Where is Xu Rongmao from?

Name: Xu Rongmao

In 2005, Hurun ranked fifth in China's rich list.

Date of birth: 1950

Birthplace: Shishi, Fujian

Education: University

Group: Shimao Group

Headquarters: Shanghai

Industry: real estate

Listed company: Shimao (600823), acquired in August 2000; Shimao China (0649. HK), acquired in September 200 1 year.

Business strategy: I made money from stock trading in my early years, and then I entered the immature high-end residential industry at that time, and I have been insisting on it ever since.

In 2004, Xu Rongmao's Shimao Group began to enter commercial real estate in an all-round way, investing 3.5 billion yuan in Shimao International Plaza transformed from Shanghai Vientiane Plaza, which is expected to be capped this year. Sheshan Shimao International Conference Center was capped in early 2005 and will be put into use in 2006. With the macro-tightening and the increasing competition in the domestic real estate industry, Xu Rongmao began to expand his real estate kingdom overseas: In May 2004, Shimao Group and Canal City Construction Group, Malaysia's largest real estate developer, jointly developed the "Canal City" project in Kuala Lumpur; In June, we cooperated with the Russian Binhai Company (Shimao Group holds 80% of the shares) to develop a multi-functional building near the Sino-Russian Suifenhe border. In February 2005, Xu Rongmao reorganized its mainland real estate business into "Shimao Real Estate" and prepared to list on the main board of Hong Kong.

There are several versions of Xu Rongmao's history on the market. Facing the reporter's expectation of his growth experience, Xu Rongmao's answer is amiable, but the content is limited. Is it because of humility or to maintain a mysterious public image?

Although Xu Rongmao doesn't want to immerse himself in the past, the listener can't help but associate his success today with all the experiences in his life.

Xu Rongmao, who didn't want to get ahead as a child, was influenced by his parents who studied medicine and chose Chinese medicine. However, it will be of great benefit to his future career. "Chinese medicine pays attention to peace and will not be impatient for small things. I think some people are smart, but when they get angry, they don't consider the consequences. This is a big taboo for doing business. " Therefore, Xu Rongmao, who came to Hong Kong to seek development in the 1970s, was able to face his living conditions calmly: "I only spoke Minnan dialect and Mandarin at that time, and I didn't have the prerequisites for practicing medicine, so I couldn't hear what the patient said clearly." His first job was as a clerk in a drugstore. Only a few days later, he went to the factory again because he didn't adapt to Cantonese.

By chance, he became a stockbroker. After hard work and accumulation, he set up a financial company himself. From 198 1 to 1983, he earned the first bucket of gold in his life in two years.

32-year-old Xu Rongmao, worth more than 1000 million, began to dance long sleeves in the capital market: "I am more successful in the financial market. Many people's first bucket of gold may go through a long struggle, and I am a little lucky. But I am very interested in the economy and have been reading books on economics. " According to subordinates, Xu Rongmao is sensitive to numbers and knows how to do mental arithmetic.

His legend also began here.

Xu Rongmao, who still feels very practical about industry, invested money in textiles and ready-made clothes in the mid-1980s. Set up factories in Hong Kong and the Mainland.

The most important opportunity in life is 1989. "I turned to real estate this year. It used to be very tiring to make clothes, with many employees and a large business volume, but the profit was meager. Processing for Americans is equivalent to making wedding clothes for others. After the ready-to-wear, put a label without your own brand. Although this is also an industry, it lacks satisfaction. Now we are building magnificent buildings, which can not only beautify the city and improve people's lives, but also bring us the joy of success. " 10 years later, Xu Rongmao moved to the north and south. No matter whether the real estate situation is at its peak or trough, his career is always thriving. Xu Shitan attributed all this to his father's foresight: "When others can't see, he can always see." When no one was optimistic about Chinese mainland real estate, he invested in a series of projects in his hometown of Fujian 1989. But when the domestic real estate was in full swing, he moved to Australia with his wife and belt and started real estate. During the period of 1994, Beijing's real estate was depressed, and he entered on a large scale, so that later high-end export apartments became household names in Beijing: Zizhu Garden, Asian Games Garden, Huaao Center and Yujing Garden. But the name Xu Rongmao is little known. In 2000, Beijing's real estate reached a new peak, while Shanghai was at a low point. He once again turned his investment to Shanghai, once again proving that he has his own unique operation mode.

Most people really began to pay attention to Xu Rongmao in August, 2000, when the Shanghai Vientiane Group, which is famous for its Hengyuanxiang, suddenly announced the formal change of its largest shareholder. Xu Rongmao has just made his mark.