cK, the so-called "make men the sexiest" of the United States, the designer Calvin Klein's name is embroidered on the waist of the ***, very conspicuous.
Most of cK's *** are very simple, usually black, white or light gray knit ***. But the cK *** ads were very provocative, with a black-and-white ad featuring the famous model Bruse Weber resembling Adonis, a beautiful boy from Greek mythology, leaning on a white rock against a backdrop of blue skies, wearing nothing but a pair of Calvin Klein's ***.
This advertisement once attracted the attention of countless American women, who flocked to buy cK underwear for their husbands and boyfriends. cK underwear has become a classic choice spreading all over the world. A survey showed that urban women accounted for 60% of lingerie consumers.
Compared with the growing female underwear market, China's male underwear market is currently in the primary stage of development. Statistics show that the production of men's underwear is only 1/6 of the production of women's underwear.
However, in terms of the actual market capacity, China's male consumer population is large, and there is a greater demand for underwear brands, so it is clear that there will be a great deal of room for development of men's lingerie in China.
There are a lot of men's lingerie brands in China.
2. CK's brand historyCK (Calvin Klein) is the first major designer brand in the United States, once four consecutively won the prestigious clothing awards. calvin Klein has "Calvin Klein Collection" (high fashion), "CK Calvin Klein" (senior ready-to-wear), "Calvin Klein Jeans" (denim) three brands, in addition to casual wear, socks, underwear, pajamas, swimsuits, perfume, eyewear, home furnishings and so on.
Calvin Klein was born in 1942 in Bronx, New York, the United States, graduated from the famous New York Fashion Institute of Technology (F.I.T.) in 1962, served as a design assistant and freelance designers, founded the Calvin Klein brand in 1968. Calvin Klein advocates minimalism and a modern sense of the metropolis, the use of a large number of natural materials such as silk, satin, hemp, cotton and wool. Calvin Klein's philosophy of minimalism and modern urbanism, with its extensive use of natural materials such as silk, satin, linen, cotton and wool, combined with sharp tailoring and neutral colors, presented a clean and perfect image, and set the tone for Calvin Klein's designs. At the beginning of the design period, Calvin Klein launched simple and generous suits and jackets, which were immediately favored by New York department stores and made Calvin Klein well-known; after that, Calvin Klein's simple lines and introverted design created a comfortable and pleasant attitude towards dressing, coupled with the advantages of easy mass production due to the simplicity of the style, which was very popular among the urban Calvin Klein's simple lines and restrained designs created a comfortable and pleasant attitude towards clothing. In the late 70's, Calvin Klein launched a new denim line, featuring pretty baby Brooke Shields *** and a TV commercial that said, "There's nothing between me and my Calvin!" The provocative words strung together sexiness and CK jeans, which ****ed up sales dramatically. Later, in 1982, the Underwear lingerie collection was released, and CK's seductive advertisements pushed lingerie from a necessity of everyday life to a sought-after fashion item. Fragrances are another important part of Calvin Klein, Obesession, Eternity and Escape in the 80's added a lot of topics for Calvin Klein, and cK One unisex perfume, first launched in 1994 and cK be after that, was once again successful in stirring up the concept of gender barriers to make Calvin Klein climbed to the top again. Calvin Klein climbed to the top again. In 2003, New York PVH Group merged Calvin Klein, Calvin Klein himself retired from the background, replaced by Italo Zucchelli and Francisco Costa as men's and women's clothing design director, but from the recent one or two years of new designers to launch the design of the series, the two are still inherited by Calvin Klein consistent metropolitan The spirit of simplicity, to maintain the CK classic.
3. CK's related historical events Calvin Klein has Calvin Klein, CK Calvin Klein, Calvin Klein Jeans three brands, in addition to operating casual wear, socks, underwear, pajamas, swimsuits, perfume, eyewear, home furnishings and so on. The most impressive thing about Calvin Klein is its unique marketing approach, reinterpreting jeans, underwear, perfume, *** or semi-nude images from a modern perspective, constantly teasing the audience's vision, equating sexiness with Calvin Klein's brand image, and setting off a whirlwind from the 70's and 80's.
Calvin Klein Jeans is a brand of casual wear.
