I. Background and Current Situation
The history of music has a long history, and the oracle bone inscriptions appeared in China during the Yin and Shang Dynasties, and a large number of documented music writings existed during the Spring and Autumn Period and the Warring States Period. However, as the new era of college students, due to the imperfections of modern education, there are very few who can clearly write the pentatonic score, so the foundation of music is increasingly being emphasized by educators. Online music festivals have also emerged.
Target Groups
All college students in the new campus of Normal University
III. Project Purpose and Objectives
Through the one-month music festival, we can enrich the campus music culture, spread music all over the campus, and make the students feel the unparalleled charm of music and enjoy the music festival.
Through a month-long music festival, we can enrich the campus music culture, let the music spread all over the campus, so that students feel the immense charm of music, enjoy the music festival to bring them unlimited fun, experience the cultural characteristics of the community.
Fourth, the project strategy
This year's music festival will be mainly by the opening ceremony, music lectures, music knowledge popularization propaganda week, xx Normal University campus band large-scale performance (Bi Curtain Ceremony) and the network of lyrics and songwriting contest five large-scale activities, the activities of the form of different, rich in content, the theme of a new and innovative.
V. Project Main Body
a) Preliminary Preparation and Overall Publicity
b) Opening Ceremony
c) Music Lecture
d) Music Knowledge Popularization and Promotion Week
e) Orchestra Performance
f) Lyric Competition
VI. Strong> Project evaluation
The evaluation of the project is mainly done through the evaluation of the project organizer, the target audience and the questionnaire survey after the completion of the project.
VII. Budget
10,000 RMB
Music Festival Event Planning 2I. Background:
Rock music has been in China for more than 30 years, and it has experienced ups and downs, and has taken root in China. Nowadays, the number of rock fans is increasing day by day, and with the birth of more and more rock singers and the release of rock albums, more and more young people are gradually accepting rock music as a part of their lives. Rock music has also become the favorite of young boys and girls in schools without exception. You can often hear people talking about heavy metal, British, post-punk, retro rock and other popular terms on campus. However, the lack of a platform for communication was an obstacle to the development of rock music, as rock fans could not communicate with each other and could not learn more about the spirit of rock music. Rock music has become underground music, and all the bands and musicians are anxiously waiting for an opportunity to come ...... In this period of rock music development, all of us rock lovers are looking forward to a ray of sunshine, and we are going to make rock music blossom on campus. The school big art group band with the shooting passion and the most powerful lineup to organize the school's first campus rock music festival, for all the rock music fans to bring a rock feast.
Second, the purpose and significance of the activities:
1, through the performance of campus rock music festival, rich campus cultural life, youth, enhance the connotation of campus culture, and promote the exchange of arts and culture and development.
2, to promote the enhancement of campus rock atmosphere, strengthen the rock cultural exchange.
Theme of the event :
SOR ROCK ON! (school of rock) I WANT ROCK!
Fourth, the organizer ：
xxx University Art Troupe
承办单位：
xxx University Art Troupe electro-acoustic troupes sponsor
V. Activity time：
20xx April 19/20
VI. Location:
Literature and Arts College Concert Hall
VII.
The band performs, highlighting the rock theme
Nine, the activity process:
18 pm 18:00 sound equipment in place, tuning rehearsal (the stage background construction is best completed)
19 pm 16:00 staff in place to set up the venue (if already completed then 17:00)
2. Communicate with the school about the venue.
3. Discuss and finalize the sponsorship.
4. Complete the production of posters.
5, complete the production of LOGO.
6. Determine the songs and equipment needed.
XI, publicity work:
1, outdoor publicity:
(1) the use of publicity boards, marked with the theme of the event and the organizer. The form is simple and direct, with eye-catching colors, to attract the attention of students. Placed in the eye-catching location of each area (such as the entrance to the teaching building, the entrance to the cafeteria).
(2) publicity posters, labeled with the time of the event and a brief description of the content, highlighting the theme of the event. Posters will be posted at the entrance to the cafeteria and dormitory buildings in each district and other places where posters can be put up.
2, multi-media publicity:
(1) the use of WeChat, QQ and other platforms, a simple and clear introduction to the event, highlighting the theme of the event.
