Hospital charity event planning program
In order to ensure that things or work smoothly, successfully carried out, often need to make a good plan in advance, the program is a comprehensive consideration of things or issues related to the factors developed after the written plan. Programs should be how to develop a good? The following is my compilation of hospital public welfare activities planning program, welcome to learn and reference, I hope to help you.
Hospital public service activities planning program 1
Purpose of the event:
According to our hospital and the poor state of the medical advertising environment, hard medical advertising investment is huge and numerous restrictions, cost-effective. Therefore, we can consider targeting the middle and low-end consumer market, and cooperate with social charitable organizations to carry out public assistance activities that are really beneficial to the people.
Activities Implementation Guidelines:
Together with Conscience Public Welfare and South China Morning Post, Conscience Public Welfare raised 500,000 yuan in the name of the establishment of "Conscience Public Welfare Medical Relief Fund", designating Wangzhou Hospital as the medical technical support unit, will be the "Conscience Public Welfare Medical Relief Fund". The "Conscientiousness Public Welfare Medical Aid Fund" was established in the name of 500,000 RMB raised by Conscientiousness Public Welfare and South China Morning Post, and Wangzhou Hospital was designated as the medical technical support unit, so as to make "Conscientiousness Public Welfare Medical Aid Fund" a sustainable brand of Wangzhou Hospital. The first activity is to provide gynecological disease diagnosis and treatment assistance to women within the jurisdiction of Nanning City, and for those with very poor families, they can be given full free assistance, and the South China Morning Post will carry out tracking reports on typical cases.
Theme:
Discovering the inner conscience and caring for women's health (TBD)
Contents:
1, free medical checkups for gynecological diseases.
2, cervicitis (disease category tentative, need to discuss with experts) patients with 40% reduction in the cost of treatment, 50 families with special needs patients full free aid (including medication).
Activity object : All women in Nanning City
Activity time:
Activity implementation:
1. Wangzhou Hospital is committed to spending 500,000 yuan to Conscientiousness as the "Conscientiousness Medical Relief". As a cooperative support, Wangzhou Hospital adopts 10 children from poor areas to Conscientiousness Public Welfare (120 RMB per person per month for living subsidy, ****14,400 RMB), and donates another 5,000 RMB or so for school supplies for elementary school students.
2. A small press conference was held, and Wangzhou Hospital was awarded a license by Conscience Public Welfare - "Conscience Public Welfare Medical Relief Fund Designated Medical Institution", and announced that some assistance activities were officially launched, and the South China Morning Post reported the press conference on the spot. The news conference was reported live by the South China Morning Post.
3, the community advertising spread, the charity team into the social rounds, and distribution of activity leaflets, the rounds found on the suspected patients sent to the hospital to do free detailed examination. Referral channels at the same time to inform the campaign message.
4, in the hospital to set up the activities of the organizing committee, to participate in the activities of the patient, by the customer service department to receive, fill out the application form, and issue a "conscience public welfare medical assistance fund assistance card".
5, all patients with "assistance card" to participate in the activities, the activity period is valid.
6. The South China Morning Post will report on the free aid for poor patients as a typical case, and the case will be provided by the hospital. In principle, there will be 4 reports per month, and each report should be no less than 500 words, and contain the name of Wangzhou Hospital.
7, during the activity, the customer service department to do a good job of return visits, at the end of the activity, select the treatment effect of good patient representatives to participate in the press conference, summarize the achievements of the activity, and reported by the South China Morning Post, to give the community an account of the public welfare, to do the public welfare, public welfare fund transparency.
Publicity channels:
Newspapers, networks, community bulletin boards, community building induction light box advertising, on-site flyers.
Cost Budget:
Activity Effect Estimate:
1, through the adoption of 10 poor children and the formation of cooperation with the public welfare of conscience, is conducive to the establishment of the hospital's charitable image, and at the same time, in the long run, the adoption of the children can be for the hospital's public service hype in the later stage.
