It is reported that just this afternoon, Baidu spent hundreds of millions of yuan to acquire a company-educational information technology. That is, Li Jiaobeast's company. I still had a hunch that the new media called Ali a beast and a cow, but after reading on, I found another heavy news. Baidu actually hired Ali Beast as the company's vice president!
Maybe some people don't know Li Jiaoshou very well. He is the founder of the company where he was educated. I'm 25 years old and graduated with a master's degree less than two years ago. Now he has become the youngest vice president of Baidu in BAT. I have to say that Li has a strong ability to call a beast, but I also have to say that Baidu is courageous.
In fact, it is not the first time for Baidu to introduce a "strong general", but among Baidu's many vice presidents, Professor Li is the most junior. In June this year, Huang Shuang, former executive director of lufax and general manager of product center, joined Baidu as vice president, responsible for the consumer finance business of Baidu Financial Services Group (FSG) and reporting to Zhu Guang, senior vice president of Baidu. In the same month, Zhang Xuyang, former general manager of asset management department of China Everbright Bank, joined Baidu as vice president, in charge of wealth management and asset management business under Baidu's financial system.
Regardless of their qualifications or actual combat experience, the above two vice presidents who joined Baidu are probably not controversial to the outside world. However, after Baidu acquired a well-educated company, it invited Professor Li to be the vice president (although this position has no real power), and he is also the vice president of BAT, and the amount of gold plating is not low. This decision can be said to have caused a small storm on the Internet.
Many people are actually curious about why Baidu introduced such a young vice president. In fact, when it comes to the younger generation of leaders of Baidu, many people should think of Li Mingyuan. Li Mingyuan was only 29 years old when he became vice president of Baidu. However, after a storm some time ago, Li Mingyuan left Baidu. At present, Baidu is very short of young senior managers with pioneering spirit, which needs to be cultivated through internal promotion and external introduction. In particular, Baidu, as a technology gene company, needs to be strengthened in marketing, brand and market.
Although Professor Li is still relatively young, objectively speaking, he is a very excellent marketing expert and a master of strategy and tactics. I believe that many investors and fans who have talked with Professor Li can feel this. For Baidu, this is an investment in people and a technology product. In this acquisition, Professor Li also realized the maximization of strategic interests.