Calvin Klein was born in 1942 in Bronx, New York, USA, and graduated from the prestigious Fashion Institute of Technology in New York (F.I.T.) in 1962, where he worked as a design assistant and freelance designer, and founded the Calvin Klein brand in 1968. Calvin Klein's philosophy of minimalism and modern urbanism, with its extensive use of natural materials such as silk, satin, linen, cotton and wool, combined with sharp tailoring and neutral colors, presented a clean and perfect image, and set the tone for Calvin Klein's designs. At the beginning of the design period, Calvin Klein launched simple and generous suits and jackets, which were immediately favored by New York department stores and made Calvin Klein well-known; after that, Calvin Klein's simple lines and introverted design created a comfortable and pleasant attitude towards dressing, coupled with the advantages of easy mass production due to the simplicity of the style, which was very popular among the urban The simple lines and restrained design of Calvin Klein created a comfortable and enjoyable attitude towards clothing.
In the late 70s, Calvin Klein launched a new denim collection, featuring the beautiful Brooke Childs *** as the spokeswoman for the brand. Cedars *** spokesperson and a TV commercial that said, "There's nothing between me and my Calvin!" The provocative words linked sexiness and CK jeans, which ****ed up sales. Later, in 1982, the Underwear lingerie collection was released, and CK's seductive advertisements pushed lingerie from a necessity of everyday life to a sought-after fashion item. Fragrances are another important part of Calvin Klein, Obesession, Eternity and Escape in the 80's added a lot of topics for Calvin Klein, and cK One unisex perfume, first launched in 1994 and cK be after that, was once again successful in stirring up the concept of gender barriers to make Calvin Klein climbed to the top again. The first cK One unisex perfume was launched in 1994, and the subsequent cK be was another successful challenge to the concept of gender barriers, allowing Calvin Klein to climb to the top again.
In 2003, the New York PVH Group acquired Calvin Klein, Calvin Klein himself retired from the scene, replaced by Italo Zucchelli and Francisco Costa as men's and women's clothing design director, but from the new designers in the last one or two years to launch the design series, the two people are still inherited the Calvin Klein consistent urban simplicity. Klein has always been the spirit of urban simplicity, to maintain the CK classic.
4. What is the history of Calvin KleinFrom the beginning of the establishment of his own company in 1968 to the present, Calvin Klein has been in the fashion industry for forty years, enjoying fame, and is considered to be the representative of today's "American fashion". He believes that today's "American fashion" is "modern, minimalist, comfortable, gorgeous, casual yet elegant," from the rise of the 1970s to the present, the consistent modern urban style loved by the taste of the community. Calvin Klein's work is clean, meticulously tailored, and in elegant, neutral-colored fabrics, it shows a simple, sharp fashion style, which is also Calvin Klein's design philosophy. I also find that the essence of American style is international in character," he says. Like New York, it's not a typical American city, it's a typical international city. The same goes for London, Tokyo or Seoul. People in these cities respond to my designs because their lives and needs are very similar. Modern people have their **** in common no matter where they live."
In 1968, Calvin Klein first launched women's coats, immediately favored by the New York department stores, and placed a large number of orders, so that Calvin Klein popularity opened up; after that, Calvin Klein clean lines and styling introverted design, not only captured the buyers and the fashion media's affirmation of a comfortable and enjoyable attitude towards clothing, and more laid the foundation for a huge fashion industry in the future. The company's name is Calvin Klein, and it's the first of its kind in the fashion industry.
Calvin Klein likes to clean and perfect image, so it is also expressed in the clothing, the use of silk, satin, linen, cotton and wool and other natural materials, with sharp tailoring, presenting a kind of noble style, and until today has never changed. In the late 70's, Calvin Klein launched an original denim line with pretty baby Brooke Cedars as the spokesperson and a TV commercial that said, "There's nothing between me and my Calvin!" Extremely provocative words that immediately *** boosted sales. Similarly, the Underwear lingerie line, released in 1982, with its provocative advertisements (e.g., Marco Warburg), changed the global perception of lingerie and became a sought-after fashion item. Perfume is undoubtedly also the representative work of Calvin Klein, Obesession, Eternity and Escape in the 80s, adding a lot of topics for Calvin Klein, and cK One unisex perfume, first launched in 1994 and then cK be, the concept of breaking gender barriers, so that the brand's career climbed to the top again.