2.
2. The circulation of South China Morning Post is more than 400,000 copies. Normally, a newspaper is circulated to 5 to 10 people, which can affect about 2-4 million people.
3, the building light box advertising directly affects the community crowd, which is a supplement and extension of the South China Morning Post. At the same time, through cooperation with advertisers, we can utilize the network of their communities to lay the foundation for our community rounds.
4, the first round of 50 communities, according to each community to develop 5 to 8 patients to estimate, it can develop 250 to 400 patients. In addition to the preferential exemption part, according to the per capita calculation of 1400 yuan, can create about 35-56 million yuan 's performance.
5, through the impact of relief activities, can still quickly lead to the start of the referral market, if the pre-referral network to build a successful 30 points, according to each point of referral of three people to participate in the activities of the waiver, per capita of 1,400 yuan, then you can create 13 million yuan or so of performance.
6, in addition to the above estimated benefits directly generated by charitable activities, through the free physical examination screening out other diseases, but also for reasonable development, bringing the outpatient volume and performance enhancement.
Activity Theme
"Under the same blue sky, the love of foreign workers" large-scale public welfare activities
Second, the activity time
5
Third, the location of the activities
community squares
Fourth, the main content of the activities
1, China Boai world - Foshan Zhongshan Hospital "together under the blue sky, the love of foreign workers "The first is a large-scale public welfare activities launching ceremony.
2, "together under the blue sky, love for migrant workers" of the care of migrant workers. Including expert clinic, maintenance team, legal counseling, consumer rights and other.
3, "under the same blue sky, love for migrant workers" of the helping action. We visit poor families in Chancheng District door-to-door and send goods and medicines, condolence money and 10% discount health cards.
4. "Under the same blue sky, the love of migrant workers" of the migrant workers' children schooling program.
(1) Provide free medical checkups for children of migrant workers in difficulty;
(2) Use the donations and books from the program for children of migrant workers to support female students in difficulty.
5, the establishment of Zhongshan Hospital "migrant workers assistance fund". During the activity period, if you donate a dime to the Migrant Workers' Assistance Fund, Zhongshan Hospital will give you a 10% discount card for a lifetime of medical treatment.
6, China Boai world - Foshan Zhongshan Hospital, "with the blue sky, love for migrant workers" large-scale public welfare activities to summarize the General Assembly.
V. Specific operational details
The first part of the launch ceremony
1 time: May 20, 16:00 pm to start
2 location: children's clothing city square
3 guests: Chancheng District Youth League Committee Secretary, Chancheng District Charity Federation, Chancheng District Education Bureau, Foshan City, Foshan City, the next generation of care work committee representative, the city of Foshan City. Concern for the next generation of representatives of the Working Committee, the head of Boai world, Foshan Zhongshan Hospital, the news media (specific to be determined)
4 activities flow
1, the scene to play soft music, to be the guests seated, the media in place;
2, the host announced the beginning of the launch ceremony, and to introduce the "together under the blue sky, the affection of migrant workers "
3, Chancheng District Youth League Committee Secretary speech;
4, Foshan Zhongshan Hospital President speech;
5, Foshan City, the military sub-district representative speech;
7, Boai world in charge of the speech;
8, Foshan City, Foshan military sub-district representative with the President of the Hospital unveiled the Migrant Workers Fund.
9, Chancheng District Youth League Committee Secretary of the "love for migrant workers, love and warmth of Foshan" large-scale charitable activities flag awarded to Boai world, Foshan Zhongshan Hospital;
10, the host announced the end of the launch ceremony.
Additional items for the opening ceremony:
Additional items for the opening ceremony, that is, the first public welfare painting and calligraphy exhibition, all paintings and calligraphy provided by the Foshan City Youth Painters and Calligraphers Association, paintings and calligraphy in the whole process of the activities of the traveling exhibition, after the activities of the sale, the proceeds of the fees donated to the poor children, the launch of the ceremony after the community service projects will be fully invested.
