In 1991, Taiwan's famous local record label Flying Saucer Records was taken over by Warner Music Group, and the acquisition of Flying Saucer Records in 1996 marked Warner's full-scale entry into the Chinese music industry. The original Flying Saucer singers Wang Jie, Tsai Chin, Aaron Kwok, Jiang Yuheng, Ye Qianwen, Su Rui, Zhang Yusheng, Chen Baiqiang, Lv Fang, Lin Yilian's record rights also belong to Warner. Flying Saucer Records was renamed "Warner Flying Saucer" (Warner Music and Flying Saucer Records), but Warner Flying Saucer in the chaos of personnel changes, its business performance and market share in the middle of 1997 was once in the doldrums, belonging to the singers have jumped after the expiry of the contract or will not be renewed, and its once presented only Zheng Xiuwen (05 years has been transferred to East Asia). (05 years has been transferred to East Asia Records), Aaron Kwok (05 years at the end of the transfer to the culture of the big country) two indicators of the dilemma of well-known singers.
Warner Records in the 1990s, the most worthy of the circle is, in 1995, Zhu Zheqin adawa successfully pushed to the world market, "Sister Drums" album in 56 countries and regions synchronized release, becoming the first international record history of the global release and the highest-selling Chinese record, in the international music scene caused strong repercussions.
In 1998, Zhou Jianhui, the former general manager of EEI (EEI Millennium Records), took over the post of general manager of Taiwan's Warner Discs and began to reorganize Warner Discs' corporate structure, and in the same year, he also acted as an agent for Gigi Leung and Leo Ku's releases on Hong Kong's EEI. Based on the consideration of corporate image reconstruction, Warner UFO officially changed its name to "Warner International Music Co., Ltd." in 1999, and changed its corporate logo to Warner Music Group's corporate logo, and the original UFO's corporate logo formally disappeared into history. In 2000, Warner reached out to the Taiwan and mainland markets, signing two big names, Zhang Huimei and Na Ying, as well as creating a popular diva, Sun Yanzi, together with Zheng Xiuwen in Hong Kong, constituting Warner's unique "Diva's Palace". In addition, Warner has been attacking the mainland market by signing a contract with Maitian Music, an independent label specializing in school music, and Pulai Music, which is based on the concept of professional performing arts management, and both of them have become Warner's franchises, establishing "Warner Maitian". The two became Warner's franchises and established "Warner Makita". Warner Maitian recruited Park Shu, Zhou Xun, Old Wolf and other top male and female singers Sun Nan and Na Ying, which undoubtedly expanded Warner's brand connotation and influence in the mainland. In the fast-growing 2000s, the mainland music market was monopolized by Warner, with sub-label Maitian Music (which specializes in campus singers) singer Jin Haixin reaching the peak of her career after joining Warner, and Ye Bei's debut album "Double Fish" joining Warner's, which was also highly acclaimed, while Park Shu's albums have become even more sought after on the mainland music market.
In 2002, Warner Music's music director Chen Jianning brought F.I.R.'s master tapes to Chen Zaisan, who was so amazed that he didn't even see them and immediately decided to sign them, after which F.I.R. made Warner's career a complete success, which was supposed to be Chen Zaisan's most important and correct decision!
In 2004, Warner's partnership with Maitian ended, and Maitian Music partnered with Taihe Media to form Taihe Maitian.
April 13, 2004, the fashionable band F.I.R. Feier debuted with a record-breaking pre-order of their debut album, the self-titled album topped the Taiwan sales charts for 13 weeks, and took second place on the annual record sales charts for that year as a newcomer! In 2004, F.I.R. dominated the Chinese music scene, with record sales, album quality and popularity soaring at a rate that is still unmatched.
Beginning in 2005, with the departure of many of the divas, Warner Music's strength was not as strong as it had been before, with only F.I.R. and Xin Xiaoqi supporting Warner's "Diva" banner.
On March 23, 2005, EMI Virgin (now Gold Typhoon) artist Elva Hsiao switched to Warner Records, due to personnel changes at the top of Warner Records at the time, and in March 2006, because of a year of no album, the record company defaulted on the contract, which was automatically terminated.
