In order to ensure that the activities of a high starting point, high quality, high level of development, it is often necessary to prepare the activity program in advance, the activity program is from the activities of the purpose, requirements, methods, approaches, progress, etc. are deployed specific, well thought out, and have a strong operability plan. How to develop a scientific program of activities? The following is my collection of Tanabata Valentine's Day activity program model, for reference only, I hope to be able to help you.
Activity program for Tanabata Valentine's Day 1August 6, is a traditional Chinese festival - Tanabata Valentine's Day. Ancient legends, the lunar calendar July 7 is the sky obsessed with men and women Cowherd, Weaver once a year magpie bridge meeting day. Derived to the present, especially in recent years, Tanabata Valentine's Day has become a contemporary fashion men and women chasing fashion, expression of love, a special holiday, and February 14th Valentine's Day has the same flavor. In order to make the ktv business characteristics, fully reflect the ktv business style, in accordance with the current company's business situation, Zaozhuang city people entertainment market changes, for the Tanabata Valentine's Day consumer groups, to make the following activities planning. strong> Third, the purpose of the activity
1, through this activity, to improve the ktv in Zaozhuang catering entertainment market brand appeal;
2, to increase 80% of the average daily turnover. (After the end of the activity, the financial department to the general manager to report the results of the activity)
Fourth, the concept of the activity
The activity draws on Beijing, Shanghai, Shenzhen, Hangzhou, bars have been effective promotional methods, combined with the experience of the local entertainment venues activities, for the current fashionable men and women like to look for passion, looking for fresh stimulus to the consumer psychology to plan the integration. The event is planned and integrated with local entertainment venues' experience. The activities of the large-scale dating method, to encourage guests to ktv efforts to speak with "strangers", and then through our dating activities program carefully, strict deployment of methods of control, I believe that we can create a cheerful, fresh bar life mode (specific control methods see the sixth plan love shock the first wave).
V. Activity Methods
1, the integration of the company's various departments of customer resources, unified in the form of short messages to the guests to release information on the activities;
2, through the outdoor advertising, dj station (can invite a ktv dj), led display screen, private room computers, etc., to the recent patronage of the company's guests to release information on the activities, content, and methods of activities;
2, through outdoor advertising, dj station (can invite a ktv dj), led display screen, private room computers, etc.
3, carefully arranged activity venues, and strive to create a romantic, beautiful holiday atmosphere;
4, this activity to the ktv first floor hall as the center of the activity, the private room as a supplement;
5, where the 16th visit to the ktv female guests, can be in the bar to receive a rose;
6, come to the store to open the table, open the private room that comes with the table The gift of two chocolates.
Six, the activities
Love shock the first wave: "looking for the goddess in your heart" (to be considered)
①, the campaign slogan: resolutely with strangers to speak;
②, the store's own design of the dating card, male (green), female (pink), female (pink), female (green), female (pink), female (pink), female (pink), female (pink), female (pink), male (green), female (pink) and female (pink).
①, the shop designed its own dating card, male (green), female (pink); dating card content: name (what is the name), age, hobbies, work, his / her requirements;
③, the guests opened the table / private room, that is, to give the guests dating card, so that the guests to fill out their own;
④, the guests can be observed, and then entrusted to the waiter will be given to the card to the preferred him / her;
⑤, if both parties are interested in, can be communicated through the waiter from both sides, then the card will be given to the guests. If both parties are interested, they can start dating after communicating with each other through the waiter.
The second wave of love shock: "show yourself, hot mm convocation" (this plan includes the hall and private rooms)
By the store to arrange for a person to observe the night to the female guests, such as found a beautiful young girl, you can notify the subordinates to invite her to the stage at a specific time to do a simple show (hosts, show time), after the show can be (The host, performance time is arranged separately), after the performance can receive the store special cocktail card, with the card can be to the cocktail bar to receive a designated cocktail (the selection of this activity by the store manager to sign the approval shall prevail).
