A gym jerking iron selfie with the two words punch card will appear more than three times a week in the circle of friends of Hefei guy Xiao Chen. Middle-aged and elderly street square dancing, young people go to the gym sweat, now, go to the gym as a more hip lifestyle, included in a lot of young people's fixed consumption list.
Gym into residential areas, business district standard
Reporters to the political district of the green residence neighborhood as the positioning of the review software search, 5 kilometers within the scope of the search to sixty or seventy gyms. In the political affairs area of some large shopping malls, such as Swan Lake Wanda, Yintai City, Wanxiang City, China Resources Colorful City, etc., there are gyms exist.
Wu coach engaged in fitness instructor work for many years, told reporters that the gym is a sunrise industry, people's fitness awareness is getting stronger and stronger, and the gym after years of competition is also becoming more and more standardized, some of the larger gym brand formation, but also began a chain of ways of doing business. For example, in Hefei, the health fitness, Jinshibao fitness, etc. are stationed, and opened a chain of stores in various districts of Hefei.
The chain of branded gyms is conducive to consumers' free choice of fitness location. Huabang World Trade City in the health of the Ginza gym staff told reporters that their fitness card in Hefei stores is universal, such as some customers work in the political district home in Binhu, you can work time in the political district stores, holidays in the Binhu District stores, it is very convenient.
And all kinds of facilities in the gym is also more and more perfect, the reporter visited several gyms in Hefei, in addition to treadmills, ellipticals, bicycles and other equipment, many gyms are also equipped with swimming pools, steam rooms and other facilities. The gym equipment, higher safety performance, more complete functions.
In addition to the provincial capital of Hefei, in other cities in Anhui Province, as well as counties and districts, gyms are also gradually developing. on September 25, the reporter searched for a hotel in Guizhi District, Chizhou City, there are seven gyms within 5 kilometers of the vicinity.
Yang Tao, who lives in Dangshan County's Aoyuan District, told reporters that there are 2 gyms near his home, which can be reached on foot. He will go to the gym every day after dinner to work out: "7:00 or so gym people, and occasionally there is not enough gym equipment, after the Mid-Autumn Festival, I feel that the gym people and more."
Fitness is consumption is also an investment
Wu coach feel that in the last decade, from outdoor exercise to go into the gym to receive professional fitness guidance, people's mindset has undergone a relatively big change. "Nowadays, young people work with high intensity and pressure, and most of them attach great importance to the management of their own health. Many people also take the gym as a way of social life, I myself and many customers have become friends, and customers in the gym to meet their partners. "Wu coach said.
Small Chen felt that after sitting more and more after work, her weight plummeted and she started to get a small belly, so she chose to work out at the gym: "I like to wear headphones and listen to songs when I run, so indoor workouts are safer for me. In addition the gym can use more professional fitness equipment, also can get professional fitness guidance, I feel more scientific and efficient than their own exercise."
Chizhou City, a fitness coach surnamed Li told reporters, generally speaking, March - September is the gym's peak season of consumption, he came into contact with the customers, more than 80% of the customers to the gym's purpose is to lose weight, the customer to use the frequency of fitness is to use the treadmill, elliptical and other equipment, women will be more willing to choose the exercise class and other courses.
In addition, the gym's relatively expensive personal training courses are more and more acceptable to consumers. In the Hefei 1912 neighborhood of a gym, the work of just over two years of Mr. Yu once purchased more than 20,000 yuan of personal training courses: "About one-third of my savings, so buy more affordable, these courses are enough for me to go on for two years."
Mr. Yu said the money for private lessons was intended to be used as a down payment for a car, but he had a medical checkup some time ago and found a lot of health problems: "I found out that I have a mild fatty liver, thick blood lipids, and I have some problems with my heart and cervical vertebrae, and the doctor suggested that I should exercise more. Private training courses, the coach can give me tailor-made fitness program for my problems, will also give some reasonable advice on diet, I feel pretty good."
The private tutoring program delayed the purchase of the car plan, Mr. Yu thinks it is worth it: "Nothing is more important than health. In fact, come to the gym is not just consumption, but also a kind of investment, an investment in yourself and your health. "