"Minimalist style" is Calvin Klein in the design of the "registered trademark", but also the current trend, but when "minimalist style" is no longer a popular trend, he will change his mind. But when "minimalist style" is no longer a popular trend, will he change? In response to this question, the confident Calvin Klein once said, "I think my design philosophy tends to be more modernist, and I will continue to focus on the aesthetics of a tendency to emphasize a pure and simple, relaxed and elegant spirit. I always try to be pure, sexy and elegant, but I also try to be consistent and true to my dreams. I think people will therefore understand better what I want to present and they will appreciate it and respond positively to it.
Advertising is the best focus of Calvin Klein's creative expression, since its launch, the strong visual impression of "sexy" has been synonymous with Calvin Klein advertising, and Calvin Klein is also quite good at shaping the image of the characters, through his hand in the success of super models such as Christy Turlington, Calvin Klein favors nudity, whether in lingerie, fashion or perfume ads, models are often seen in *** or semi-nude poses, and the visual impression is very sexy and not vulgar, which keeps Calvin Klein in the forefront of popularity at all times.
One of the key styles of Klein's products is sexy, so in his ads this characteristic has been played to the fullest: his ads often use nude portraits, aiming to create a perfect, artistic image; but sometimes Klein will play some ball, such as in its underwear ads to enable a seemingly underage female model to pose with pornographic meanings of the bottomless pose, which caused a lot of controversy. This caused a lot of controversy and was interfered with by the British Advertising Standards Authority (ASA). In Calvin Klein's concept of sexy is diverse, so recently his ads have been missing the bone and decadence of the past, replaced by a group of energetic, youthful and healthy, with a bright smile of the young people, the enthusiasm of the charm of the easily captured the hearts of consumers.
Calvin Klein said he wanted to design clothes for modern women who are active in social and family life, and who seek balance among them. They are a group of women who value their souls and look kind, but don't have a lot of time to spend in front of the dressing mirror. They want a relaxed, casual and elegant look, and I believe this is the future of fashion. In terms of appearance, the Calvin Klein woman, is fresh and naturally beautiful, not a seductive force that is not real.
In 2003, Calvin Klein appeared to be a major shift, due to the sale of equity, by Italo Zucchelli and Francisco Costa, respectively, as men's and women's design director, Calvin Klein himself retired as the soul of the design, and has an important strategy and decision-making power, but from the spring and summer of 2004, the two still continue to Calvin Klein's design. However, from the spring-summer 2004, the two still continue the spirit of Calvin Klein, so that the classic style will be immortalized.
5. Who can tell me the history of ckA few days ago by animal protection supporters smashed Calvin Klein (in fact, confused about the situation of the protection of the wrong CK as Karl Lagerfeld), and Donna Karan coincidentally chose the luxury version of military uniforms as the main look, the fall and winter of 2001, Calvin Klein did use more leather elements, but also the use of leather, the use of leather, the use of leather, the use of leather, the use of leather, the use of leather, the use of leather. Calvin Klein does use more leather elements, but compared to always love to use the big attack fur Milan, Paris old brand, or seem to be a small thing. This season Calvin Klein's leather texture is thick, weight but still light, the power to deal with leather can be said to be a real higher level.
This season's Calvin Klein men's clothing to military style, shaping a series of simple in the details of the clean look, style trench coats, sailor double-breasted suits or large collared military jackets with turtlenecks and sweaters, the lower body is a color small straight, the material is cashmere, wool and embossed treatment of leather, suede-based. For example, a deep burgundy cashmere military jacket with stiff shoulders, paired with a berry-purple leather jacket with a large lapel, worn with a black striped shirt; or a military jacket with ink-blue leather pants.
Calvin Klein has always been not too much use of minimalism as the guiding principle of black and white, instead of blue-green and dark brown earth tones are dominant, in the spring and summer is a light sky blue, aquamarine and pink-peach color, to the fall and winter there are including moss green, olive green and dark blue and other dark versions, dark blue lapel tops with high-necked sweater, as well as the lower half of the dark purple wax-covered pants, from a distance, seems to be all black, but up close, there are a lot of different colors. From a distance, it looks like it's all black, but up close, it's a different color palette. Chocolate double-breasted lapel coat with mustard yellow turtleneck and cotton mustard yellow pants, and the atmosphere is vivid.