The third wave of love shock: "true confession"
Where the night of the Tanabata Valentine's Day patronage of the ktv love couples, ktv can provide them with the opportunity to go up to the dj stage, loud expression of love. And can be given a champagne (special day special confession, how can not move her / him). Love shock fourth wave: "Romantic Passion" (this plan includes halls and private rooms) during the activities of August 15-16, where consumption of a dozen beer or more or consumption of 300, can be obtained on August 16, 0:00 minutes on-site raffle ticket a, and so on. The ticket will be drawn on the spot.
First prize: a Xue Guo Hotel room / a night of romantic decorations and a bottle of champagne;
Second prize: three digital mp4 each a;
Third prize: ten chocolate box (the specific implementation of the arrangements to be decided separately)
VII, the scene layout
1, The main entrance:
①, the entrance window: two billboards, indicating the event information; (20xx Valentine's Day activities all strategy: ktv invites you and your him / her to participate in the ktv Tanabata Valentine's Day party together, and loud your love out, so that everyone can witness your love, together with your sweet love, the scene of the declaration of love, pass the love.)
②, the door glass: paste heart-shaped and rose pattern;
③, the door: pink balloon embellishment.
2, Lobby:
①, the lobby in the middle of the board to do heart-shaped signature wall, surrounded by roses;
②, aligned with the gate on the second floor of the fence marble wall to do the spray painting engraving words: Tanabata Valentine's Day ktv new fashion theme party activities love shockwave looking for the goddess in your heart;
③, the staircase railing embellished red roses;
3, the hall:
①, dj table: front panel embellished with multi-colored roses, and carved with foam: "you are my roses, you are my flowers" words;
②, around the hall of three weeks over the wall carved silver reflective words.
Size varies:
Tang Dynasty poem 1: Begging for coincidence in front of the building umbrella sunny, curved crescent moon mixed with double stars; neighboring maidens are learning from each other, fighting to take the gold pot to divine his life.
Tang Poetry 2: On the seventh day of the seventh month, at the Hall of Eternal Life, no one is whispering in the middle of the night. The first time I saw this is when I was a little girl, and the second time I was a little girl, and the third time I was a little girl.
Song lyrics 3: The slender clouds are delicate, the flying star passes on the hate, the Milky Way is long and dark. The world is full of people. The first thing you need to do is to get your hands on a new one, and you'll be able to do that. The first thing you need to do is to get your hands on some of the most popular products and services in the world. If the two love is long time, but not in the morning and evening.
③, the hall columns with roses and heart-shaped pattern points.
4, private rooms:
①, each private room each table placed a rose;
②, each private room placed a plan of activities and details.
VIII, the activities of the arrangement
①, the planning department according to the general manager's comments to modify the plan and ready to implement;
②, the marketing department according to the drawings on the 13th to do a good job in the production of advertisement racks, the installation work;
③, the hall of the Department of the Department of the room to draw manpower with the beauticians in the 13th to do a good job in the work of the field;
④, the Ministry of Finance to do a good job of raffle tickets and prizes, the arrangements for the issuance of work and activities with the purchase of cards;
⑤, hall dj station and program department to arrange a good activity during the music route, program adjustments, 14 days of the day of the general manager's program list;
⑥, the marketing department on the 13th to contact the advertisement position location, the Xueguo Grand Hotel, do a good job of the room and catering arrangements;
< p>⑦, the Planning Department in 12 days before the launch of the event advertising (including outdoor, computer), and do a good job with a variety of card design;
⑧, the store departments co-ordination, 14 unified rehearsal activities process.
Nine, the end.
Tanabata Valentine's Day activity program 2Tanabata Valentine's Day is approaching, in order to promote the hotel business, set up the hotel brand awareness, the Department of according to the market and the hotel's actuality, the proposed launch of the following activities:
I. Activity time:
August 16th
All guests will have the opportunity to draw a surprise prize of 5000 yuan worth of jewelry. In addition to the successful dating men and women can be given a gift to commemorate a beautiful.