On October 11, 2006, Alex Hsiao renewed her contract with Warner Records. In 2008, under the impact of the buy list of events of the Gold Typhoon executives Chen Zesuan returned to Warner Records, reappointed Warner Records Greater China President. In the case of Sun Yanzi, Zhang Huimei and other first-tier singers have left, Chen Zeshan leadership of Warner Records began to sign many singers, including black asthma club beauty (now renamed Black Girl), Xu Ruoxuan, Zhang Dongliang, Huang Lixing, etc., but also boldly signed due to the selection of the rapid rise in popularity of the Yang Zongwei and Siao Jingteng, both of which became the king of the newcomers in '08, the album sales of the popularity of the king.
On March 10, 2008, Xiao Jingteng joined Warner Records. 2007 because of the singing contest instant popularity of Xiao Jingteng, determined to join Warner Music, Warner Music special and then today held a grand signing press conference of Xiao Jingteng, has always been mysterious, low-profile, provincial word of Xiao Jingteng, in today's important occasions, the performance is still calm, Warner Music Greater China general manager Wang Beifen more brought a very special and mysterious gift, we all know that Chinese diva Zhang Huimei has a million microphone "Xiao Bai", the record company also sent a "Xiao Bai" to Xiao Jingteng, but it is a loud male, the purpose is to hope that he can be on par with the diva to the whole of Asia. The company also gave Xiao a "small white" to the record company, but it was a loud male, in the hope that he could look up to the diva and speak to all of Asia.
April 22, 2008, under the singer Alex Hsiao contract expired to join the old owner EMI Virgin (Baidai Virgin Records, now Gold Typhoon).
In December 2008, after Asian pop diva Jolin Tsai's contract with Gold Typhoon expired, Jolin Tsai insisted on following her mentor Chen Zesan and joined Warner Records, adding a tiger to Warner Records and becoming Warner's first sister.
On December 16, 2008, at 9:10 pm, singing diva Jolin Tsai joined Warner's signing ceremony in Beijing's Water Cube in a grand event. For the arrival of this diva, Warner obviously attached great importance to the event, spending about 5 million yuan in rent to arrange the conference to be held in the Water Cube, with the president of Warner Music Asia Pacific, Lachiea, the president of Warner Greater China, Chen Zesan, and the president of Dongfeng Culture Production Co. Lachiea, president of Warner Music Asia Pacific, Chen Zeshan, president of Warner Greater China, and Ge Fuhong, president of Dongfeng Culture Production Co., Ltd. were all present to witness this important moment, and Jolin Tsai, as Warner's new "first sister," had the honor of being the first singer to hold a press conference at the Water Cube in the history of the company. According to media reports, the signing bonus is as high as 120 million dollars. Jolin Tsai's accession means that Warner's Diva Palace will soon lead to a new reorganization. With Warner Records' current shortage of top tier singers, Jolin Tsai will play the role of first sister.
On December 29, 2008, Huang Xiaoxun joined Warner Records .
In 2009, Joe Jelly Entertainment officially terminated its contract with Warner Records, and its groups 5566, Seven Flowers and 183club were officially disbanded. New Asia Entertainment Group and Big Country Big Bear Star Entertainment's singers' records were distributed by Warner Records.
November 26, 2009 at two o'clock in the afternoon, F.I.R. "contract renewal press conference and the official website of the establishment of the General Assembly" in the Xinhai Jinjiang Hotel was held in grand, Mr. Jianning and Qin's black and white dresses with flyer punk style white sarongs, simple and stylish. Afterwards, Warner Music Greater China President Chen Zesan went on stage and signed the contract with F.I.R. on the huge contract board and specially presented a classical "silver carved flower warmer". F.I.R.'s Chen Zaisan and the band have deep feelings, Chen Zaisan left Warner in the middle of two years, which is also two years of F.I.R.'s silence, on that day Chen Zaisan and F.I.R. embraced, declaring that "this year is the fifth anniversary of F.I.R.'s debut, F.I.R. has always been there!" And all four of them reddened their eyes. In addition, F.I.R.'s official website was officially launched and named "Backland". Lead singer FAYE said, "F.I.R. has always believed in the existence of 'paradise', and that's where Fairyland In Reality, the original meaning of our group name, comes from. " . On December 25, 2009 F.I.R. released their fifth anniversary album "Let's Smile Together! , which undoubtedly added another important piece to Warner's eastward rise.In June 2015, F.I.R officially terminated their contract with Warner Records.
