IT168 evaluation of a niche brand wants to occupy a place in the highly competitive domestic cell phone market, if there is no skill, sooner or later will be a higher market share, the technical level of more leading manufacturers gradually swallowed. For this reason, many cell phone manufacturers emerged in recent years like to seize the user's pain points to launch a distinctive cell phone, such as the main photographic Nubia cell phone, focusing on multimedia playback of the Lemon series of cell phones, ZUK cell phone was born for the heavy cell phone users and so on. But if you want to seize the user's needs in a function point, highlight the characteristics of their own brand, without some leading in the industry level of technological precipitation as well as the appeal of the same field, but also can not be a long time to settle in the foothold. Meitu with Meituxiu, beauty camera, beauty shot software huge user base, coupled with its own platform network celebrities for the influence of fans. From 2013 to the present two years, Meitu has launched a variety of main selfie beauty features of the phone, the brand benefit year by year, and won a very good market feedback.
With the arrival of the end of the year, Meitu V4 phone is also finally born. In addition to still having the powerful ability to turn you into a beauty, compared to the previous generation of Meitu M4 in the camera upgraded to the front and rear of the double 21 megapixels, reaching the industry's top level. At the same time in the industrial design is also from the new polishing, add metal elements, in addition to the phone more exquisite luxury.
Mito Mobile V4 Basic Parameters
Screen Characteristics
5-inch 1902 * 1080 pixels, Samsung AMOLED
Body Size
152.4 * 68.8 * 8.95mm
Processor
Modified by MediaCorp.
MediaTek Helio X10
Network modes
Dual 4G for mobile and Unicom, single SIM
Memory
64GB, no expansion support
Operating memory
3GB
Camera features
Dual 21-megapixel front and rear cameras
Featured Parts
Extreme Beauty, Pioneer Dual V Design
Battery Capacity
2650mAh
Operating System
Android 5.1-based MEI OS 2.5
Color
Mint Green, Aurora White, Rosebud Pink
Sale Price
Sales Price /p>
Standard Edition: RMB 3,499; Elegant Limited Edition: RMB 6,099
The Helio X10 processor used in the Meitu V4 can be said to be ill-fated. It is a flagship class processor, but most of them are equipped with the domestic cost-effective cell phones within 2000 yuan, and even dragged to the thousand yuan class by the Redmi Note 2. The processor is good in computing performance but mediocre in GUP, but it's more than enough for a phone that focuses on beauty and HD selfies. The most eye-catching or front and rear dual 21-megapixel camera, the use of such high specifications of the front camera, Meitu should be the first, and in order to meet the needs of the dim environment of the selfie, Meitu V4 is also equipped with a front fill light. It should also be noted that the V4 uses a single Nano card slot, does not support dual SIM dual standby, can use mobile, Unicom's 4G/3G/2G network, does not support telecom cards.
Obviously, if you think about it from a geek's point of view alone, then the hardware configuration of the Meitu V4 is worth 2,000 yuan at most. But the reason why Mito has such a high premium, priced at 3,499 yuan, and the Elegant Limited Edition even sells for 6,099 yuan. The most important reason is still due to the ultra-high user base brought by the Mito neighborhood app. At the time of the launch, Cai mentioned that the Meitu app already has 900 million covered devices, 270 million monthly active users, and 52 million daily active users. In this society where faces are everywhere, it is possible to target this user demand, promote it through the user resources of its own app, and then let celebrities and netizens publicize it. Mito so witty approach, in the already divided into very few left in the cell phone market stood a place. At the same time also in a short period of time to create a high premium.
Industrial design
As a cell phone targeting female users, Mito V4 can ignore hardware parameters, give up long-lasting battery life, and disregard the user experience, but the appearance must be beautiful! Mito V4 is a step up in industrial design compared to its predecessor. Under the premise of retaining the original product ID, a lot of optimization has been done in the details. For example, it follows the design concept of the previous generation of Pioneer Dual V, incorporates metal elements through CNC cutting technology and inlaid rivets, and uses a faux-leather back cover to enhance the texture and so on.
The slender body design always brings a feeling of elegance and refinement. When I saw the Mito V4 up and down a row of mesh holes, the first reflection is to think it is not going to have a front dual speakers ah, the results of the test, it is still like the mainstream cell phone, the upper for the earpiece, the lower for the speaker. The main purpose of this design is still for decorative purposes.
The 21-megapixel front-facing camera, which not only produces high-resolution photos, but also has a front-facing fill-in light that produces daytime-like results in low-light conditions, is the most noteworthy. It's the best selfie tool for KTVs and bars.
Mito v4 compared to the previous generation added many metal elements and pioneering double v design, such as stainless steel center frame as well as CNC cutting process and the upper and lower full symmetry concept, so that the body is more delicate, more fashionable and luxury atmosphere. However, the slot is also there, Meitu v4 will be set in the power button on the top of the body, due to the longer body, which is very inconvenient for girls with smaller hands, while the first time to use the Meitu cell phone users, it is very easy to take the self-timer button on the side as the power button, and long-pressing self-timer button can not be called out to take pictures of the interface.
