The planning program for the Mid-Autumn Festival event

In order to determine the success of the event, it is necessary for us to formulate a program of activities in advance, the program of activities is a comprehensive consideration of the factors related to the activities of the written plan. How should the activity program be developed? The following is my planning program for the Mid-Autumn Festival activities (General 5), welcome to learn and reference, I hope to help you.

1

Activity Background

The Mid-Autumn Festival is our country second only to the Spring Festival of the second largest traditional festivals, this day, families ate a reunion dinner, tasting mooncakes, enjoy the moon, everywhere overflowing with joyful and celebratory atmosphere. This year's Mid-Autumn Festival coincides with the 11th Golden Week, which is also a golden opportunity to organize activities.

The Mid-Autumn Festival night, the moon in the sky, the clear light sprinkled with the earth, the owners gathered in the situation, not only reflects the community as a large family-like harmonious atmosphere, and further enhance the image of the property company.

Second, the preparation of activities

(a) the theme of the event

Mid-Autumn Festival, reunion of the new home

-- "new home" word can also be by the opening of the community

2, through this recreational activities, enhance the harmonious communication and cooperation between the property and the owners, leaving a good first impression, to maintain a friendly and harmonious relationship between the two.

3, to enhance the influence and attractiveness of the community property, to establish a good image.

(C) the form of activities

"Mid-Autumn Festival" as the theme of recreational activities, the form of colorful

(D) the object of the activity

the owners of the community

Mid-Autumn Festival activities dedicated to the program

(E) the time of the activity

The evening of October 3, xx (by your company's own decision)

(F) the location of the event

You can choose a wide venue in the community

Third, the preparation

(a) the pre-preparation

1, take the initiative to mention to the owners of this activity when the delivery of housing, and warmly invite the owners of the participation.

2, poster form of publicity

3, leaflet form (optional)

(B) the activities of the pre-preparation

1, 10 days before the event, the publicity and mobilization, to determine the theme of the event, the way the event, entertainment programs, the process of the event sent to each employee in the hands of the staff, so that the staff know their own tasks, but also to clearly tell the owners what the highlights and entertainment programs, attracting owners. The highlights and entertainment programs to attract the active participation of the owners.

2, through the warm-up to the lines and cultural programs for practical exercises, and summarize the problem and then skilled, natural use. For different work set up a full-time host and conference staff responsible.

3, the event site rehearsal and sound debugging and layout

4, the arrangement of full-time layout of the venue

5, the night before the event, held an event mobilization meeting to summarize the promotional activities, clear activities now division of labor and the emergence of unforeseen circumstances of the contingency plan.

6, the activities used in the gifts to be in place three days before the event, do not start the day of the event, there is a lack of gifts or not in place the problem.

7, looking for children in the neighborhood with artistic skills, and invite.

8, to understand whether there are newlyweds among the owners, to invite, and can talk to them beforehand about the rules and arrangements for the event.

(C) planning to prepare

1, the site layout of the necessary items: banners, balloons, etc. to create a festive atmosphere

2, the production of gift packages, prepare gifts

3, draw the activity site layout plan, rehearsal beforehand

Fourth, the design of the event

1, enjoy the moon, the distribution of mooncakes, while attentive to the experience of the moon. Distribute mooncakes, and at the same time experience the significance of the theme of the Mid-Autumn Festival, if possible, we recommend that owners call their parents or relatives at home, to send a message to the faraway friends and relatives of the feelings of nostalgia.

2, a brief introduction to the origin of the Mid-Autumn Festival, the meaning of the relevant information, you can let the owners of the previous or the most memorable Mid-Autumn Festival situation, to share the happiness and fun with everyone.

3. Interactive games:

(1) Chanting verses related to Mid-Autumn Festival. Whoever chants more, will give a small gift

(2) Singing songs with the word "moon" in the song, whoever sings well and sings more, will give a small gift.

4, the Mid-Autumn Festival "best family" contest

can be rapped program, that is, singing songs with the word "moon" (or chanting verses or idioms related to the moon), invite several homeowners to confrontation to the songs sung more for the victory, gifts, other participants, and other participants. The winner is the family that sings the most songs, and gifts will be given to the other participating families. Each group of families only need to give a gift.

5, it is best to arrange the neighborhood children's talent show, children's performances are generally the audience is willing to see the program.

6, according to legend, the night of the Mid-Autumn Festival, the quiet bathing moonlight, can make women pregnant. Therefore, in some areas, on the night of the Mid-Autumn Moon, women will go out of their homes, bathing in the moonlight, hoping to give birth to a son, called "shine the moon". The company can draw on this legend, invite the newlyweds to the stage, congratulations on the early birth of a child.

Mid-Autumn Festival Activity Plan 2

Activity Objectives

1, through the activities of the children's initial understanding of the origins of the Mid-Autumn Festival, know that the Mid-Autumn Festival is our country's traditional reunion festival.