The second part, under the same blue sky, the love of migrant workers of the care of migrant workers activities
1, the activities of the schedule
Time and place of the session
The first session on May 20, children's clothing city plaza (the opening ceremony)
The second session on May 27, Lanshi Plaza
2 activities
The on-site health consultation, the gift of commonly used medicines for families, legal advice, the community service project will be fully invested after the launching ceremony. Family medicine gift, legal advice, consumer rights, electrical repair, on-site organization of gardening activities.
On-site arrangement of public welfare painting and calligraphy exhibition
The third part of the same under the blue sky, the love of migrant workers of the helping action
First, the time of the event: May 26, June 2
Second, the content of the event: door-to-door visits to the 30 Chancheng District, poor families, delivery of goods and medicines, send condolence money, free medical checkup coupons
Third, the organization
2 by the Boai world to contact the Chancheng District street office, the street office statistics of poor families in various districts;
3 Foshan Zhongshan Hospital and the Boai world to organize the condolence team door-to-door condolences;
Fourth, the preparation of goods
1 commonly used medicines in the family
2 10% discount health card
3 small medicine box
4 free health checkups Coupon
The fourth part, under the same blue sky, love foreign workers of foreign workers' children free medical checkup program
Activity time: June 3
Activity place: Foshan Zhongshan Hospital
Activity process:
(1) June 3, 8:00 am
(2) the first batch of people to enjoy the medical checkup. Take pictures for the report.
40 children of migrant workers organized by Boai world to Zhongshan Hospital for free medical examination.
Preparation of materials:
(1) Ribbon cutting props
(2) 1 banner
(3) Activity display board
(4) Social donations, medical examination process display board
Fifth part of the same in the blue sky, the love of the migrant workers to sum up the General Assembly
1 time: June 10th 9:00 am
2 location: Foshan City, the city of Foshan, the first batch of children to enjoy the free medical examination.2 Venue: Foshan Science Museum (details to be determined)
3 Participating guests: Secretary of the Chancheng District Youth League Committee, Chancheng District Charity Federation representatives, Foshan City Committee for the Care of the Next Generation, the head of the world of fraternity, Foshan City Zhongshan Hospital, 30 sponsored students, the news media
4 Activity process
1, the scene playing soft music, to be seated guests, the media in place;
2, the guests were invited to the meeting, the media in place;
2, the guests were asked to attend. Media in place;
2, the host announced the beginning of the summary conference;
3, Chancheng District Youth League Committee Secretary speech;
4, Foshan City, Zhongshan Hospital Director speech;
5, Boai world in charge of the speech;
6, by the guests of honor will be books, aid money awarded to the 30 students;
7, the guests of honor, Students holding up the banner of "China Boai world under the blue sky, love for migrant workers large-scale public welfare activities" to take a group photo;
8, the host announced the end of the summary meeting.
6, the results of the activities of the photo exhibition in June in the hospital
Hospital public welfare activities planning program 3First, time:
XX March 5, 9:00 a.m.
Second, the location:
XX front plaza
Third, the participants in the meeting, the first time the public welfare activities, the second time the public welfare activities, the third time the public welfare activities. Third, participants:
Youth, citizens, tourists
Fourth, the purpose of the activities:
To promote the main theme, the spread of positive energy, to learn the spirit of Lei Feng, the inheritance of the glorious tradition.
