Uniqlo's clothes are of good quality, a brand you can buy with confidence.
Uniqlo (English name: UNIQLO, Japanese kana pronunciation: ユニクロ), the core brand of Japan's Xunsheng Corporation, established in 1984, when it was a small clothing store selling suits, has become an internationally recognized clothing brand.
1. Yanai Masayoshi, the current chairman and general manager of Uniqlo, introduced a hypermarket-style apparel sales approach for the first time in Japan, realizing low-cost store operations through a unique merchandise planning, development, and sales system, which triggered a wave of Uniqlo's hot sales. Uniqlo is ranked 168th on the 2018 World's Top 500 Brands list.
2. Brand Culture:
(1) The intrinsic meaning of Uniqlo refers to the provision of goods that customers wish to have at reasonable and credible prices through the adoption of supermarket-type self-service shopping by eliminating warehouse-type stores that are unnecessarily decorated and decorated.
(2) Fast retailing Co., Ltd., which created the Uniqlo brand, was formerly a Yamaguchi Prefecture-based private company that opened in March 1949, and was changed to a joint-stock company in May 1963 under the name of Ogori Shoji Corporation, and in 1991 to Senso Corporation.
(3) inexpensive casual wear "UNIQLO" is the abbreviation of Unique Clothing Warehouse, meaning that the consumer to provide "good price, quality assurance" business philosophy, in Japan's economic downturn has achieved amazing results. UNIQLO is an acronym for Unique Clothing Warehouse, which stands for Unique Clothing Warehouse.