this year, and ice cream joining 10,000 yuan to open a shop. Now the trend of pharmacy chain has become the general trend, so the following small series will tell you about the business of this chain pharmacy and tell you how to join the chain to open a pharmacy! ? Teach you how to open a chain pharmacy to make money! ? Interested friends may wish to refer to the reference! Analysis of profit model of chain pharmacies According to the data of Southern Institute of Economic Medicine, pharmaceutical commercial enterprises lost 35% in the first half of last year. The situation is very serious. How to join a chain to open a drugstore? Some people say that the reason for this problem is that the network layout of these commercial enterprises is unreasonable. How to open a chain drugstore? Low-level redundant construction; Some people also say that this is caused by the fact that chain pharmacies have not yet formed a large-scale operation; Others say that this is caused by the decline in drug prices and the decline in profitability caused by factors such as drug bidding. Some people think that all kinds of operating costs: warehousing, distribution, management, field rent, labor and other expenses are too high. How to join a chain to open a drugstore? Some people think that it is the ultra-low price competition in the fair-price drug supermarket. How to open a chain pharmacy? Some people think it is a national policy: the price of drugs has been reduced for eight times in a row, and the access fortress of pharmacies and chain pharmacies has been lifted and the conditions have been relaxed. Of course, these reasons are not wrong, but from a deeper perspective, these are just phenomena, and the key to competition is the profit model. So what are the profit models of chain pharmacies? At present, there are two main profit models of domestic chain pharmacies: one is high gross profit, low flow and low cost. How to open a chain pharmacy? According to the survey of Shipu Pharmaceutical Information Co., Ltd., the gross profit margin of traditional pharmacies in China was 40% when they monopolized the business license, but after the monopoly was broken, the gross profit margin has dropped to about 20%. How to join a chain to open a drugstore? Traditional drugstore chain pharmacies have few licensed pharmacists, professional managers, high-quality store managers and market developers, and they are basically businessmen. At present, many chain pharmacies rely on this model to make profits. The tide of price reduction, the entry of cheap medicine supermarkets and the choice of market competition have made this profit model more and more difficult, and many chain pharmacies have reached the edge of meager profit or even loss. Second: low price, low gross profit and high flow mode. The higher the flow, the higher the sales, thus improving the return on assets through rapid turnover. How to join a chain to open a drugstore? At present, the cheap pharmacies that are making a lot of noise in China rely on this profit model to make profits and win quickly. How to open a chain pharmacy? Then the problem comes, the high gross profit model is not very useful, and cheap pharmacies sell well. Can chain pharmacies only take the cheap route? Of course not. Before explaining other ways out, explain the crisis faced by cheap pharmacies. How to open a chain pharmacy? The latest research results show that the main products that consumers buy in cheap pharmacies are spare drugs and drugs commonly used by the elderly. How to join a chain to open a drugstore? Once the cheap pharmacy has been in business for more than three months, the proportion of spare drugs continues to decline, or when the elderly are inconvenient to move, if it cannot attract more consumers' attention, it will also encounter operational difficulties. It is worth noting that drugs are not a necessity for most consumers, and price reduction cannot produce lasting high turnover. How to join a chain to open a drugstore? Most drugs have no or almost no elasticity of price demand, and price reduction cannot 100% expand demand. How to open a chain pharmacy? In other words, the mode of low price and high flow is not the best choice for retail enterprises-pharmacies.