In December 2009, Warner Music, Benshan Media, Taiwan's Dongfeng Media, and Universal Heat Brothers AV formally signed a cooperation agreement at Beijing's Liu Laogan Stage, announcing that the four entertainment groups were joining forces to create a Chinese TOP YOUNG idol group. Led by Benshan Media, the four groups will work closely together in the areas of selection, recruitment, training, production, publicity and brokerage. Mr. Zhao Benshan, Chairman of Benshan Media Group, Ms. Ge Fuhong, Chairman of Xinya Dongfeng Media, Mr. Chen Zesuan, President of Warner Music Greater China, Mr. Zhao Chenguang, President of Universal Heat Brothers AV, Mr. Zhao Chenhao, Vice President of Universal Heat Brothers AV, and Mr. Xiao Shenyang attended the signing ceremony.
In 2010, Seed Music allied with Hong Kong's BMA Entertainment (BMA Records), and the agency distribution of Hong Kong's East Asia Records and A Music's singers in Taiwan and Sing-Malaysia has been transferred to Warner Records, with the exception of Andy Lau's Mandarin recordings in Taiwan under the name of the Ying Yi Entertainment that he founded, but in the Sing-Malaysia region, which is handed over to Music Street/Play under Warner Records.
On June 1, 2010, the hard rock band Dongchengwei joined Warner Records and released their debut mini album of the same name in July, which shook the Chinese music industry.
In 2011, Lehua Entertainment's artists were distributed by Warner Records in Taiwan.
In January 2011, Xiao Huangqi joined Warner Records. on January 14, 2011, Xiao Huangqi released his Mandarin album "Lonely Chord" (his seventh album) .
August 8, 2011, 8:08 pm, the new four heavenly kings, Chinese music world pop king JJ Lin held a grand signing press conference to join Warner Music at the China World Trade Center Hotel, the tallest building in Beijing, and officially signed with Warner Records. Warner attaches great importance to the arrival of this king, and the press conference was specially scheduled to start at 8:08 p.m., symbolizing that JJ Lin's acting career will go on all the way to 8888. Not only did Jolin Tsai, Khalil Fong, J.T. Hsiao, Huang Xiaochun, Kiki Sit, Xiao Huangqi, Guo Caijie and other fellow artists record VCRs to send their blessings, but Warner Greater China President Chen Zesuan and Warner Pan-Pacific President Lachie Rutherford were also present to support the event. The President of Warner Greater China, Mr. Chen Zaisan, presented a beautiful handmade piano studded with rhinestones to JJ Lin as a congratulatory gift in the hope that he can create more and better music works with his specialty of piano in the future. Warner Greater China President Chen Zesuan on the stage on JJ Lin spared no words of praise, Chen Zesuan introduced, in fact, as early as 2003 years ago, had for the diva Zhang Huimei album production "real", in the hundreds of demos, the sound of JJ Lin "love at first sight", at that time on the intention to throw out an olive branch, but also because of learning that JJ already has a signing company expressed deep regret, this is also the case for JJ. The company expressed deep regret, which also laid the foundation for the cooperation between JJ Lin and Warner's, today JJ Lin finally joined Warner's, Chen Zesuan frankly said that after a lot of good things have been done, he also finally got a wish. For JJ Lin, Chen Zesuan gave his high evaluation, for the rumors of 900 million sky-high signing bonus, Chen Zesuan also do not deny: "He is a very high value singer, although the signing bonus has been high to a collapse of the outrageous state."
December 31, 2011, JJ Lin released his ninth solo album, but also signed Warner Records after the release of the first album "learn not Lost N Found". As soon as the album was released, it immediately became the champion of the industry's authoritative charts in the digital, radio, and online industries. Warner Music also held a grand press conference in Taipei to celebrate the success of the album, and awarded 15 gold medals to JJ, congratulating him on his debut album, which has achieved remarkable sales. Not only did he win first place in the record channel, digital, internet, radio and TV, but also in the major charts, and won 15 championships in one ****, the strength is quite amazing, and also won major awards with "Can't Learn", expanding into the Taiwan market, and consolidating the status of the king of the Chinese music industry.
On October 14, 2012 at 15:00, Qiao Renliang held a fan apology meeting at the Atrium Square of Shanghai Guangqi City and officially announced his signing to Warner Records.
On December 7, 2012, SpeXial released its debut album of the same name by Warner Records.
