Wine culture refers to the material culture and spiritual culture produced in the process of wine production, sales and consumption. Wine culture includes wine-making methods, wine tasting methods, wine functions, wine history and other wine cultural phenomena. It not only has the material characteristics of wine itself, but also has the spiritual connotation formed by wine tasting. It is a specific cultural form formed in the process of wine-making and drinking activities. Two cups of Italy, three cups are good brothers; One drink, two toasts, and three true feelings.
China liquor culture has a long history and deep roots, and its position in liquor is unshakable. Besides, liquor is a unique liquor in China, which embodies China culture, especially the older generation. It has been deeply imprinted in China culture. Although the younger generation is not interested in liquor, over time, they will continue to carry forward the culture left by their ancestors. And has been fully integrated into people's daily lives.
Wine is now a tool and link for people to contact and express their feelings. Especially in China, the human society has strong human customs, so it is inevitable to use drinks to pave the way for feelings. It is not only people's drink, but also the inheritor of spiritual and cultural values. As a spiritual culture, it embodies many factors such as social and political life, literature and art, and even people's attitude towards life and aesthetic taste, which makes people feel that drinking is not wine, but drinking culture.