Brief introduction of happy years company

Brand logo: the logo adopts the deformation and evolution of the English initials "J" and is named "Happy Years", which directly reflects the brand theme; When people smile, the eye socket line rises slightly, and the smile represents joy and happiness, reflecting the brand connotation of happy years; The logo as a whole is like an open bud, which represents beauty and happiness and embodies the cultural connotation of happy years. At the same time, it also implies the good mood of Qi Xin, an employee, working together for success. Logo looks like four people holding hands, sharing happiness and happiness, and at the same time reflecting the unity and cooperation of employees to create a better future. Heart-shaped elements show that "Happy Years" will make products with heart, indicating that Happy Years is worth relying on.

Shanghai Senlian Textile Company was originally established in 2004. At present, its production base is located opposite Ruijin Hospital, Sanxing Dieshi Modern Avenue, Haimen City, Jiangsu Province. After several years of development and growth, the existing production staff of more than 200 people, its own brand happy years. And has a number of senior product research and development personnel, every month to launch new products for the market, 20 12 began online sales,

Now the company mainly produces all kinds of household textiles, including luxury suite series, conjoined combination series, cushion series, quilt core series, mattress series, pillow core series, jewelry series and hundreds of other products. Happy Year Enterprise Mission: Happy Year is a home textile enterprise specializing in bedding. It has been committed to making excellent and comfortable bedding for human comfortable sleep, hoping to bring warm and comfortable life to people all over the world with its own efforts.

Happy years corporate philosophy: happy years warm a lifetime.

Meaning explanation: a bed for a lifetime means the products of the enterprise, and also means that the idea of the enterprise is that the products it wants to make will accompany consumers for a lifetime and bring them a lifetime experience. Consumers also hope to warm their lives through products.

Brand concept: corporate mission-bringing warmth to the world;

Business philosophy: first open the market and drive production with sales volume.

Code of conduct: serious, fast and keep promises.

Key insight: healthy and practical soft packaging

Brand core: warmth

Brand tonality: practical tradition

Brand benefits: exquisite and beautiful products support points: multi-process quality inspection, perfect quality.

Communication concept: exquisite, dedicated and reliable.

Target customers: people who pay attention to the quality of life and enjoy life * become the leading enterprise of bedding in China.

* Become a well-known domestic brand

* occupy an important share of the domestic market.

* Sustained and rapid development, serious and quick commitment, no excuses!