3.2) Rooms:
The day of the event, the special launch of the "Tanabata" special guest rooms, the first floor of the senior king room 428 yuan / night, complimentary buffet breakfast for two the next day, complimentary boutique roses, complimentary boutique red wine, a fine lollipop a, two tickets to the show.
3.3) Catering:
Galaxy Restaurant launched
277 yuan Tanabata Valentine's Set Meal (including a set menu for two people, a bottle of wine, a rose)
577 yuan Tanabata Valentine's Set Meal (including a set menu for two people, a bottle of high-grade red wine, a bouquet of roses, a box of chocolates)
777 yuan Tanabata Valentine's Set Meal (including a super-value set meal, imported high-grade red wine a Set meal, imported high-grade red wine, a bouquet of roses, Dahe Xudian tickets 2)
x restaurant
On the day of the event, in x restaurant consumption of 77 yuan, you can get a complimentary rose.
Fourth, the implementation of the details
1) Please contact the Procurement Department to buy the gifts required for the event (such as: roses, chocolates, wine, etc.)
2) Please ask the Ministry of Food and Beverage to list the menu of different sets of meals, the appropriate decoration of the dining table dining space. Please ask the person in charge of the Food and Beverage Department Snack City and Jiuqu Restaurant to receive the relevant items and cooperate with the implementation of the activities according to the content.
3) Please ask the Finance Department to inform the cashier of each catering, and do a good job of discount offers.
4) Please ask the Front Office Department to actively sell the Tanabata special room for the walk-in casual customers and introduce the relevant content; please ask the Housing Department to get the relevant gifts, and cooperate with the implementation of the activities according to the activities.
5) The Planning Department designed and produced party tickets (raffle tickets), Block 1, Block 2 lobby posters and related publicity.
6) Please ask the banquet department to do a good job in advance of the party site layout, and cooperate with the planning department, the engineering department of the site decoration.
V. Promotion and publicity
In-store posters and leaflets
Official website of the hotel and the friendly connection website
Floating advertisements on the x-information port (for one month)
Quarter-color page of the x-newspaper + 600 words of soft copy
Hardcopies of the fashion magazines and soft copies
Lightbox films along the streets
Lightbox films along the streets
Hardcopies and softcopies on the fashion magazines
Along the street light box film
Target customers SMS
Six, the cost of budget
Roses 2 yuan / 500 500 pieces of 1000 yuan
Chocolate 50 yuan 20 boxes of 1000 yuan
Lollipop 50 yuan 10 pieces of 500 yuan
150 yuan 10 pieces of red wine 1500RMB (sponsored by wine merchant)
High-end red wine 300RMB for 10 bottles 3000RMB (sponsored by wine merchant)
Exquisite gifts 200RMB for 200 40,000RMB (sponsored by enterprise)
Banner/poster 80RMB
SMS promotion 0.04RMB for 60,480 items 2,400RMB
Dahexuudian Performance Ticket sponsorship (within 100, beyond the replacement)
Jewelry sponsorship
Gifts hotel inventory gifts
x about 68000 (full replacement)
Total: 2500 yuan (excluding replacement)
Tanabata Valentine's Day program 3A. Activity time: August 26, 20xx
Second, the theme of the event: meet love mountain, love this life
Third, the location of the event: Huaying Mountain Tourist Area
Fourth, the content of the activities and preferential policies:
(a) Where the day of August 26th to the love of Mount Huayhuash tourism couples or couples, stay in the couple room, enjoy 50% discount;
(b) visit the love of Mount Huayhuash and in the "love" related attractions to take pictures (cell phone, camera) souvenirs, with the image of the main desk of the Huayhuash Hotel to receive couples of photographs (free of charge), couples Umbrella or other souvenirs;
(C) August 26 afternoon, 16:00-17:00 in the pilgrimage temple couples blessing activities; (participate in the activities of couples or couples at the main desk of the hotel in the Huayhuash sign up for couples can receive a shirt);
(D) August 26 evening 20:30 in the Huayhuash passion square for the "Couple interactive dance" and bonfire variety show (if the weather is not good, it will be changed to "couples ok want to sing on singing" interactive activities in the Huayhuash Mountain Performing Arts Hall);
(e) The final interpretation of this activity to the Huayhuash Mountain Tourism District of Guang'an all.
