Star brand group has set foot in three major industries and established its own competitive advantages in their respective fields: in the field of sports industry, it has built the first well-known trademark of China's sports industry-"star brand" in ten years, and its products cover more than 40 countries and regions such as Asia, Europe, North America and the Middle East; In the field of real estate development, four boutique residential quarters have been successfully developed, with a total construction area of 1 10,000 square meters. Qingcheng, a 580,000-square-meter residential project in Daxing, has won many national architectural awards, among which the commercial real estate project cooperates with Shanghai An Baili Group, covering an area of nearly 50,000 square meters. With its brand-new architectural image and modern design style, Qingcheng Times Square, a commercial center, has not only become a landmark building in Daxing, but also added a new bright spot to the prosperity and development of regional economy. The Longxi Jingshun project developed by the company is the first sports and leisure park project in Beijing that integrates a hot spring bath, a five-star resort hotel, a 27-hole golf course and a villa of 380,000 square meters, with a total area of 1 10,000 square meters. In the field of health and leisure industry, Longxi Hot Spring Resort Hotel and Longxi Jing Shun Hot Spring Golf Course under the Group are one of the few leisure resorts in South Beijing. Longxi Hot Spring Resort Hotel, located in panggezhuang, Daxing, the southern suburb of Beijing, is a five-star resort hotel with the concept of fashion, health, leisure and elegance. It takes the 380,000 square meters Longxi Jingshun luxury villa area as the background, embraces the "water world" landscape of California Sunshine Coast style, and sits on a thousand acres of golf course with unlimited scenery. Jing Shun Hot Spring Golf Course in Longxi hired Dewed. HEMSTOCK, the designer of the Queen's Stadium and the Sixth Stadium in St. Andrew's period, cooperated with Mr. LESWATTS, an experienced famous Australian designer. On the virgin land of 94 hectares, 1 1,000 acres of golf gardens are undulating, surrounded by fruit trees, magpies dancing, warblers flying and melons and fruits fragrant. 27-hole international standard golf course, 10 179 yard fairway,10/hole lighting, reasonably extend the playing time, import cool-season grass seeds, and you can feel vibrant green even in cold winter.
Adhering to the enterprise tenet of "serving the country, returning the society and returning the people", all the colleagues of Star Brand Group have established their leading positions in the three major industries through continuous efforts. In order to make the enterprise develop in the direction of internationalization, branding and diversification, the group will formulate a future development strategy of "pioneering, being realistic and innovative", enhance the enterprise value in a wider field, establish the enterprise image and create a more brilliant future for the star brand group.