2. Experience the joy of celebrating the festival with parents, teachers and peers.

Activity Preparation

1, picture bag: the moon, children's drawings, have cut the yellow moon (round or crescent-shaped) enough

2, video: "the moon to make clothes"

3, enough moon cakes

Activity Process

1, introduce the festival

Activity Process

1, introduction to the festival, the moon is the first time in China. >

1. Introduce the festival to introduce the origin of the Mid-Autumn Festival to children, so that children know that August 15 is the Mid-Autumn Festival

2. Appreciate the story and listen to the story of "The Moon Girl Makes Clothes"

Discuss: Has the moon ever put on a good-looking dress? Why? Teachers and children interact and understand that the moon is constantly changing.

3. Talking and tasting

A. What do we eat on the Mid-Autumn Festival?

B. Teachers show pictures of the moon, teachers and children enjoy the moon together. (Guide the children to say who are living in the moon?)

C. Recite the Chinese morning reading song "Look at the Moon"

D. Eat mooncakes

Parent-child time

"The Moon's Tale" Let Your Dreams Fly Activity: With the theme of "The Moon", young children and their children will have the opportunity to share their dreams with each other. "

Mid-Autumn Festival Activity Planning Program 3

I. Activity Theme

Starlight Singing - Heart of the City

II.

TBD

Third, the main theme of the event

1, this activity will be the Mid-Autumn Festival and National Day two peak sales season combined in a cycle of activities, on the one hand, the two activities can create momentum for each other, saving media investment resources, and more importantly, to take advantage of the event's continuity, hidden competitors on our blocking! and to form the corresponding atmosphere of the holiday in x.

2, combined with the comprehensive features of the x industry, the Mid-Autumn National Day marketing activities more participatory, entertainment, fashion-oriented, try to dilute the effect of commodity discounts, try to enrich the image of the shopping center integrated industry.

Fourth, the activity is expected

According to the current turnover degree of x, weekdays, holidays, the first phase of the event, weekday sales of about x million yuan, sales growth is expected to be weekdays during the event is not less than x%, the holiday sales of about x million yuan, is expected to be during the event is not less than x0% of the sales of holidays, that is, the activity of x day Sales reached approximately x million dollars.

V. Activities

Promotion of goods

1, the full moon discount higher!

xx day 18:00, x pedestrian street 1, 2, 3 street wearing goods surprise discount x discount (or full of x yuan, and the square, supermarkets jointly);

x Universal Studios Mid-Autumn Festival day 5 yuan ticket price;

Dining x month x day to launch the "full moon love is more intense" package The series, family set meal, couple set meal, friends set meal, each restaurant and block part of the region to participate.

Entertainment buy 10 free 5, launched a special Mid-Autumn Festival.

2, starlight singing, the heart of the city!

x month x - x month x, x commodity category every full x yuan minus x yuan (the company does not bear any loss of profit due to full reduction).

In order to enhance the atmosphere, you can explore activities related to the lottery, the cost of another.

x Cinema, food and beverage, entertainment and other projects to launch the National Day special.

Public relations and performing arts activities

1, the stars sing, the heart of the city - x and x Cool City opening ceremony.

2, Mid-Autumn Festival National Day Gift Street

Mooncake area

x month x start, in the x walking a street south to Zhongxing Square area in the form of supermarket piles, held the Mid-Autumn Festival Gift Fair, placed supermarkets operating the mooncake brand, exhibiting a variety of different manufacturers of mooncake gift boxes, bulk mooncakes, to take a variety of ways to display, to give a sense of abundance. And joint manufacturers to launch different levels of discounts, give small gifts and other promotional activities.

Can be divided into display areas according to the moon cake filling, such as meat filling moon cake, sugar-free moon cake, fruit filling moon cake and so on. At the same time, you can open some well-known brand moon cake counter.

On-site production of moon cakes: now the quality of moon cakes has become a problem in the minds of many consumers worried about, even if the mall's products are no exception, you can contact the supermarket supplier on-site production of moon cakes, to do the form of sale, on the one hand, to allow customers to eliminate the quality of the moon cakes worried about the problem, on the other hand, you can improve the customer's trust in the mall.

Gift area

Mid-Autumn Festival, people buy gifts to honor the elderly or gift friends, generally in addition to buying moon cakes, but also buy some other gifts, generally more health care products and so on, the moon cakes and other gifts combined together, both to facilitate the purchase of the customer, in the price can also be taken to a certain degree of preferential. The moon cake with other health products class gift combination packaged together, divided into several grades, such as x yuan, x yuan, x yuan ....