Activity program for Valentine's Day 4 I. Activity Theme: "Silent years, true love forever" "Poetry and flowers over the Tanabata" II. Time: Third, the event location: xx bar Fourth, the form of the event: men and women to cooperate, in order to play the activities Fifth, the size of the event: about 33 people
A "find the goddess in your heart"
1, through the introduction of the guests, the guests selected their own preferred object
(Self-introduction is limited to 2 minutes / person, the female guests are all standing) A row through the self-introduction so that male guests have a preliminary understanding of the male guests to make a choice, if only 1 male guests to choose, and female guests agree, the initial speed dating success. If there are more than one male guests to choose, the male guests have 1 minute of confession time, the last female guests to choose a favorite, speed dating success).
2, if both men and women agree to the first round of speed dating success in the remaining second round of speed dating
The game must be a man and a woman to cooperate in order to get a big gift big gift 4 Only a pair of men and women can play, to cooperate, men and women are a group of people can not leave each other to leave the counting of the abandonment of the pass processing no gift can not play the next round of games,
Two " Subgroups against the handsome men and beautiful women to touch"
We are divided into two groups, the cowherd team and the weaver team, each team 6 pairs of men and women plus a male ', the game is every game tour eliminated a pair of groups to the end of the last 3 teams can get a big gift a row of the first place, second place, and the third place.
1, the cowherd back weaver (elected site each group of 2 pairs of men and women combination *** with the completion of this game)
The rules of the game is grouped together, one of them blindfolded on the back of their partner, by the other party is responsible for directing the journey according to the game, to pick up the arranged items, the rules are the male squatting female pick up, picking up the roses and other passes. Successfully through the group and the least time a group will get a small gift.
2, Intelligence Surf, scramble game
Each group of 2 pairs of men and women female sitting on a stool male standing on the wall to take the roses, each group of women to the other male put forward a number of questions, the answer can be a step to know that the male can be delivered to the female rose, is the winner. The group that answers the most questions correctly will get a small gift. Failure of the elimination.
3, love song duet
By the host to say a word, such as love, the scene of each group a pair. Participants in the competition process free to play their own specialties, and strive to express themselves. Sing love the beginning of the love song the most a group will get a small gift. To answer 5 times, the failure of the elimination,
4, Tanabata couples big winner pk
activities of each pair of winning men and women in the pk, evaluation of the first, second, third
3 couples, take the watermelon to feed each other to eat, the male blindfolded clear, each group of women to each other blind command to see that the pair of watermelon to eat on the win, the winning team will get a small gift. Failure of the elimination,
5, red rope a line hold
male, standing by the wall, and the female that is on the red rope, against the pull, as long as the male can hold your hand on the win
6, love at first sight, heart to heart
the main secondary people say three idioms, the male should be asked to do three different kinds of action, the male wrote in the hands of the woman, the woman guessed Answer to the win more than a failure!
7, the four unimaginable
Each team of men and women talk to each other to learn what to call, the team can, male or female called male guess, guessing the right counts as a win Guessing 3 times failed to be eliminated.
The final couples
The last three pairs left, the chemical boxing to see that team a group of winners. They can give the remaining team to think of a game, let them actually earn the third place, the winning team and that team to get the first place
Arts and culture performance:
Female guest **** with some programs. We'll have some fun, sing, dance, and play games.
Free activities: eat Qiaoguo
Tanabata festival food, to Qiaoguo most famous. The most famous food of the festival is coquettish fruit, which is also known as "begging for coquettish fruit". Prepare some coquettish fruit, and some snacks, and eat coquettish fruit while having fun and chatting, which can give both sides a chance to understand each other.