(2) contact xxx university bar bar top publicity stickers, the use of posters, publicity materials for publicity, graphics and text, highlighting the theme, to improve the knowledge of the activities.
Note: Microblogging on the wall may have an impact on the atmosphere of the scene, so do not take into account.
XII, activity site:
1, before the opening of the activities of the band in the poster signature photo.
2, the band opened.
3, the host introduced the theme of the event, sponsorship and so on.
4. Speech of the sponsor.
5, the host announced the opening of the first campus music festival, the first band performance.
6, the band needs to pull the curtain between the change of scene.
7, the host in the band between the change of scene to mobilize the atmosphere, the introduction of sponsor activities, distribution of gifts. During this time, the band completes a quick change of stage.
8, during the arrangement of personnel photography and video.
Thirteen, the activities of the late arrangements:
1, the end of the performance to arrange for personnel to clean up the site.
2. Count the equipment and bring it back.
3. Arrange people to organize the video and photos of the party.
XIV. Requirements and Notes:
Contingency Plan:
1. Emergency Plan for Power Failure:
(1) If the power failure before the party causes the performance to be unable to be carried out, it will be announced that it will be postponed or rescheduled depending on the circumstances.
(2) In the first half of the evening between the power outage caused by the party can not be carried out, more than 30 minutes after the host announced that the party will be re-held on another day; in the second half of the evening between the power outage caused by the party can not be carried out more than 30 minutes after the host announced the closing of the party.
(3) During the blackout period, arrange for people to be responsible for the props stage, speaker equipment, lighting equipment and other storage work.
(4) After the host announced the rescheduling or closing of the party, arrange for people to clean up the venue.
2, the program emergency program:
(1) a program on the stage when the show, the next two programs in the background to prepare for the previous program in a variety of reasons can not be on time, the next program to follow up immediately.
(2) The bands should prepare more songs in case of emergency.
3. Hardware contingency:
(1) microphone prepared in advance, more prepared batteries, failure should be replaced immediately.
4, the actors contingency:
(1) If the actors are not in place, you need to change the order of the performance of the program in a timely manner.
5, security contingencies:
Considering the large number of viewers in the evening, arrange for personnel in case of accidents and escorted out of the scene, or infirmary.
I. Preface
1. Background
Music exists in every corner of our lives, accompanying us through one after another happy and sad days. Music gives us a chance to talk to our souls, and we need more such opportunities to attend more concerts, listen to the singers' heartfelt singing, and enjoy the baptism of beauty. Large outdoor music studio adhere to the original music, in order to further promote the culture of the society and enrich the after-school life of college students, as well as let the original music into the campus of the spirit of the concept, enhance the influence and visibility of the society, while tapping into the student body of the outstanding musical talent. The first original music festival was successfully held and widely praised, so the large outdoor music studio decided to hold the second xx engineering university original music festival.
2. The purpose of the event
Let the original music into the campus, so that college students feel the charm and elegance of the original music, to enrich the after-school life of college students, cultivate sentiment, improve artistic cultivation, enhance the cultural connotation of college students in the campus can also participate in the music festival. At the same time to carry forward the excellent culture, enrich campus cultural life, show xx engineering university students courageous and innovative, vigorous and upward spirit.
3. Activity form
The original music festival will be in the form of a party, by the singer on stage one by one. Singing in the form of masked singers' activities, singers sing while unmasking. The festival will feature six original and eight cover songs on display. The program will be interspersed with small games to enrich the content of the evening, through the distribution of gifts to liven up the atmosphere.
2. Introduction
1. Name of the event
The Second Original Music Festival of Large Outdoor Music Studio
2. Time of the event
19:00~21:00, May 18, 20xx
3. Venue
xx University auditorium square
4. activity object
Participating in the large outdoor music studio members of the audience for all students of the University of xx engineering
5. activity theme
The second original music festival "heard the sound"
6. organizer
xx engineering university association
7. organizer
large outdoor music studio
three, the process of activities
1. activities of the pre-stage
① December 19, 20xx, the original music festival completed the first draft
② March 20xx, the final draft of the original music festival completed
② 20xx year March to complete the final draft of the original music festival
③ April 1, 20xx music studio members will be reported to the person in charge of the program to be performed, and the person in charge of the program review.