Dining food area

Mid-Autumn Festival is coming, eating is even more essential, while walking a street to show the moon cakes, focus on creating the concept of eating, focusing on the promotion of the second street to eat-oriented restaurants, through the atmosphere of the layout of the publicity, try to launch the Mid-Autumn Festival reunion meal packages (specifically customized by the restaurants).

Entertainment District

Invite the Casino will be small and flexible to move some of the amusement projects, moved to the event site of the entertainment district, shopping full can be free entertainment, increase the interactive feeling of the scene.

The movie city can put some of the blockbuster publicity image, dp points arranged to the block of the designated location, enriching the activities of the entire street content.

Literary performance area

x Square, in September 24, the day before the Mid-Autumn Festival evening 19:00-21:00 to organize the city's senior art troupe to welcome the Mid-Autumn Festival songs and dances cultural performances, 26 evening x staff cultural performances. Cost control within 500 yuan.

Atmosphere creation

(1), Mid-Autumn Gift Box Street

By the Supermarket Purchasing Department unified procurement of goods (including mooncake gift boxes, liquor gift boxes, health care gift boxes, fruit gift boxes, etc., the goods should pay attention to the packaging and taste), the supermarket to provide the head and the size of the stacks, the Marketing Department unified production of the head of the stacks of packaging and the street's overall image of the design of the entrance to the venue to provide about 80 meters

(2), the world's food street

by the Ministry of Food and Beverage to provide high-quality dishes, can be part of the exhibition, plus on-site production, free tasting and other projects;

site to provide 50 meters

(3), fashion entertainment

by the Entertainment Wharf to provide some of the small machines, placed in the street, can be free entertainment to attract the popularity of the site to provide about 50 meters

The above major entertainment

The supermarket to provide the head and size, marketing department unified production of head packaging and a street overall image of the entrance design site to provide about 80 meters

The overall atmosphere of the above blocks will be designed and produced by the Ministry of Marketing, and must be coordinated by the various departments is the supermarket's head and the overall size, the relevant units of commodity information and the actual need for the items whether self-provided (such as food booths, etc.)

3, Mid-Autumn Festival Painting

In the blink of an eye, the Mid-Autumn Festival is here again, and every festive season doubles the homesickness, do you miss your family? Do you miss your family? Do you miss your other half? The moon is full in the sky, the moon is half full on earth, the moon is full and the moon is half full; a round of bright moon, how many people's feelings of longing; at that moment, we fantasize that time can be stagnant, the moon can be eternal ......

Now, the opportunity to realize this dream has come! "activity, so you have the opportunity to realize the dream. Take up the pen in your hand, incorporate your rich associations, draw the moon in your heart, and let this Mid-Autumn . The bright moon will stay on earth forever! What's the hesitation? Hurry up to participate!

Activity method: Draw the Mid-Autumn Moon in your imagination with simple and clear lines, with legend, exaggerated color is better. It can be accompanied by text descriptions or poems or prose as appropriate. There is no limit to the size of the picture, but it must be an original work. (Electronic and hand-drawn manuscripts are available)

Mid-Autumn Festival event planning program 4

A prelude

This year, the Mid-Autumn Festival (September 15) and National Day (October 1) is very close to each other, for the merchants, more challenging. Therefore, the ability to do a good job of this activity, whether or not to achieve the whole year's sales targets are particularly important, while seizing the consumer psychology, in the Mid-Autumn Festival, the National Day, the limit to increase the flow of people to enhance the popularity of expanding the sales of the mall, is bound to increase the market share of the full Xin supermarket stores, increase the reputation of the full Xin supermarket.

Second, the theme of the event:

"Welcome the National Day to celebrate the Mid-Autumn Festival"

Third, the activity time:

20xx.09.07

Fourth, the purpose of the activity:

1) "Mid-Autumn Festival, National Day" as an opportunity, through the planning of a series of activities, to further publicize the overall image of the enterprise, to enhance the enterprise's visibility and reputation in the customer and supplier. and suppliers in the visibility and reputation;

2) with the "Mid-Autumn Festival", "National Day" and other festivals, planning and implementation of a series of large-scale promotional activities to stimulate the consumer base, to attract the target consumer groups and potential consumer groups, to maximize Expand sales;

3) Through the planning of a series of activities, deepen the mutual understanding and emotional communication between Quanxin Supermarket and consumers; expand corporate visibility, and further establish the Quanxin Supermarket "caring for the community residents *** build a warm home" social image.

V. Activity Objects: Customers, suppliers, employees

Mid-Autumn Festival activities in the planning of the program 5

A. Theme:

xxx college xx "welcome the Mid-Autumn Festival, remembering relatives," the moon round the new get-together party

2. Activity time:

September xx morning

III. Purpose of the activity

1. When the moon is full, we should not forget our relatives, so that students can learn to be grateful.

2. Mid-Autumn Festival, joyful school atmosphere, and promote the school style.

Four. Activity place

School playground

V. Preparation materials:

Banners, program props, small gifts, etc.

