Convergence Design (professional logo design company) logo design is composed of design concepts, conceptualization of creative thinking concentrated and the design of the visual form of the concentration of the design itself, is a kind of "concentrate on the essence of the" design. A LOGO for a company's importance I do not need to say, a small LOGO are in a pivotal position.
Good Logo tens of millions of countless, as the so-called one thousand people's eyes have a thousand Hamlet:
The melon masses may say, Logo good-looking not on the line? The fact is, it's not. If as an ordinary consumer, in fact, Logo are no matter, not disgusting to their own on the line, but as a professional designer, in the appreciation, and even the design of a Logo, to take into account not only the level of aesthetics.
Keep your new logo as simple as possible
Minimalism is the principle that less is more. Whenever possible, minimize the elements in an aesthetic without making a mess of it.The purpose of a logo is to communicate the client's visual and brand image, and a logo that is responsible for and contains too many elements will overshadow the meaning of that logo itself.
Many companies try to make their logos look too polished and eye-catching by adding different elements to a single design. This can overcomplicate the visuals, which is something you don't want. This is because simple designs are more powerful and memorable. Think of all the popular logos you know - Nike, Apple, Sony, etc. All these logos are used worldwide. All of these logos are iconic and easily recognizable around the world. But even though these brands generate billions of dollars in revenue every year, they are all very simple.
Industry Relevance
This is a mistake that many entrepreneurs with limited design experience make - logos must be attractive to be successful, but they must also be relevant to the business. For example, if you sell children's toys, it would make sense to use bright colors and beautiful fonts in your logo. On the other hand, if your business offers specialized software programming services, then you can opt for eye-catching colors and formal fonts.
Another thing to keep in mind in logo design is that a proper logo does not have to be direct and obvious. For example, when McDonald's (McDonald's) made the perfect logo, they might have added the burger icon and its name. But instead, they went with a bold " M" that looks attractive and unique.
The point here is that your logo should be relevant to your target demographic, but you don't necessarily need to use obvious ideas and concepts. Instead, you should expand your thinking and include some creativity in your work.
Extraordinary Taste
For designers, the aesthetics have a great impact on the quality of the design work. Perhaps some people will think that everyone's aesthetic is different, and everyone has their own favorite things, yes indeed, but a person with strong aesthetic ability, his work can often attract the user's eye, the reason is that his work is not only good color, with a reasonable, but more importantly he will be based on the different users of the psychological to design. "Elegant, Old Money chic, and stand up to years of scrutiny", you guys tell me how the logo looks so good!