In June 2016, a video of a crowd dancing to a song that the filmmakers named "Awkward Dance" was posted online. Gu Donglin, a 56-year-old man with dyed red hair, said he didn't like the name "Awkward Dance" the first time he heard it, "Does it mean embarrassing?" The other party explained that "awkward dance" has the meaning of dance, Gu Donglin accepted the name.
With the video spreading, Zhengzhou People's Park in this "dance field", to "awkward dance" more and more people, onlookers are also more and more. Onlookers in the crowd, will not be "awkward dance" of young people two strong, from this hustle and bustle, the first to dig out business opportunities. At first, he shot the video of the awkward dancers, and then live broadcast on the platform "awkward dance group" dance scene. This allows him to quickly increase the number of fans on the live platform, and now the number of fans has broken one million. The hottest time, two strong live broadcast an awkward dance, the number of online viewers can reach tens of thousands of people, related video hits easily broken ten million.
"Awkward dance" is completely "on fire". Gu Donglin's most intuitive feeling is that there are fans in Shenzhen, playing "fly" to invite him to dinner, to see him dance a dance, and then play "fly" back, there are also high-speed rail fans from Beijing, "all over the country have! "The company's website is a great source of information about the company's products and services.
Awkward dance because of the live broadcast and the rise of a group of awkward dancers because of the live broadcast and the legend of fame and fortune, and stimulate more people to join this group. In contrast, complaints of nuisance and impact on the city's appearance have forced the administration to increase management and restrictions on the activity.
Under the game between awkward dancers and city administrators, the number of onlookers has dwindled and their incomes have plummeted, making many awkward dancers choose to leave. This group derived from the concern is now gradually shrinking.