④ On May 10, 20xx, the publicity team started to publicize
⑤ On May 15, 20xx, the head of the music studio invited teachers and brotherhoods to attend the event, and notified members of the studio of the time of the event and the various matters of the event.
⑥ On May 16, 20xx, the head of the music studio organized the rehearsal of the program for the studio members. 20xx May 18, the official start
⑦ On May 18, 20xx, 14:00-16:00, the members of the music studio set up the venue. 20xx May 18, 16:00-18:00, the staff rest and the participants. -18:00 staff rest as well as participants in the costume change.
⑧ May 18, 20xx 18:00-19:00 participants in the final rehearsal.
2. the beginning of the activity
① May 18, 19:00 show officially started.
② All the members from the music studio according to the order of performance in order to perform, performance repertoire from the cover works and large outdoor music studio original songs.
③ May 18, 21:00 original concert closing end.
3. Later activities feedback
① large outdoor music studio gathered the members of this performance, meeting to discuss the success of the original concert and the shortcomings, to make up for the shortcomings, to reflect on the summary.
②This is an opportunity to promote original music to the whole school, and to stimulate the enthusiasm of the whole school for original music.
Fourth, personnel arrangement
General Manager: Pan Yu, Liang Jiawei
1. pre-party
① President and Vice President: approved the list of materials, complete the program review.
② Creative team: to complete the collection and organization of original tracks.
③Singing group: actively rehearsing to prepare for the performance.
④ Instrumental group: with the singing group for live accompaniment.
⑤Publicity group: publicize online and offline through videos, posters and leaflets.
⑥ Office: Preparation of materials and equipment.
⑦ Public Relations Department: to pull sponsorship for the event and contact major organizations and sister associations to participate in the event.
2. Mid-party
① singing group and instrumental group: actively complete the performance
② publicity department actively interact with the audience, increase the influence of the association
3. late party
① all present to do, the garbage will be cleaned up.
② Organize the material to return and restore.
③ Count the remaining materials and check the bill.
④Office to summarize and reflect on the activities.
V. Publicity planning
1, online publicity
The main way: the use of QQ, microblogging, microblogging publicity main content: the theme of the second session of the original music festival
Activity time activity location activity profile sponsor requirements of the information release time: 20xx May 11 to May 18
The main content: the theme of the second session of the original music festival
Activity time activity location activity profile sponsor requirements of the information release time: 20xx May 11 to May 18th
2, offline publicity: posters, flyers, etc. Main content: the theme of the second original music festival
Activity time and location of the event brief information required by the sponsor release time: May 11 to May 18, 20xx
Six, the venue layout
Activities Site: the plaza in front of the auditorium to set up the stage (TRUSS truss) site layout: the person in charge of the office is responsible for site cleanup, sound equipment layout. Site cleaning: After the event, please take away the garbage, the person in charge of the Association to stay behind to clean up.
VII, Note
Office:
① As early as possible, the plan will be handed over to the Federation for approval.
② Timely communication with other departments to ensure the smooth progress of the activities.
③ Do a good job of maintaining the order of the scene on the day of the event and record the activities.
Publicity Department:
①Posters and publicity boards will be made on time.
②Reasonable arrangement of departmental officers to carry out online and offline publicity.
③ The shooting on the day of the event and the organization of information after the event.
Public Relations Department:
① Get the venue application form on time.
② Actively seek sponsorship resources, negotiate with sponsors to obtain the necessary materials and funds.
③After the end of the event, actively feedback to the sponsor.
VIII. Activity details
8.1 Activity promotion table
① Production of the "Original Music Festival" promotional video (including interviews with members of the community)
Production time: May 5 Rehearsal, *** counted 2 times (May 16, May XX)
⑤ carry out the party pre-publicity work (such as supporting the original to win tickets, set up a point to distribute tickets, etc.) Ticket production (May 2 template)
Poster production (completed on May 16) display board production (completed on May 16)
WeChat tweets (engineering assistant, xx engineering university official.)
