At the beginning, Ruixun took the road of subsidizing consumers with capital money, which delighted many consumers. Later, because the subsidy was gone, many people now saw the results of Ruixun, so Ruixun was also "red" for a while, and then it gradually fell behind.
Because of their own problems, Ruixing's franchisees are also unlucky. After all, no one thought that this kind of coffee was "national", but in the end it was "broken" and thought it could resist Starbucks. In the end, there was a trend of "falling".
Especially in the past two years, the online celebrity industry in China has exploded all the way. Every day, new products of online celebrities appear, especially in the milk tea industry. One day, an online celebrity milk tea shop appeared. In addition to the milk tea industry, even pancake fruit now has a new store among online celebrities.
And why do you want to use the "network celebrity industry" to describe these stores? Mainly because the fire burned quickly, but it also fell quickly. It may not be long before it is finished, and it will be hot soon. Take the tea shop as an example. Many tea shops that have been on fire for a while are actually hot at first, and then they are almost finished, and the interior has been hollowed out.
Take the news report some time ago. A lady wanted to open an online celebrity milk tea shop, so she joined a milk tea company and spent 1.6 million on the initial fee. As a result, the company not only faced more than 200 lawsuits, but even "closed down" and ran away. That's a real pity.
Nowadays, there are countless such things. Many milk tea companies discount under the banner of "network celebrity milk tea", and then actually earn a lot of money, recruit various franchisees and charge franchise fees. It's actually a scam.
Nowadays, young people want to start their own businesses, so many people are attracted by the so-called "internet celebrity industry", which eventually leads to not only not making money, but also losing a lot, and some even bankrupt themselves. After all, it is not so easy to start your own business, not only to choose a site, but also to decorate, engage in equipment, purchase goods and find a formula. Some people do well and even need all kinds of tests, but many people think that as long as they pay the money, someone will help them do everything, and they just need to sit and collect the money to find out that this is just a scam.
Nowadays, milk tea is expensive, but it is very popular, attracting many young people to join the industry. However, when they really entered this industry, they suffered heavy losses, and some even went bankrupt and even took on a lot of debts. So be sure to find the right person to join, and don't blindly believe what others say.
If nothing else, even if you really want to be a tea shop, you should at least find those who really do well in the market. People who do it for a long time are the first choice. It depends on which of these companies is better. These materials can be found, as can the information of enterprises, but many people are trying to make a quick profit, but the result is that they lied to themselves.
And now the country also has regulations on joining. Many people don't really understand. They believe each other's words and have to actually verify them.
In particular, even if you really become a franchisee, don't think that you can make money by sitting. This is unrealistic. Whether it's a tea shop or a snack bar, or even a franchisee, at least you should know what the result of your shop is. Otherwise, they are all pushing each other, and they don't know that they were finally pitted. Many shops can only close down because they opened in the wrong direction.
So, have netizens been franchisees? Did you make it yourself?