When it comes to simplicity, Calvin Klein is definitely the first choice, for the lack of creativity in the style of a few changes, he said, to the material, the details of the tailoring of the subtle changes to cope with the season will be a thick needle sweater combined with a zipper zipper coat and flat fit out-fit pocket design, as well as processing exquisite, not only fit and warmth and excellent feel of the leather, the effect is amazing. The effect is stunning, and it's clear that the minimalist's fashion drive hasn't stopped yet.
6. The origin of CK clothingCalvin Klein is the number one designer brand in the United States, and has won four consecutive prestigious clothing awards; its related products are endless, and the momentum is extremely amazing.
Calvin Klein has always been adhering to the perfectionism, every piece of Calvin Klein fashion looks very perfect. Because it embodies the full New York lifestyle, Calvin Klein clothing has become a favorite among the brand choices of a new generation of professional women.
Company Profile:
Calvin Klein (Calvin Klein) founder Calvin Klein was born in 1942 in New York City, the United States, attended the prestigious Fashion Institute of Technology, New York (F.I.T.), founded in 1968 Calvin Klein "Calvin Klein" company.
Calvin Klein is deservedly the most recognized fashion designer in the United States. In addition to its product range of high-class, high-style classics, Klein is also an advocate of fashionable, genderless fragrances and denim for young people.
Calvin Klein (Calvin Klein) has Calvin Klein (haute couture), CK Calvin Klein (haute ready-to-wear), Calvin Klein Jeans (denim) three brands, in addition to casual wear, socks, lingerie, pajamas, bathing suits, fragrances, eyewear, home furnishings and so on.
7. Who can introduce me to the history of CK6. Calvin Klein - Products Perfume Name: ck one Brand: Calvin Klein Fragrance: citrus moss fruity notes Top note: bergamot, cardamom, fresh pineapple, papaya, lemon Middle note: jasmine, lily of the valley, rose, nutmeg, lily of the valley, iris Aftertaste: musk, amber, sandalwood, cedar, oakmoss Oak Moss Name: ck Be Brand: Calvin Klein Fragrance: citrus moss fruity Top notes: mint, lavender, chinese mandarin, bergamot Middle notes: magnolia, peach blossom Base notes: musk, guaiac, acacia Name: ck one Graffiti *** Graffiti Bottle Brand: Calvin Klein Year: 2003 Fragrance: citrus moss fruity Top notes: Bergamot, Cardamom, Fresh Pineapple, Papaya, Lemon Middle Notes: Jasmine, Belladonna, Rose, Nutmeg, Lily, Iris Base Notes: Musk, Amber, Sandalwood, Cedar, Oakmoss Espo Street Style/Futura Futura/Delta Architecture Name: Truth Real Woman Brand: Calvin Klein Fragrance Notes: Fresh Floral Top Notes: Bamboo, Peony Middle Notes. Top note: Bamboo, Paeonia Middle note: Acacia, Acacia, Vanilla Base note: White Amber, Vanilla Wood, Musk Name: Truth for Men Brand: Calvin Klein Fragrance note: Fresh Woody Top note: Tender Greens, Shiso, Quartermaine Middle note: Sunny Woody Bottom note: White Patchouli, Cedar, Wakabuki Name: Crave Desire Unisex Fragrance Brand: Calvin Klein Year: 2003 Aroma: Fruity freshness Top notes: poppy, bergamot, grassy, orange, palm leaves Middle notes: coriander leaves, bell pepper, cardamom, basil leaves, sage Base notes: birch, vetiver, musk, sandalwood, moss, tonka bean, nutmeg Name: ETERNITY Eternity EDT for Men Brand: Calvin Klein Aroma: Woody Top notes: lavender, red mandarin Middle notes: jasmine, sage, blackberry, blackberry, blackberry, red cedar, red cedar, red cedar, red cedar, red cedar, red cedar, red cedar, red cedar, red cedar, red cedar, red cedar. Top note: Jasmine, Sage, Geranium, Basil Base note: Rosewood, Sandalwood, Vanilla, Amber Name: ETERNITY ETERNITY WOMEN'S SCENT Brand: Calvin Klein Fragrance note: Elegant Floral Top note: Green Leaf, Red Citrus Middle note: Jasmine, Rose, Violet, Lily, Lilac, Carnation Base note: Sandalwood, Musk Vanilla, Amber Name: ck one Christmas Red Bottle *** Edition Brand: Calvin Klein Fragrance: citrus moss fruity notes Top note: bergamot, cardamom, fresh pineapple, papaya, lemon Middle note: jasmine, lily of the valley, rose, nutmeg, lily of the valley, iris Aftertaste: musk, amber, sandalwood, cedar, oakmoss ck CONTRADICTION paradoxical women's fragrance Fragrance: belongs to the oriental floral notes.