On March 13, 2013, JJ Lin released his 10th full-length album Stories Untold, and Warner Music invited many popular singers as well as powerful actors and actresses*** to join in the event, adding many stars to JJ's 10th anniversary brand new album, which is of great significance. In addition, Warner Music invited 10 famous movie, commercial and MV directors, as well as multinational photography and production teams, to create a customized storyline for each song in the album "Stories Untold", and the planning and production period lasted for half a year from the start of the project to the completion of the filming; JJ personally communicated with all the directors about the ideas and scripts, and didn't pretend to be in someone else's hands. The highest specification in the history of Chinese music industry, ten MVs and ten microfilms, the highest specification to commemorate the debut of ten years, the debut of the 10th anniversary of the glory of the masterpiece. The next day after its release, the album immediately landed on the top of five major Chinese charts and GMUSIC charts, with an amazing sales rate of 83.35%, covering almost all market share that week. Radio, digital, and other physical charts were all top, as well as the No. 1 and No. 2 spots of all major Asian telecom operators. It also won the top spot on all platforms for the month. In addition to sweeping the digital, radio, and physical sales platforms, the microfilms and music videos that have been broadcast since the release of the film have created a wave of popularity throughout Asia, with more than 47 million views on various video networks throughout Asia and counting, a phenomenal momentum.
In June 2013, JJ Lin renewed his contract with Warner.
In January 2014, Yang Peian joined Warner and released his new Mandarin album "Sleeping Beast".
On April 29, 2014, Warner Music Group announced that it had signed a merger and acquisition agreement with Gold Typhoon Records for all of its music recording rights and its artists, with Warner Music acquiring Gold Typhoon's renowned music tracks (effective mid-June).
On July 2, 2014, singer-songwriter Wu Kequn, who has both idol strength and power, joined Warner. Warner Music also greeted the arrival of the "all-star king" Wu Kequn with the highest specifications, and Lachie Rutherford, President of Asia Pacific, personally flew to Beijing to officially sign a 3-year, 3-album contract with Wu Kequn in the presence of media from all over Asia! Yesterday at a press conference, Wu was asked how he was feeling, and he confessed, "I'm looking forward to this day, I'm very excited inside, and I was so nervous last night that I couldn't sleep!" At this important moment, Warner Music announced that it will build a new music career for him by giving him a "world map scratch card", promising to organize a world tour for him in major cities around the world, such as Beijing, Shanghai, Taipei, Hong Kong, Macau, Sydney, Las Vegas and other first-class cities! The purpose of the tour is to promote Wu's good creations and music to the world, so that more people can see his music! For his part, Wu Kequn said, "Thank you for the company's planning, I will absolutely cheer up and not let everyone down!"
On September 4, 2014, Li Ronghao joined Warner and released his second solo music album "Li Ronghao" on November 28 of the same year.
On November 15, 2014, Jolin Tsai released her 13th Mandarin album, "Yuck". The concept of "呸" comes from the harmonic sound of "PLAY", which contains multiple meanings such as "script" and "play" as well as "performance". The word "PLAY" contains multiple meanings such as "script" and "play" as well as "performance", echoing Jolin Tsai's many new experiences and insights into the stage of life over the past two years, and the performance factor is always on the rise in her. Jolin Tsai once mentioned in a chat with the project that she envies actress Meryl Streep, whom she admires, because actresses are able to experience different roles in their lives through different movie scripts.
On December 27, 2014, JJ Lin released his 11th Mandarin album "New Earth". 2014 has seen countless disasters and upheavals, and in the midst of all the fear and panic, JJ Lin, who was just crowned King of the Golden Melody but lost his loved ones the year before, did not stop creating due to the ups and downs of his own life, but instead, he gained more inspiration and strength, hoping to use his human emotions as the starting point for his work, and to write a book that can overlook the world he lives in, full of insightful perspectives. Instead, he gained more inspiration and strength, hoping to use his human emotions as a starting point to write works that look down on the world he lives in and are full of introspective views. After experiencing sorrows and joys, JJ Lin releases "New Earth GENESIS", a work of vision that awakens people to face problems and reflect on them.
April 10, 2015, Wu Kequn released to join Warner's debut album, but also personal 8th Mandarin album "Counting Stars".
December 25, 2015, JJ Lin released his 12th Mandarin album "Dialogue with Himself", creating a precedent in the Chinese music industry by using the "head recording" technology to create a sense of space and create a "3D super three-dimensional surround hearing".
This is the first time the Chinese music industry has used the "head recording" technology to create a sense of space in the sound, creating a "3D super stereo surround sound".