The editor myself also joined in the fun and went to this live broadcast room. I have to say that the teachers at New Oriental are very good at it. This live broadcast format is very novel and allows the audience and students to gain some learning from it. fun. His explanations are very lively and humorous, and can make people learn knowledge. I also like this live broadcast format, and even hope to create a variety of gameplay in different live broadcast rooms instead of simple PK matches. Why is New Oriental’s bilingual live broadcast so popular?
After seeing this live broadcast room, the editor really admires New Oriental. They can always find hope again in desperate situations. His founder is also very thoughtful. Although most of the audience had resisted New Oriental's live broadcasts before, who would have thought that they would directly use bilingual products and the explanations were very interesting. The focus is not just on bringing goods. Today's audiences still like this kind of knowledge-based live broadcast room very much. For example, the same situation is true for Liu Genghong's live broadcast room that became popular some time ago. New Oriental can also rely on its own advantages to carve out a bloody path. People who like to watch this live broadcast room are very simple. Everyone can learn knowledge, and the teacher's explanation is very interesting and will not make you feel boring. Can more live broadcast formats be ushered in?
The editor also likes this live broadcast format very much, and can’t help but spread it even wider through this incident. There are now bilingual live streaming rooms, fitness live streaming rooms, etc., so will it be possible to create more live broadcast room gameplay one day in the future? For example, painting live broadcast rooms, learning live broadcast rooms, etc., more outstanding people rely on their own experience and learning ability to benefit more viewers. The knowledge content of these live broadcast rooms is also relatively high, so they can get more popularity. This is also a win-win thing. This will also have a greater impact on traditional live broadcast rooms. Most of the time, traditional live broadcast rooms are like It's an online beggar. How else can you play in the live broadcast room?
Of course, the editor is not saying that I look down on those who use traditional live broadcast rooms. I just think that we can make a classification. For example, the operating platform divides the content of live broadcast rooms into entertainment, entertainment, product delivery, or content live broadcast rooms. , people with different needs can go in and find their favorite live broadcast method according to the partition point, so that the impact on live broadcast will be greater. At the same time, more live broadcasts by different people will meet the needs of different people, and it can even be turned into a square dance live broadcast room to attract more square dance aunties.
New Oriental is also a very successful marketing this time. I always feel that this big drama has just begun. Let us see if there is any follow-up development.