The first time I saw this, I was able to see the original music, Social Federation, Youth League Committee, Student Union) (contact the microblogging platform scheduled to push time: May 11 - May 18)
⑥ formally opened the "Second Original Music Festival" evening party
8.2 preparatory stage:
① production of promotional videos (completed on May 16) p> ① Production of promotional video (including interviews with members of the community) production time: May 5 - May 15
② Preparatory meetings: with the Federation of Associations a **** mobilization meeting to discuss the work undertaken, and the formation of the original music festival director team. (May 6)
③ singing singers selected within the club and the whole school to sing original tunes and determine the stage. (May 5)
8.3 singer adaptation stage:
① Determine the singer, as soon as possible to let the singer learn to sing the required songs, adjust the arrangement and and the band for the arrangement with (daily at noon, every two days of an original song May 1 - May 12)
② completed After the song arrangement, several rehearsals and adjustments. Choreography stage effects
③ Determine the program list: to be singers to adapt to the mastery of the completion of the director team to draw up the program list and the Federation of Associations by the Publicity Department to push.
8.4. Preparation for the evening:
① Rehearsal: organized by the director group for the evening rehearsal.
② party publicity work: the large outdoor music studio publicity department to draw up their own program for the original music festival publicity, through the online and offline two ways to publicize, and actively complete the sponsor requirements.
8.5 The evening party stage:
Will be scheduled for May 18th in the square in front of the auditorium of XX Engineering University Liufang Campus. School leaders, teachers of the Youth League Committee, chairmen and ministers of each school will be invited to watch the performance.
8.6 The process of the party
1. Playing the opening video of "Original Music Festival"
2. Dance opening performance, the singer's debut
3. Band on stage (original and covers interspersed with performances)
5. All members of the curtain call
6. Group photo
Note: The above does not include the lottery and sponsors need to publicize the link, the specific details of the discretion with the sponsor to be amended and implemented.
Music Festival Activity Planning 4Foreword by the Nanning moderated Xina culture communication company, Nanning Evening News, time and space network - time and space love affair hosted by the 20xx Qingxiushan large-scale outdoor dating music festival will be held on November 8, 20xx, 9 in the ASEAN Friendship Park in Qingxiushan. This is the first time in Guangxi will be held in the entertainment, leisure, romantic integration, with a strong star lineup, lively and interesting dating links of the large outdoor dating concert, this unique dating concert not only to the city of young people to bring an audio-visual feast, but also for the city to bring a unique style of romantic and fashionable dating feast.
Activity Highlights
Activity Theme: "Let the music bring us love!"
1, in the dating activities injected into the element of music, which is the biggest highlight of this event. We will invite Ma Tianyu, Ou Deyang, Xu Yuteng, Liu Jialiang, Fan Yichen, Xiang Xiang, Ma Yu and other famous singers to perform on stage.
2, from Taiwan's singer, known as the "music child", "Asia's first DJ" called Luo Baiji live disc performance, into the 10,000 people dating carnival.
3, the scene will have the Guangxi college singers ring, a number of campus singers will live biao songs.
4, dating music festival will also set "red chair", "eight-minute date", "a line of love", "love", "sing out", "love" and "love". The festival will also set the "red chair", "eight minutes dating", "love a line", "sing out", "destiny to touch" and other interesting links, so that the participants happy dating.
Market Opportunities
In Nanning, the dating market is very hot, has been a very wide range of people, whether it is eight minutes of dating, the mystery of the dinner for six and other forms of dating have received the city of men and women's popularity, and therefore the market value of these people can not be measured. The integration of music into dating activities will surely attract more people to participate actively. At the same time to attend the dating music festival star is also the red network singer or well-known artists, the star effect will drive the public participation, which undoubtedly also provides unlimited business opportunities for businesses, can directly and effectively establish the image and greatly increase the content of the brand value-added, comprehensively enhance the product visibility and promote its market share.
Media Support The event has received a lot of media attention, including Guangxi TV, Nanning TV, Guangxi Traffic Channel, Nanning Radio, Nan Guo Morning Post, Nanning Evening Post, Nan Guo Jin Daily, Space and Time Network - Space and Time Affair, Nanning News Network will report on the event.
The event will invite companies interested in developing the social image of the enterprise group as a sponsor, and for companies to achieve the following goals:
Provide the most direct and effective publicity strategy
20xx Qingxiushan large-scale outdoor dating music festival to the age of 18 years old or more than 40 years of age below the urban male and female young people as the main, the activities cover a wide range of not only urban white-collar workers, also have the The event covers a wide range of people, not only white-collar workers, but also students. It is expected that the flow of people in two days will be as large as 60,000 people, and the direct audience will reach one million people. The sponsor's corporate communication strategy will directly communicate with the customer groups, not only broad exposure, but also strong representation, the effect is not comparable to the general advertising techniques.