Fifth, the guiding unit:
County Propaganda Department, Spiritual Civilization Office, the Committee on Aging, the Youth League County Committee, the County Women's Federation, the Bureau of Education, the Bureau of Culture and Sports, the Bureau of Health, the Bureau of Civil Affairs, the Tourism Commission
Sixth, the organizer:
Kangleami Pension Association, the Youth Activity Center
VII, co-sponsored by:
County Hospital, Hospital of Traditional Chinese Medicine, Museum of Culture, Cultural Development Corporation, Library, Federation of Literary Arts, Music Association, Association of Composers
VIII, support sponsors:
Fangyuan Company, Department Store Electrical City, Parkview Supermarket, The Pok Oi Hospital, Xinchang Park Hotel, the blue old man leisure Palace
Nine, media support:
Ten, the content of the activities, the agenda:
1, the organizers of the speech (Kanglemei Zhang Daming, president of the 5, the director of the Center of Youth Wu Junxiu 5 points)
1, the host speech (Kanglemei Zhang Daming, president of the 5, the director of the Center of Youth Wu Junxiu 5 points)
2, the guidance unit on behalf of the Secretary of the Youth League County Committee speech 5 points
3, the sponsor on behalf of the Department Store Electrical City, Mr. Zhang speech 5 points
4, the public welfare activities to start 90 points
Activity 1: charity clinic, 5 squares: Kangleangle beauty square organization of 10 medical experts; the county hospital, hospitals, hospitals, Pok Oi Hospital, Sun Yat-sen Hospital, each out of a square: ambulance 1 unit The hospitals will have 5 doctors and 5 nurses to provide free diagnosis and treatment, medical checkups and blood pressure tests. Counting 50 people of the expert group to make a large-scale charity clinic;
Activity 2: delivery of medicine: the medical stores set up stalls to the elderly delivery of drugs, advertising
Activity 3: speech "the creation of the elderly in other places - Kanglemei"; with the distribution of flyers, magazines;
Activity 4: charity performances: the Kanglemei Pension Association Art Troupe, "Song of the Kanglemei"; a hundred chorus, instrumental ensembles, a small ensemble of five programs 30 minutes
Activity 4: charity performances: Kanglemei Pension Association art group "Kanglemei song"; 100 chorus, instrumental ensemble, small ensemble of 5 programs, etc.
Activity 5: Benefit performance: "Learning from Lei Feng good example", Youth Activity Center 30-minute program;
Activity 6: Merchants to give gifts (promotional activities) Department Store Electrical City, Parkway, Telecom, Unicom, mobile, Gome, Song Li, Tianshi, Perfect, Jin Lu Aloe, studios, pre-check No. 1, days of insurance to get music;
Activity 7: Banking, insurance, preferential card;
Activity 7: Banks, insurance, convenience, preferential card;
Activity 8: The first time in the world to be a member of the National Association of Banks and Insurance companies. Convenience, preferential card;
Activity 8: Tourism offers (Tourism Commission, travel agencies, scenic areas to run their own);
Activity 9: local specialties on display (Qiaotou rice, Fushan coffee, Ruixi dumplings and other specialties stalls);
Activity 10: hotels, hotel discounts to the site to publicize;
Activity 11: beauty salon in the field of operation, free of charge or preferential;
Activity 11: beauty salon in the field of operation, free or preferential;
Activity 11: beauty salon in the field of operation, free of charge or preferential;
Activity 12: the beauty salon in the site of operation, free of charge or preferential;
Activity XII: real estate promotions (various real estate developers);
Activity XIII: building materials, decoration company promotions;
Activity XIV: street dance, square dance, tai chi, fan, sword performances;
Activity XV: jitterbug show.
XI, the organizers of the division of responsibilities:
(a), the Youth Activity Center:
1, the implementation of the venue (set up a podium, arrange chairs, audio, background, banners, slogans)
2, invite the Ministry of Publicity, the Bureau of Culture, Sports, the Bureau of Education, the Bureau of Health, the Youth League County Commission, the Women's Federation, the TV station, Information Office, Library, Literature Association
3, learning Lei Feng good example of 30-minute student performances
4, with the county party committee to organize 50 young volunteers responsible for the venue security, maintenance of order, help the elderly
5, with the county party committee, the Bureau of Education, to convene a joint 2,000 young people, children to the venue to receive education on the spirit of Lei Feng
;