(Discussion)
Planning: Qingbaijiang Tourism Portal Network
First, the food festival overview
(1) Festival Name: 2012 Fourth Mutton Food Festival
(2) Organizers: the District Propaganda Department, the District Tourism Bureau
(3) Sponsored by: Resort, Portal Network
(4) Co-organizers: to be determined (Luzhou Laojiao, Dragon Fish, Pepsi, agricultural and sideline products enterprises, Ordos Cashmere Group, Snow
Beer, real estate companies, etc.)
(5) Activity time: December 2012 XX~YY
(6) Activity location:
(7) Holiday Theme:
Second, the main activities (can be deleted, Any combination)
(1) xxxx Scattered sheep culture and Li Boqing calligraphy and painting exhibition
Please District Propaganda Department to invite Li Boqing to Xijiang Yue scattered sheep culture, promote the improvement and development of the people's storytelling in Qingbaijiang, and at the same time organize Li Boqing calligraphy and painting exhibition.
⑵ Twin sheep baby collection
Citizens whose households are in Chengdu City (or Sichuan Province), who were born in the year of the sheep, twins and above, no age limit, no gender limit, will be able to get a surprise sent by the organizing committee of this festival! At the same time, these baby sheep are invited to participate in this Lamb Cultural Festival and show their talents. Note: The event can be organized in the name of the Tourism Bureau or the District Publicity Department.
(3) Ordos Cashmere Clothing Exhibition and Sale (incidental clothing show)
Joint Ordos Cashmere Clothing Company **** with the organization.
(4) Primary and secondary school students painting/composition contest
Jointly with the Education Bureau, the school together to engage in, around the sheep culture to carry out painting, composition contest.
(5) mutton food festival photography contest
Joint District Propaganda Department, Qingbaijiang Photography Association **** with the organization.
(6) Sports/Dance Crosstalk Show
Students' National Standard Dance Show, Yoga Show, Taiji Show, Martial Arts Show, Bicycle Stunt Show.
(7) Ethnic performances
Invite Qingbaijiang related dance teams, dragon dance teams, etc. to participate in the performance.
(8) Mutton dish-making show
The chef of Xijiangyue will perform mutton cooking skills and interact with diners to teach tourists to make dishes on site.
(9) Mutton Soup Drinking Competition
Participants each have 3 bowls of mutton soup, and the first one to finish it within the stipulated time wins.
(10) The 1st Mahjong Invitational Tournament
The tournament is divided into peripheral rounds and finals, and the finals will be held during the Sheep Culture Activity Festival.
Note: The tournament can be normalized in the future and held once a quarter to gather popularity.
(11) Interactive games
Pulling sheep carts, sheep catching contest, sheep driving contest, jumping Zhuang pot,
(12) Agricultural and sideline product shopping
Invite Qingbaijiang agricultural and sideline product enterprises to participate in the exhibition.
(13) Tug-of-war Contest
Organize tourists to participate in the tug-of-war contest.
(14) Open-air movie
Play old movies of the Anti-Japanese War and the Liberation War period for tourists for free.
Third, the theme of the reunion
(1) China Mobile high-end customer theme of the reunion
daytime to participate in the expansion of activities, the evening from the above program to choose a few, plus the mobile company's own program group synthesis of this reunion. (2) Industrial and Commercial Bank of China Employees and High-end Customers Association
During the daytime to participate in development activities, and in the evening to choose a few programs from the above, plus the Industrial and Commercial Bank of China's own program group to synthesize this association. (3) Gujin Securities High-end Clients' Reunion
During the daytime, we will participate in the expansion activities, and in the evening, we will select a few programs from the above, and add Gujin Securities' own programs to form this reunion. (4) China Post Year of the Dragon Reunion
Choose a few programs from the above, and add China Post's own program group to synthesize this reunion.
(5) Industrial and Commercial Bank of China Employees and High-end Customers Reunion
During the daytime to participate in the development activities, and in the evening to choose a few programs from the above, plus ICBC's own program group to synthesize this reunion. (6) Qingbaijiang Hong Kong, Macao, Taiwan and Foreign Friends Christmas Carnival Night
Jointly with the United Front Work Department of the district, Hong Kong, Macao, Taiwan compatriots and foreign friends who have made contributions to Qingbaijiang are invited to participate in the Christmas New Year's Eve Carnival.
Note: The cost is borne by the sponsors.
(7) feel the outstanding people reception
By the district government, the banquet for 1 year to make outstanding contributions to Qingbaijiang workers.
Note: The cost is borne by the sponsoring organization.
(8) other large enterprises such as the end of the year party
Fourth, the preparatory work
(1) the formation of the Sheep and Meat Cultural Festival preparatory team, each in its own way.
⑵ pre-publicity
① use the tourism portal, do special publicity;
② production of DM single folder newspaper distribution; the use of postal customer system mailed;
③ SMS, MMS mass-mailing publicity (mainly for the hotel's existing customers and the Qingbaijiang area has a certain strength of the enterprise and individual owners, etc.);
④ bicycle wing bicycle riding publicity;
⑤ waist drum team parade
⑥ Forum festival news
⑦ Invite the TV station to do a special program
(3) Venue layout
① Square stage: stage and control room repair and clean up, to ensure that the use of the
② Square layout: the mutton soup pot table according to the requirements of the customers around the square layout;
③ Banquet hall: banquet hall to provide an area set up for the soup pot table. Banquet hall: the banquet hall to provide an area set up for the soup pot table, to ensure that the indoor consumption of soup pot needs.
③ Banquet hall: provide an area for soup pot table to ensure that the indoor consumption of soup pot needs.
④ Ambience creation: complete the creation of festive atmosphere in the park, hanging publicity slogans and banners.
(4) goods preparation
by the person in charge of procurement personally supervise, organize all the lamb festival items purchased and prepared by the person in charge of the catering department to implement all the tableware, service personnel to adjust to ensure that the people, money and materials in place.
(5) food research and development
The catering department is responsible for the development of mutton dishes, the requirements of new products, boutique, new and different.
V. Activity details (omitted)
VI. Implementation of the program (omitted)
VII.