Top notes: Chinese oleander, pepper, pure white mountain plum blossom, valley orchid Middle note: lily of the valley, jasmine petals, precious roses, peony Aftertaste: incense wood, Dungaree wood, satin wood, sandalwood Name: Contradition Ice and Fire Compatibility Men's Fragrance Brand: Calvin Klein Fragrance: Oriental notes Top note: Lime, mandarin orange, frost leaves, sage, lavender Middle note: cardamom, coriander, oak moss, cedar. Cardamom, Caraway, Cardamom Tree, Peppercorn Aftertaste: Ebony, Mint, Sandalwood Name: Contradition Ice and Fire for Men Brand: Calvin Klein Fragrance: Oriental Top Note: Lime, Mandarin, Frost Leaf, Sage, Lavender Middle Note: Cardamom, Caraway, Cardamom Tree, Peppercorn Aftertaste: Ebony, Mint, Sandalwood Men's Mens The other day, a tragic loss to animals. Protection supporters smashed Calvin Klein (in fact, confused about the situation of the protection of the wrong CK as Karl Lagerfeld), and Donna Karan coincided with the choice of luxury version of the military as the main look, fall and winter of 2001, Calvin Klein does use more leather elements, but compared to the usual love of big attacks on the fur Milan, Paris veterans, or small But compared to Milan, Paris, the old brand, or seem to be a small thing. This season Calvin Klein's leather texture is thick, weight but still light, the power to deal with leather can be said to be a real step forward.
This season's Calvin Klein men's clothing to military style, shaping a series of simple in the details of the clean look, style trench coats, sailor double-breasted suits or large collared military jackets with turtlenecks and sweaters, the lower body is a color small straight, the material is cashmere, wool and embossed treatment of leather, suede-based. For example, a deep burgundy cashmere military jacket with stiff shoulders, paired with a berry-purple leather jacket with a large lapel, worn with a black striped shirt; or a military jacket with ink-blue leather pants.
Calvin Klein has always been not too much use of minimalism as the guiding principle of black and white, instead of blue-green and dark brown earth tones are dominant, in the spring and summer is a light sky blue, aquamarine and pink-peach color, to the fall and winter there are including moss green, olive green and dark blue and other dark versions, dark blue lapel tops with high-necked sweater, as well as the lower half of the dark purple wax-covered pants, from a distance, seems to be all black, but up close, there are a lot of different colors. From a distance, it looks like it's all black, but up close, it's a different color palette. Chocolate double-breasted lapel coat with mustard yellow turtleneck and cotton mustard yellow pants, and the atmosphere is vivid.
When it comes to simplicity, Calvin Klein is definitely the first choice, for the lack of creativity in the style of a few changes, he said, to the material, the details of the tailoring of the subtle changes to cope with the season will be a thick needle sweater combined with a zipper zipper coat and flat fit out-fit pocket design, as well as processing exquisite, not only fit and warmth and excellent feel of the leather, the effect is amazing. The results were stunning, and it's clear that the minimalist's fashion drive hasn't stopped yet. Women's spring/summer 2008.
8.VERSACE history1913-1971, GabrielleChanel (Gabrielle Chanel) 1983, KarlLargerfeld (Karl Lagerfeld) Founder Gabrielle Chanel Chanel was founded in Paris, France, in 1913 Chanel, Chanel's A wide range of products, clothing, jewelry, accessories, cosmetics, perfume, each product is famous, especially her perfume and fashion.
2 Louis_Vuitton: elegant Parisian temperament
LV's various suitcases, handbags, backpacks, wallets about a month will be introduced to the new style, very elegant and durable leather goods using most of the leather waterproof and anti-wear performance, coupled with extremely tough and strong thread, so that each LV leather goods are very durable. Each authentic LV leather goods has a unique number, stamped in an inconspicuous place, which is also one of the ways to identify the authentic LV. Over the years, LV's image of professional low-profile, but no less noble, its black, white, gray, coffee, natural colors and other basic tones of clothing, coupled with any style of LV leather bags, all the time to set off the unique temperament of the wearer.