Enhancement of corporate image
Sponsorship of this event will have the opportunity to publicize the corporate brand image in the mainstream media in Nanning in the coming month, and the corporate products will also be with the 20xx Qingxiushan large-scale outdoor dating music festival to drive sales, to achieve the effect of twice the result with half the effort.
Increase customer trust in the enterprise
By sponsoring the 20xx Qingxiushan large-scale outdoor dating music festival, fully express the strong strength of the enterprise, and greatly increase the public's trust in the sponsor's products.
20xx Qingxiushan large outdoor dating music festival operation will be through the whole total title, special sponsorship, designated only product sponsorship, designated hotels, on-site area and other ways of operation and investment.
The total cost of the full title: 200,000 yuan
I. The purpose of the festival
(1) to build a long-term stable, influential original music platform on campus;
(2) to tap the campus music talent, promote the development of original music;
(3) to promote the development of original music. (3) Promote the communication and exchange of independent original music with the entire music and media industries.
The concert will be designed in the style of "avant-garde+fashion+passion+creativity", which is the unique positioning of the original music group.
Third, the activities of the hardware security
The location of the event is the Zhoucun District Stadium, where many large-scale party held. Performance speakers are professional guitar speakers 2, bass speakers, a world famous drum set. Imported full set of mouth speakers. The tuners are well-known local tuners to do on-site tuning.
Fourth, the specific process
(1) Festival time: December 25, 20xx
(2) Location: Zhoucun District Gymnasium
(3) rehearsal audition time::: xx month xx installation of audio equipment, xx month xx at 2:00 p.m. on the afternoon of 2:00 p.m. for the simulation of rehearsal audition, require all the Programs in accordance with the performance process rehearsal once, to ensure that the performance is foolproof.
(4) Stage setup: the morning of the performance day by the association responsible for personnel to set up the performance venue.
(5) Audience entrance: 5:50 pm audience entrance. The staff coordinates the order.
(6) The start of the show: 6:30 p.m. show officially started, the organizers appeared, and the main sponsor speech.
(7) The end of the show: around 9:00 pm the end of the show, the audience left the venue, the staff of the association and the performers took a group photo to commemorate the event, and the staff cleaned up the venue.
Fifth, the form of the festival
(1) performance form: the main original, can be part of the cover song.
(2) The units appearing in the show include more than ten colleges and universities in Zibo and dozens of local bands in the selection of 10-15 outstanding bands;
(3) In addition to the original campus band, there are famous musicians xxx to participate in the support;
Six, publicity programs
1, flyers: by the Staff in the five districts and three counties in the college district and the city issued a large number of.
2, banners: in the pre-event, will be related to the festival and sponsors of the banners placed in the crowded area, the length of 10m or so; during the event, the concert performance venues hanging out the relevant banners, and will be the promotional banners of the sponsors of the arrangement of the venue in the conspicuous place.
3, posters: posters will be posted in the five districts and three counties of the major universities, leisure and entertainment venues on the bulletin boards, the content of the painting and text in the form of embodiment.
4, spray paint: as the main tool of performance publicity, spray paint will be placed in the university campus for a long time, only until the end of the event. Spray painting is expected to be 5, each can be added to the sponsor's advertising content, the actual program after school organizers specific discussions.
5, media publicity to online publicity, music festival related publicity ads and video clips will be placed in the "nooks and crannies of the forum", "Zibo independent music network" and other websites on the front page.
6. Zibo TV and regional TV stations will be contacted to report on the festival.
VII. Participation and return
Participation:
1. Sponsors in the form of title sponsorship, and provide
part of the activities of the music festival of the university students funds;
2. Sponsors only sponsor the whole activity of one or a few, the sponsor is only required to provide the sponsorship of the funds. expenditure.