For the rear camera, the Mito V4 uses the same specifications as the front camera, which is also 21 megapixels. However, the sensor is much larger and protrudes from the body, but there is no need to worry about wear and tear on the lens as it is protected by a metal ring around it. In addition, the left side of the lens is also embellished with the Meitu logo, the lens protrudes but is not obtrusive, a sense of design.
The Meitu v4 has been carefully polished on the back of the body, firstly by adopting a curved design that fits better in the palm of the hand, and secondly by imitating the leather treatment on the part below the metal demarcation line, which is also embellished by two rivets and a concave line in the center. The overall look of the design elements are many, but the order is not cumbersome, giving people a feeling of light luxury and fashion. In terms of feel, the Meitu v4 is also doing just the right thing, not too light and not too heavy, can be operated with a one-handed grip, and very close to the palm of the hand, even if a long time to use will not feel tired.
In today's world of serious homogenization of the appearance of domestic cell phones, the Mito phone stands on another angle, bringing us a different kind of beauty, and more importantly, it can also make you beautiful.
Gallery of stylish light luxury design + super beauty Mito v4 real machine trial
Mito V4 system interface
In addition to the appearance of the most appealing to consumers, or the most to improve user stickiness is a beautiful and practical software system. The MEI OS 2.5 that comes with Mito Mobile V4 is customized based on Android 5.1. The overall style is completely feminine, and it's basically hard for guys to handle this pink + purple system color. In terms of system UI, the customization of MEI OS is still relatively good, basically can not see the shadow of the native Android, but in terms of practicality compared to the old MIUI and Flyme, or relatively tender.
A wealth of beauty apps and simple operating logic is a major feature of the system. For female users who only pursue simplicity and practicality, these two points are crucial. After all, for the average user, it is possible that the developers have painstakingly developed features that they know nothing about, or have never even used.
For female users, MEI OS has a lot to offer. For example, the built-in beauty software can realize one-click beauty, makeup, filters and so on, and also supports the online font one-click replacement function, the cell phone interface a second cute. Although there is still room for improvement in terms of functionality, MEI OS is already a qualified software system for cell phones that focus on selfie and beauty functions.
Selfie effect display
The following is finally the moment to verify whether the Mito Mobile V4 can become a new generation of selfie god.
In the article earlier has been on the Mito V4 phone about the parameters of the camera has been covered, so here is not much redundancy, we will be the most simple and brutal look at the photo effect. As I around the small partners in the experience of the beauty effect of the Meitu V4, are unable to face the original self, so I will have to will play the fearless spirit, sacrificing themselves to do the comparison ......
(Remarks: there are in favor of can leave a message below yo~)
Put the figure here, I believe I do not need to say, we can feel why the beauty of the V4 on the girls have such a high lethality it! And I have to say, in the trial process to colleagues, this phone not only let the girls cheered, the boys are also instantly budding, one after another to find me to pass the picture, simply do not want to ~ the next self-timer samples is a small circle around the company to get the harvest ~ (click can view the original picture)
?Additionally, since the Mito V4 is equipped with a front fill light, you can still get clear selfies even in really dim environments, and thanks to Mito M-LAB's exclusive noise reduction technology, you can basically say goodbye to noise when taking selfies at night.
Product Summary
The 21-megapixel front-facing camera on the Mito V4 is at the top of its game. Secondly, with the beauty technology of Mito M-LAB, with the huge crowd of users of its own app. Mito in the highly competitive domestic cell phone market grabbed a life preserver straw, this straw is enough to settle down, although the product is more niche, but also so that you can get a higher product premium, as a cell phone manufacturer just started two years, it is really not easy.
When it comes to price, the Meitu V4 doesn't cost much in terms of hardware, between 1,500 and 2,000 yuan. But at a time when most Internet vendors are selling their phones at a loss. Mito V4 dare to price positioning in 3499 yuan, really need a lot of courage, after all, compared to the first half of the Mito M4, the price is much higher. But because of the unique functional characteristics, let it stand out among the many cell phones, because in the field of beauty features, it is difficult to find a cell phone comparable to it.
If you look at it from my personal point of view, the Meitu V4, with its beautiful packaging, stunning industrial design, and the beauty features favored by girls, would make a great gift for a friend or loved one. If you have a budget of 3500 and want to buy a cell phone, there are so many models to choose from. Add some money can buy Apple, save some money domestic flagships randomly pick, although there is no longer the ultimate beauty effect, but a separate download of the beauty camera can also basically achieve that purpose, and in terms of practicality is much stronger than the beauty picture. But if you have rich pocket money, then its light luxury + fashionable appearance, with the beauty lens and fill light, put in the bag as a secondary machine is also a very good choice.