3 Dior: the highest spirit of French fashion culture
Founded in 1946 in Paris Dior women's clothing is a model of elegance and splendor, from Hollywood stars Ingrid Bergman, Ava Gardner to the present day Nicole Kidman and Madonna, are Dior followers; from the British royal family, Princess Margaret, the wedding ceremony of the wedding gowns to the Duchess of Windsor and Princess Diana attended major banquets. Princess Diana to attend major banquets when wearing dresses, are Dior's craftsmanship ......
4 Versace (Gianni Versace) - Italy's luxury classics
Versace's design style is very distinctive, is unique and aesthetically pleasing artistic pioneers, emphasizing the pleasure and sexiness. Neckline often open to below the waist, he antagonized the classical aristocratic style of luxury, luxury, and can fully consider wearing comfort and appropriate display of the body type. Versace is good at using noble and luxurious fabrics, with the help of oblique cutting, in the hard geometric lines and soft curves of the body between the clever transition, Versace suits, skirts, coats, etc. are all marked by the lines, sexual expression of the female body. In addition, Versace, like other Italian designers, combines American athleisure wear with Italy's reverence for luxury materials, creating a new concept of "elegance". The Versace brand's main service targets range from royalty to black rock musicians, with very different identities.
5 Prada: A legend in the world of fashion
In 1913, PRADA opened its first boutique in the heart of Milan, Italy, where founder Mario Prada designed a line of stylish, high-quality handbags, luggage, leather accessories, and cosmetic cases that were adored by royalty and the upper echelons of society. Today, this still highly favored boutique still has a high reputation and fame in the Italian upper class, and the values embodied in PRADA products have always been regarded as extraordinary enjoyment in daily life.
6 Burberry: strong British colors
Burberry is the British veteran of the clothing brand. 1835 Thomas Burberry designed a waterproof coat, which called it "rolled not Ding", because of Edward VII's habitual order "Give me! Pemberley" and named "Pemberley".
7 KENZO - the fashion world of Renoir
KENZO's ready-to-wear brand quickly in the international field of reputation, Paris, Milan, Tokyo has become the stage for him to show their talents and elaborate creations. KENZO with the voice of the voice of Asia to express their own creative concepts, outstanding talent so that he has won the reputation of Asia's first designer
8 Givenchy - the international fashion industry. 8 Givenchy - a giant of international fashion
When you think of Audrey Hepburn's elegant and beautiful figure
, you can't help but think of her as the most beautiful woman in the world. When you think of Audrey Hepburn's elegant figure, do you know that behind that classic image, there is a tailor-made for her image of more than 40 years of famous designers - Givenchy. 1952 fashion designer Xuberl de Givenchy in Paris, founded in his own last name named the fashion store Givenchy Givenchy.
9 Valentino - the exclamation point of timeless elegance
Valentino is recognized as one of the most important designers and innovators in the history of fashion. From his unforgettable first fashion show in Piazza del Pizzi in 1962, to receiving the Lifetime Achievement Award from the Council of Fashion Designers of America in 2000, Valentino's creative and entrepreneurial career has become an important part of the Italian fashion scene. His name stands for imagination and elegance, modernity and timeless beauty.
10 Hugo_Boss---elegant German style
The brand is divided into Boss Hugo Boss, Hugo Hugo Boss, Baldessarini Hugo Boss three brands marketing; the main men's and women's clothing, perfume, watches, and other accessories. 〈不应用多说是人多知道〉
9. What is the history of the development of brasMissile bras became the trend of the end of World War II.
Lingerie styles in the 1910s
Advertisements for strapless bras in the 1960s
Madonna took lingerie outside the box to the next level in 1990
"Victoria's Secret's" annual mega-show at the end of last year, and the versatile angelic styling is a classic signature of the show
CK has captured millions of fashion fans with its simplicity and sexiness
In early 2007, Taiwanese model Lin Jiaqi showed off this dreamy diamond bra at the lingerie brand's traveling exhibition launch, made of 2,900 small diamonds each set in 10 carats of white gold, worth about HK$47.56 million, making it one of the most expensive bras in the world.