The Communication Strategy of Folk Dance Culture

Communication strategy of folk dance culture

China's folk dance is a vivid embodiment of the Chinese nation's spiritual and emotional, in the context of the gradual integration of the global economy, how to protect and develop China's folk dance, to achieve their own prosperity, is an unavoidable problem in front of all dancers. Below I have searched and organized about the dissemination strategy of folk dance culture, welcome to read, I hope it will help you! Want to know more relevant information please continue to pay attention to our fresh graduates training network!

I. The cultural connotation of Chinese folk dance

Culture, is the sum of material and spiritual wealth created by people. As a complex system, culture includes physical objects, knowledge, beliefs, arts, morals, laws, customs and habits. As a branch of art, dance art has its own unique aesthetic and cultural connotation. So, what is the 'cultural connotation of folk dance? The essence of dance is in fact the refraction of national culture and economic activities, and is the manifestation and accumulation of the unique and long historical path and real life that a nation has ever traveled. The Argentine writer Ernesto Sabato once commented on the tango. Sabato once commented on the tango as follows: ? The sincere emotion in tango has conquered the world with its invincible power. Whether we like it or not, Europe has recognized us. Just as the art of bullfighting was synonymous with Spain, the tango was synonymous with Argentina, because it embodied the beginning of the country: the dislocation of the population, the homesickness of the immigrants, the discontent of the underclasses, their resentment against the adversity of their fate, and a whole host of other problems. This discussion quite pertinently summarizes the cultural nature of dance as an art from one side.

The dissemination strategy of folk dance culture

1, based on the nation, based on modern, explore the cultural connotation. In the above the author has repeatedly emphasized that the connotation of folk dance is the national culture, folk dance to the real prosperity, to the world, we must play the national card. Only the national is the world. In the process of cultural dissemination, national things are often the most popular, Spain's bullfighting, African samba, China's ink painting is renowned in the world because they have a strong national color.

2, inherit the tradition, strengthen the integration. In the thousands of years of history, Chinese folk dance has formed a relatively standardized, mature and fixed core movements, style rhythms, rhythmic situations, spatial patterns and so on. For any dance creator, insight into the history of folk dance, familiar with the cultural connotations of folk dance, and the wealth of such an eyeful of new ideas to melt in their own works, is a solid cornerstone of innovation and development. Without inheritance, there will be no development.

3, drawing on foreign countries, open development. Folk dance should form its own unique national style and national characteristics in the exchange and collision with the world dance. In the world of music and art exchange? Chinese women's twelve music workshop? achieved great success in entering Japan, the reason is that they successfully combined traditional Chinese folk music with fashionable modern music elements organically, so that their works not only retained the strong color of Chinese folk music, but also have both fashionable and popular world music style. This may give folk dance a useful inspiration to the world.

The door of folk dance should also be open to other arts, such as opera, sports, calligraphy, music and so on. In fact, in a sense, the art of dance itself is inseparable from other arts, especially music.

4, make full use of mass media, multi-channel communication. The mass media has incomparable advantages in modern cultural communication, and in the mass media, folk dance should make use of the television medium to spread. The aesthetic effect of the TV screen can bring the audience a strong visual impact, it is undoubtedly the most suitable mass media for folk dance.

Folk dance should also strengthen the use of some traditional communication channels, such as stage performances, dance education and so on. Without the stage there is no dance, without the popularization of dance education, folk dance can only be a small number of people in the ivory tower of the Yangchunbaixue, will not have a long life.

5, calling on the government or civil society organizations to actively participate in and promote. The government's attention to the dance cause should be implemented in specific measures, rather than staying in the general call.

All the arts in the world will be in the exchange, collision towards modernity, Chinese folk dance is no exception. In this process, the need for Chinese dancers to pay hard work, I hope that the author of the above points of crude insights can play a role in exploring the exchange of folk dance to throw a brick to attract jade.

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