Returns:
1, sponsors in the whole cycle of activities will be Zibo independent music network's strong publicity, the main sponsor will get the event of the whole right to the title, other sponsors will also get the right to the title of the activities of the sub-activities;
2, sponsors will be able to perform in the performance of the scene to make speeches, etc., in order to achieve advertising and publicity;
3, flyers, banners, and so on, in order to promote the event;
3, sponsors will be able to promote the festival, but also to promote the festival, so that they will be able to promote the festival. p> 3, flyers, banners, posters, spray paintings and other promotional items can also be provided at the request of the sponsor, its advertising land.
Propaganda principles:
In order to ensure that the concert publicity work on the basis of normal, according to the sponsor's requirements to make any adjustments, the specific program can be further discussed by the two sides.
Background:
Rock and roll has been on the Chinese mainland for 20xx years, experiencing ups and downs and taking root and growing. Nowadays, the number of rock fans is increasing day by day, and with the birth of more and more rock singers and the release of rock albums, more and more young people are gradually accepting rock music as a part of their lives. As a foreign language institute, Erwai is always at the tip of the wave of the times, absorbing foreign nutrients as fast as possible. Rock music has become the favorite of young boys and girls in the school without exception. You can often hear people talking about heavy metal, British, post-punk, retro rock and other popular words on campus. However, the lack of a platform for communication was an obstacle to the development of rock music, as rock fans could not communicate with each other and could not learn more about the spirit of rock music. Rock music has become an underground music, and all the bands and musicians are anxiously waiting for an opportunity to come...
In this nascent period of rock music, all of us rock lovers are looking forward to the arrival of a sweet rain. And what Daily Arts is calling for is exactly what we want to do - let the flower of music bloom on campus. The Union of Associations and the bands will take immediate action to organize the first rock music festival with the fullest spirit and the strongest lineup to welcome the first baptism of rock music in Erwai.
Organizers:
The event is organized by the Union of Associations of the college and the bands of the school jointly *** with the planning and hosting. Since its inception, the Federation of Societies has held or hosted a number of large-scale cultural evenings and off-campus activities, the organization of experienced and talented, both outreach, arts, publicity and other functional departments, but also the leadership of all college-level associations, is the second outside the student activities of the rate. Erwai has a number of bands, the total number of known bands in the school has been more than 10, including both the famous [Ideal Country] band and the fledgling [candy&toys] band. Representatives from each band participated in the planning and preparation of this event as organizers, and organized the performances of bands on campus as well as professional bands from outside the school.
Activities:
Theme: The First Beijing Second Foreign Language Institute Rock Festival
Time: Initially scheduled for May 14th to 17th, the exact date to be determined according to the situation of off-campus bands.
The event will take place over two days, from 19:00 to 21:30 every night.
Location: Auditorium of the Audiovisual Center. The size of the event is 500 people or more for the best musical performances.
Format:
All performances are in the form of bands, highlighting the theme of rock music. On the first day of the show, the school band will perform music that is unique to the students, and will be interspersed with interactive music activities by famous singers in the school and promotional activities by the sponsors. On the second day, professional bands from outside the school will perform, without too much modification, to maintain the consistency of the performance, and strive to bring you pure music enjoyment, so that everyone can feel the charm of real rock music.
Publicity:
(a) Outdoor visual publicity:
1. Exquisite display boards *3 (color), indicating the theme of the event, the sponsor and the organizer. The form is simple and direct, with eye-catching colors to attract the attention of the public. Placed in the lobby of the main building, the entrance of the cafeteria and the lobby of the Chinese building. The size of the banner is 1.5m*1m, and the time period is from April 26 to April 30 and from May 7 to May 15, i.e. the day of the event. (Sponsors can add their own logo if necessary)
2. 50 posters (in color) with the event time and a brief description of the event, highlighting the theme of the event. Place them on the poster board of the school, the bulletin board of the dormitory building, the periphery of the playground, the kiosk, the newsstand, the water room and other places where posters can be put up. The size of the posters should be small to medium. The period of time is from May 7 to May 16, which is the end of the event. (Sponsors can add their logo if needed)
3. Banner*1, labeled with the theme and sub-theme of the event. Size 1.5m*8m, placed at the entrance of the auditorium of the Audiovisual Center, and in the hall on the night of the performance. Time is from May 7th to May 16th. (If the sponsor needs to be named)
(2) school media publicity:
1. school radio station publicity: from May 7 to 14 broadcast 3 times, used to publicize the content of the event, to attract the attention of the masses, and finally explain the name of the sponsor.
2.