VI. Activity content:

The program consists of poetry recitation, chorus, instrumental performance, dance, singing and interactive games. (Specific to the program list shall prevail)

1, the opening words

A: This is the golden wind, Dan Gui fragrance of the season

B: This is the universal celebration, the family reunion of the moment

A: in the Mid-Autumn Festival, let us dance, singing

B: coincides with the festive season, let us be really grateful, take stock of the harvest

B: the festival, so that we have a good time.

A: The Mid-Autumn Festival, let us dance and sing

B: The festival, let us be thankful, inventory harvest

Huddle: At this moment, we are gathered together, **** to the joy of the heart

A: the sea, the end of the day **** this time, is the same as the expectation of our ****

B: but I wish that the people are long, a thousand miles **** Canyan is the same as the wish ****

A: Mid-Autumn Festival, the moon is full of people's unlimited thoughts

B: Cozy campus, a thick, thick, thick, thick, thick, thick, thick, thick, thick, thick, thick and thick. B: warm campus, thick affection with you and me

A: think back to the year for our ignorance, parents' faces are full of sadness

B: unforgettable now, because of our change parents' smile flashes tears

Hoped: thanks to the parents of grass and spring sunshine, blessed parents happiness and well-being

A: Today, we release the true feelings, pouring out the heart, **** degree of this wonderful time

A: today, we release the true feelings, pouring out the heart, **** degree of this wonderful time

A: today, we release the true feelings, pouring out the heart, **** degree of this wonderful time

B: Today, we are singing and dancing, laughing, let this become a sea of joy

Hop: xxxxxx College 2014 "welcome the Mid-Autumn Festival, the memory of the parents," the arts

2, crosstalk

1. Thinking back, they let us experience life, thrive. Please enjoy the following chorus "father"

2, a song of the father finished, we can not help but think of the once little by little, they say that we have a generation gap with their parents, they do not understand us, but we can ever read and understand their happiness and sadness, the following please enjoy the day does not understand the darkness of the night.

3, do not let us and our parents into the day and night, never intersection, because you do not know, when you come to this world when they are how happy, holding in the palm of your hand as a treasure, you are the little apple of their hearts.

4, the annual Mid-Autumn Festival is coming, in addition to enjoying the moon and eating moon cakes, we can not lose another custom is to guess the riddles, here I have prepared a lot of riddles to you, test your IQ time has come, today we have a guess the riddles competition. (The students will be grouped, the implementation of the rush to answer, more than answer a group of health, sugar reward, a group of students within a more correct answer to another prize)

5, after the game, let's come back to have fun, but some people are happy to some people sad, in the end, why is it? Let's see, please enjoy the "decoration".

6, as we grow older, slowly we will find that we are changing, no longer ignorant, no longer capricious, yes, a little bit of change can play a big role, the following please enjoy the "change yourself".

7, I believe that we follow the rhythm of the music has been some boiling, then let's accompany this boiling to appreciate the men's color, look at them to bring the martial arts show, please.

8, people say to soften the hard, after a bloodthirsty martial arts performance: a lingering soft song, warm, moving, unforgettable, expressed his endless feelings, the following please bring the "cruel moonlight".

9, when it comes to tenderness, you can think of the four great beauties of ancient times, such as Yang Yuhuan of the Tang Dynasty, Zhao Feiyan of the Han Dynasty, their dance Please enjoy the dance "Han Palace Autumn Moon".

10, Mid-Autumn Festival is the day of family reunion, now we do not have with the family, but here are our classmates and friends, instructors, to the moon to send our thoughts, the following please bring us the saxophone song "The Moon Represents My Heart".

11, after the wonderful saxophone, the following please enjoy the song "Gift".

12, magnificent youth, not only in the classroom. Splendid youth, but also in the talent show. Such as flower embroidery, such as the youth of the sun, in the song and dance, only more stirred up the joy of the Mid-Autumn Festival, the romance of youth. Please enjoy the street dance jazz skewer!

13, crows have the feeling of feeding, sheep oil kneeling milk grace, thankful heart thanks to parents, give me life to give me like water tenderness like mountain perseverance. The following please feel the heart of the poem recitation "grateful parents".

3. Concluding Remarks

A: the moon is attached, the moon is missing

B: the moon is the expectation, the moon is reunion

A: the moon is full in the Mid-Autumn Festival, show our style to the fullest

B: the Mid-Autumn Festival is full in the moon, so that our youth will no longer have any regrets

A: the moment, so that joy A: this moment, let the joy to stay in each other's hearts

B: the next moment we will move towards a more brilliant tomorrow

Hoping that the cultural and artistic performances come to an end, once again I wish you all a happy Mid-Autumn Festival, a happy family